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In the past two days, the hottest topic in China is of course the war of verbalism between Puhai Volkswagen and Chetuo Home...

As for the origin of this war, Yuan As for an evaluation of the Passat sedan published on the Chetuo Home website, the Passat sedan, owned by Puhai Volkswagen, in this review, not only introduces the various data and performance of this car, but also comments on some of the performance of this car.

Especially for the 1.8t turbocharged engine of this car, in recent months, due to the challenges of two Japanese auto dealers, Honda and Toyota, Puhai Volkswagen has had to adjust the price of their mid-range car Passat. After making such adjustments, the 1.8t model, which was originally the top-end model, has suddenly become popular in the market, and its sales have soared from the original monthly sales of more than 3,000 units to more than 8,000 units.

Is this 1.8t turbocharged engine really as good as Volkswagen said? Is it true that the problem of burning oil in this car in the end causing the engine to be easily pulled from the cylinder?

Below we will connect with the famous domestic automobile expert xxx to comment on this topic.

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Puhai Volkswagen became popular, and Chetuo Home became popular, because the war of words between them not only attracted the attention of consumers, but also many news media also brought in.

Puhai Volkswagen is rich and powerful. Many news media can use money to make money. But no matter how rich they have, they cannot make money to all news media across the country.

Although there are many media that have taken their money to help them build momentum to write soft articles, there are also many media that have been turned away from their public relations department before, accusing the public of deceiving consumers and other behaviors.

Anyway, after such a turmoil between the two sides, this matter became more and more popular.

Finally, even some news media in the center also came in. Today, the first report on the morning news of the Economic Channel of the Big Pants Channel talked about this matter at the beginning.

And he even asked for extensive quotations as soon as he came up, and finally he even found a lot of so-called experts to evaluate the matter.

And these bullshit experts also have their own reasons. Some say that Volkswagen's engines are indeed flawed when designing, which leads to such problems.

Some experts say that he is not sure whether this is a design defect or not. The burning of engine oil can eventually lead to the engine cylinder pulling problem, and he is not sure whether there is a direct connection between the two, etc.

Anyway, the recent battle between Volkswagen and Car Tuo Home has been very popular, especially in the automotive industry. It is about to be the Beijing Auto Show. Volkswagen, which has always been known as a god-like car in China, has made such a joke, which is undoubtedly popular among many people.

Volkswagen was having a lot of fun, and today held a press conference. We said that our products definitely do not have design defects, and what Chetuo Home said is infinite.

A press conference will be held tomorrow. It is said that enough evidence has been collected and that Chetuo Home will be sued soon. See you in court.

Anyway, it was a series of moves, but in the end it was full of thunder and rain. He shouted from the air for many days and said that he wanted to sue the Chetuan House, but in the end he did not make any actual moves.

Compared with Volkswagen, Chetuo Home seems much more low-key. Apart from the top of the review article that provoked the war, there is no other unnecessary action.

In the eyes of many people in the industry, they are either being shocked by Volkswagen or are secretly negotiating with Volkswagen. Seeing Volkswagen's noisy attitude, they should be seeking benefits from Volkswagen.

If they were lies, the public would have sued them long ago. But now the public is just quarreling but has no actual actions. This is already a problem for smart people.

The Chetuo Home has always been so low-key. If you are in contact with Volkswagen in secret, you will definitely be seeking benefits from Volkswagen. I guess if Volkswagen does not offer hundreds of millions this time, they will not be able to block their mouths.

But the fact is not as speculated by these intent people. The reason why Chetuo Home has not made much move is because they have been making a fortune in silence.

Nowadays, what is most important for a website? As long as people are not stupid, they know it. That is clicking. Clicking means traffic, and traffic means exposure.

Now after such a head-on battle with Volkswagen, their daily click rate has exceeded 100 million. This is the direct benefit they got from this fight with Volkswagen.

Such click-through rates can't be bought even if many websites spend money.

The daily click rate exceeds 100 million. This is definitely a miracle in this year. A topic can make the website hype hot. You said Li Zheng and Pan can't help but feel happy.

Such a result is the best for them. The reason why they do not speak out is that they hope not to give many readers and users an aggressive impression. This feeling is good. The public is so strong that they will become weak.

If they take out their killer weapon after today, they will become a website that dares to tell the truth and challenge authority, and seeks benefits for automobile consumers across the country. Then by that time, their challenge will be completely successful.

Even if the positive image of their website is erected, the position of the number one in their car website will be unshakable. Can you prove the truth from a giant like Volkswagen, who will follow them?

Even if there are countless latecomers in this field in a few years, they cannot challenge their authority.

By then, the number one in the car portal will be firmly in place, and money, and fame and fortune will come.

Although they are having a big fight with the public at this time, when they have confirmed their authority, what is the public's attitude towards them when you see it?

I have to come to them with money every year and kneel down and lick them. Every time I send out a new car, would I have to come to them to spend money to let them write soft articles and say good things?

In fact, this war is a war about the discourse power and authority of the automotive industry.

Because there was no professional media in this area in China before, the industry's voice, supervision and authority have always been mastered by these automobile companies, and consumers have always been a vulnerable group.

Even if their cars are indeed flawed in design, consumers have no place to make any mistakes whenever they buy their cars.

But once the Autohome website establishes their professional and authoritative image, it will be different. Consumers have a platform to communicate and interact, and they can unite on this platform and denounce a certain company.

This is the ultimate goal of this war, and the public may not have realized this yet. Zhuang Wujian was intended for Pei Gong's move, but Li Yifan had already outlined it with Li Zheng and Pan in the conference call.

Now that they have not yet fought back, their first plan has been successful, which is to use this war to attract attention. The more the public makes a fuss, the more benefits their website will be. This is simply equivalent to a super free advertisement.

You should know that before the public named them, although they had already gained a reputation on the Internet, their influence was not as great as they are now.

But since the public ordered their name and said they wanted to fight him to the death, the influence and fame of their website have begun to spread from the Internet to the real society. Not only have they been frequently exposed in newspapers, but they have also been on TV programs on the Big Pants Channel. What else is more cost-effective than such free advertisements?

Their average daily click volume has increased from the highest single-day record of 40 million to the current record of 100 million. Even if it is not during the peak of holidays, there are now more than 60 million fixed click volume per day. What does this mean?

This shows that their first hype was very successful. The public's name not only did not hurt their website, but instead made more people realize their website, and also expressed their approval of some of the contents they said on their website.

Or they expressed their approval of the structure of their website, otherwise they would not have come to click to browse the website every day.

The next step, what Li Zheng and Pan want to do is how to turn these people who click in and browse their website every day into fixed registered users of their website.

So what should I do?

Of course, we have to make a fuss about counterattacks. Didn’t you public say that we spread rumors?

OK, then I will speak out the facts that you cannot refute. Once these things are confirmed and you have nothing to say, then these consumers, or potential consumers, will realize our authority.

Good guy, a website, even the public can take down the crowd, which shows that they really have real materials and are not talking nonsense with staring and staring at each other.

Even the public dares to challenge the authority of the public and win in the end. Isn’t this the best proof of the authority of others?

In this way, there will only be more consumers who are skeptical or are about to buy a car to watch their website or become their registered members, so their website will become popular.
Chapter completed!