"And the most important point is that while building a main park, you can also enclose land on a large scale, which is also a way to enter the real estate market in disguise."

Li Yifan said and glanced at Heidi in his arms. As a veteran, he had a deep understanding of the popularity of the domestic real estate market in a few years.

Even the word "hot" is used to describe the real estate market a few years later, Li Yifan felt that it was a bit insufficient. If possible, he felt that the word "crazy" was the best.

During that period, the domestic economic development model was very similar to Japan ten years ago?

Under pressure from the United States, domestic leaders began to agree to the increase in the RMB exchange rate against the US dollar. With the floating rate of the RMB exchange rate against the US dollar, more and more foreign capital began to enter the domestic market and wait for the RMB to appreciate significantly against the US dollar, and then began to speculate.

It shows that the domestic stock market was so popular in 2006, and then the glory of real estate in the next few years. During this period, not only the domestic capital tycoons were full of oil, but even the foreign hot money who came to speculate in China were also full of food.

Anyway, this money is made for people. Although I am not very interested in the real estate market, if Heidi wants to make a fortune, then she might as well help her.

In later generations, in large cities, if a project was created, the land price around the project would increase. No matter what project it was, as long as it had value worth hype, the prices of surrounding real estate would definitely increase.

Among them, the most influential ones are large shopping malls, subway projects, etc., but don’t ignore projects like theme parks. If a place wants to build a theme park in the future, the land price around the project will definitely increase.

For example, the Disney project that Pu Haina has been hyping for many years. When the project was established at Disneyland and the land prices around Disneyland were still hyped up, and after the project was completed, the land prices there rose even more like a sudden increase.

Since Heidi decided to enter the domestic amusement parks and theme park markets, she can also take the opportunity to start developing land in the surrounding areas through capital injection companies early. Although she is playing the edge, it is much better than buying later.

Li Yifan told Heidi his thoughts carefully, and Heidi also felt that Li Yifan's idea was very feasible.

“Baji…”

Heidi kissed Li Yifan hard on the face.

"Dear, I found that you can really be said to be omnipotent. Your proposal is great. I will find some experts to form a team to examine the operability of this project. If it can be implemented, then you will help me make a lot of money."

Heidi was very happy. After all, she was not the kind of prodigal son who lie on the master's merit book. She was an ambitious woman who wanted to do great things.

You should know that although she is a noble now, her origin makes her very susceptible to discrimination in the eyes of traditional European aristocrats. After all, her mother is just a civilian in Canada, so she really wants to make some achievements in front of those Europeans so that those bastards who are only good at quarrels can shut up and prove that she is not worse than their so-called aristocratic children!

"As long as you are happy, that's fine."

Li Yifan said with a smile. In fact, he was so dedicated to help Heidi, on the one hand, he really wanted to help her, and on the other hand, he was a little guilty about this woman.

In fact, until now, Heidi has helped him far more than he has helped Heidi. Although he saved Heidi's life, Heidi helped him launder money and helped him in Puhai. In the future, Heidi will only help him more and less, so he attaches great importance to the relationship with Heidi.

But in China, he still has a Tang Tian who can't let go, so in fact, he still feels deeply guilty about Heidi.

"Nothing, it's all what I should do. In fact, with your own financial resources and ability, it's a matter of time before you want to invest in China to make money. I'm just helping you guide a path and let you go faster."

Li Yifan replied with a smile. Heidi was very fond of his calm and gentle performance. She liked his aloof and noble attitude. Over the past year, since the drastic change in her identity, she has seen many men with tinted glasses, or who are humble and secretly servile in front of her. Not many people can do Li Yifan's free and arrogant manner in front of her. She likes his style!

"Okay, you gave me a good idea, so I decided I'd like to help you too."

"Oh? What are you going to help me?"

Li Yifan was a little confused about Heidi's words.

"Haha, do you know Unilever?"

"Well, I've heard of it, but this company seems to be very low-key."

Li Yifan was stunned. In fact, many people may not have heard of Unilever, but if they mention the many brands under this company, many people may suddenly realize it, such as Xia Shilin, Dove, Pangshi, Myomi, Lipton, Jinfang, etc.

As a world-class consumer goods company, this company may not be as famous as world giants like Microsoft, General Motors, but the scale of this company can definitely rank within the top 20 of the world's top 500.

Moreover, as a giant in daily consumer goods production, the scale of this company is definitely one of the best in the consumer goods industry. Every year in this industry, they will fight against another giant in the industry Procter & Gamble.

Among the Fortune 500 companies in the world, this company has also won the title of the best profit company several times. Even when facing the rising stars and the world overlord Procter & Gamble, the company is not at a disadvantage in marketing.

Unlike Procter & Gamble who likes to often expose its name in the media, this company's style is low-key, and there are many products in the market, but many people don't know that so many products are actually owned by this company.

In Li Yifan's eyes, this company is indeed a kind of company that makes a fortune in silence. There are legends circulating everywhere in the world, but you have never seen a company like Brother.

Moreover, unlike Procter & Gamble, which is rooted in the United States, is jointly founded by Dutch merchants and British merchants, and its main foundation is also in Europe, Oceania and other former British colonies, and its sales are not bad.

While the company was getting bigger and bigger, the company had also made many expansion financings. Now it has tens of billions of euros, but not many of the company's major shareholders are well-known.

However, Li Yifan once vaguely speculated that the main shareholders of this company should be the royal family of the United Kingdom and the Netherlands and the nobles. After all, as a company that was founded in the 19th century, it would not work if it was not possible to leave the support of these two companies.

"This company is indeed very low-key, but I mean, I am one of the major shareholders of this company..."

Heidi's words indeed confirmed Li Yifan's conjecture. Heidi originally asked him if he had heard of Unilever, but he had been doubting this, but what does it have to do with him?

"Don't you want to start a beverage factory? If I could have someone from Unilever come and help you, what do you think?"

Heidi spoke with a slight slight scent, but she seemed to be very confident about it.

"Are you serious?"

Li Yifan was a little excited. With the help of Unilever, his milk tea factory would be much smoother.

"Of course, in fact, you also know that we Unilever have fourteen more representative brands, one of which is Lipton, a world-famous in the tea industry! Lipton has very deep experience in black tea, green tea, ice tea, or milk tea. If you want to make milk tea drinks, I can definitely let Lipton people come and help."

Heidi was very confident when she said this, which made Li Yifan feel that there were definitely many shares in Unilever, and at least she had the status of an executive director. Otherwise, she would not have been so confident when she spoke.

You should know that Unilever is a natural giant in the consumer goods industry. They have been entering the Chinese market for many years, and the most important thing is that they have very rich channels in the domestic consumer goods market.

The Lipton brand may not be well-known in China now, but a few years later, under the vigorous promotion of Unilever, this brand still occupied a certain share in the domestic fast-moving consumer goods market.

The ability to occupy a certain share of the tea market in a tea culture country like China shows Lipton's energy. Therefore, if you can get their help, the way to go on the market for the tea beverages you produce will definitely be twice the result with half the effort.

"Are Lipton's people so easy to discuss? I'm afraid it's not that easy to deal with?"
Chapter completed!