1458. Published price
"Damn it, it turns out that the real car is much more beautiful than the photos!"
Mo Xiaobei stood under the stage, staring at the cars on the table in a daze. When he saw this car in the photo, many people concluded that it was already quite beautiful. However, when everyone saw the physical car, they felt that the more they looked, the more they were more impressed, and the more they looked, the more they could experience the special temperament of this car.
Because Chenhua Junjie's booth has not been officially open to the public, everyone can only look at the cars on the stage through the guardrails. Although there are many people, fortunately, everyone maintains the quality they deserve, and no one jumps over the guardrail and goes inside to see the cars.
Everyone was very anxious to wait, but if the guardrail was not removed, no one could squeeze in, because not far behind the guardrails were standing there.
Everyone is not a fool. Everyone knows that if they come out to cause trouble at this time, they may be invited by the security guards, and the 80 yuan ticket will be spent in vain.
Just when everyone was wondering why Chenhua Auto was not open to the booth, the lights in Chenhua Auto's exhibition area suddenly dimmed, and then several spotlight beads hit the booth in front.
A graceful figure walked onto the stage. When many viewers saw this figure, they couldn't help but exclaim. Obviously, they didn't expect that they could see the famous host of the Big Pants Station on this booth today.
This is a female host who is about forty years old and full of intellectual beauty. The program she hosts has long been ranked among the most well-known news programs in China, behind the news broadcast, so she is very well-known in China. Moreover, because her program style is relatively real, there are often topics to ask about local governments, so everyone has an inexplicable favoritism towards her.
"Hello everyone, welcome everyone to the xxx Beijing Auto Show, and welcome everyone to appear in front of Chenhua Auto's booth. As a special guest of Chenhua Auto, I would like to express my sincere thanks to everyone for enjoying the booth of Chenhua."
The female host's words were very appropriate, and there was applause from the audience.
Then the female host started today's program, first of all, invited a few stars to sing a few songs for the audience in the audience, and many of the stars who performed on stage were famous domestic celebrities.
Not only do they perform well in movies, but they also sing well. The finale are also champion members of the recently popular domestic talent show.
Chenhua Automobile debuted in such an ingenious way, which was beyond everyone's expectations.
The auto show is still quite monotonous and the routines are quite old-fashioned. It has just begun to move towards a routine that is in line with the international community.
However, so far, there has been no media opening day. Some booths, although they are claimed to be open to the public, the cars on the booths are actually fenced and the audience is not allowed to get in close contact.
The reason is very simple. At the auto show two years ago, there were bad audiences who pressed the steel plates of a certain brand of car doors, and some bad audiences accidentally broke the doors of a certain brand of luxury cars when watching a certain brand of luxury cars.
In short, all kinds of strange things happened. On the one hand, it was because the quality of domestic audiences was indeed not high at that time, and on the other hand, it was related to the quality of the cars themselves.
So now as the auto show becomes more and more famous, manufacturers not only start to introduce car models, but also begin to treat car exhibitions in different ways.
If you really want to buy one, take out a few and put them on the countertop for everyone to see, but they are still fenced, because everyone knows that not all the people who come to visit can buy cars. Many of them join in the fun to see the beauty, and they have no idea about cherishing the property of others.
Therefore, the situation in the exhibition hall is generally quite monotonous, just a few exhibition cars, fenced, and then put an explanation card outside, and the parameters and configurations are written on it. If you really want to buy it, then please go to the local dealer to discuss in detail.
As for wanting to get in close contact with the car, I'm sorry, that's impossible.
Ordinary brands will not engage in opening programs or other things. Like more than ten years later, every manufacturer has almost never launched a new brand. When the price is about to be announced, a new car launch conference will be held. Inviting reporters, news media and car friends in the industry to attend, it is even more impossible for this time.
The opening remarks of ordinary auto show are very monotonous and even have no opening at all.
This time Chenhua Automobile made such an opening, not only invited famous speakers from the big pants station, but also invited several well-known domestic singers and movie stars to warm up the audience, but many viewers who entered the audience felt that the ticket price was worth it.
Everyone watched the performance on the stage with breathing and concentration. Chenhua Automobile was very sincere and invited several big-name stars who were called to the top, but everyone was very satisfied with it.
The movement here is so lively, which is very different from the quiet or calm development of other areas in the exhibition hall. The excitement here even attracted the attention of many consumers who did not intend to pay attention to domestic brands. A large number of people began to slowly gather in front of Chenhua Auto's booth.
When the female host standing on the stage saw that there were already crowds of people in the audience, she felt that the number of people coming was almost the same. After a singer's performance ended, she started to get to the topic.
"Haha, are you satisfied with the performance on stage just now?"
She was very good at interacting, and there were great satisfactory answers from the audience, and there were also people in her palms.
"Okay, since everyone is satisfied, today's performances of these celebrities on stage, then we are about to get to the point. Let's invite the real protagonist of today's exhibition, the general manager of Chenhua Automobile Company, to announce the price for Chenhua Junjie, the real protagonist of today's auto show..."
The trainers arranged off the court clapped enthusiastically. The car fans who were already incited to be unaware of the truth also slapped them at this time and finally announced the price.
A middle-aged man in a black suit walked onto the stage. He was tall and big, with square faces, thick eyebrows and big eyes, and he was a good-looking face.
This person is the current general manager of Chenhua Automobile, Wang Zhongfa, a former capable general under Yang Rong!
There were many senior executives of Chenhua Automobile, as well as the first batch of more than 20 franchisees all over the country, accompanying him onto the stage.
"Dear guests, good morning everyone......"
Wang Zhongfa's opening remarks were very brief after many times of polishing, but they were also very impressive. In just ten minutes of speech, he roughly introduced the history of Chenhua Automobile. The final summary is to hope to look forward to the future with everyone and jointly create the glory of local manufacturing in China.
Then he announced the selling price of Chenhua Junjie, which is what car friends who come to participate in the auto show today and feel about Chenhua Junjie car fans.
"This time, the Chenhua Junjie model we are going to launch is basically divided into five models, namely urban comfort, equipped with five-speed manual transmission, priced at 155,800 yuan, urban fashion model, 4at automatic transmission, priced at 165,800 yuan, urban noble model, six-speed manual transmission, priced at 175,800 yuan, urban Supreme Travel, 4at automatic transmission, priced at 185,800 yuan. The last model is the Urban Sports Supreme model, this car is equipped with a 5at automatic transmission, priced at 199,800 yuan..."
Wang Zhongfa repeated the big concept of the price in his speech, and the audience was in an uproar.
It’s not because the car was too expensive, but because the car was too cheap.
In the original world, when Chenhua Junjie was officially launched, it was not expensive after it was launched, and it has always been very affordable, which started at around 120,000 yuan, and the highest configuration price was close to 200,000 yuan.
However, the reason why their starting price was so low at that time was because the Korean brands, Hyundai and Kia, had a climate in China, and the entry-level price of their mid-range cars was basically around 150,000 yuan.
This made domestic mid-range cars not competitive in the market at that time, so they could only be launched at a low price.
But in this life, because of the appearance of Li Yifan, Chenhua Junjie was launched on the market, two years earlier than before. Moreover, the Chenhua Junjie they produced had a similar appearance to the previous life. Whether it was interior, configuration, even assembly, workmanship, engine adjustment, transmission matching, etc., it was completely incomparable to Chenhua Junjie in the previous life.
Moreover, the materials used are much more kind than Chenhua Junjie in his previous life. In addition, it is necessary to consider the user's acceptance limit, the future brand value, pricing mechanism, etc., so Li Yifan and others set the price in this price range after many rounds of discussion.
Chapter completed!