1383. Attitude is everything
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Li Yifan's idea is that if Zhou Yuanchao formed a research and development team for dual-clutch transmissions, he could tell them his foresight through many penetration methods... Read the latest and most complete novels
Let them avoid the detours taken by the public, so that everyone can better improve efficiency, but now it seems that things are too simple to think about.
After all, no matter what you do, talent is the key!
Now they lack nothing, but they lack people the most, especially engineers who can think independently, innovate, and have certain design skills. This is what they lack the most now.
"Old Zhou, I admit that I was a little too hasty before, but I was forced by the market environment. You also know how difficult it is for our domestic automobile manufacturing companies, especially pure private enterprises like us, to get into this market. First of all, you have to face the joint strangulation of those state-owned enterprises. They will stumbling on you in all aspects. Often, they jointly introduce some rules to you to stumbling on you. Or they secretly hold you back and don't issue birth certificates for your new car. Although I can settle these, it will take a lot of effort. On the other hand, the domestic local protection thinking is very serious now. Even if your products are good, they want to be sold locally. If you are not a large state-owned enterprise like FAW and SAIC, private enterprises like us, it will be quite difficult."
Li Yifan started to complain to Zhou Yuanchao, but it actually had the nature of acting.
Zhou Yuanchao is under a lot of pressure, but whoever has not come from an era of high pressure? If you want to succeed, then you must convert the pressure into motivation.
In Li Yifan's opinion, Yuanchao has been in Australia for a bit too long and too free.
Therefore, he must add some burden to his shoulders. Only by putting him in greater pressure can he be more efficient.
When Duoran said this at this time, Zhou Yuanchao's face was confused at first, but then he gradually became serious. He joined Chenhua Automobile, but wanted to produce scientific research results here so that the company could do better and better. He was not watching the company gradually go bankrupt.
How to make this company better and better is that they need to do scientific research and development and continuously launch new technologies and new products to the company, so that the company's product technical content will continue to improve, catch up, or even surpass those of foreign and joint venture products.
If you can't do this, then people will spend so much money. Why do you want us to come back?
"When it comes to these, we may still be able to survive, but if you pass these obstacles, there is still the last obstacle, that is market inspection and competition. What is market inspection? It is the degree of recognition of your brand by consumers. If others do not recognize your car, then even if your car is made with unique characteristics, wouldn't it be useless? And since I have entered this field, I don't plan to follow the old path of manufacturing in China. Now the whole world is promoting it, saying that our country is a world factory, but what do we produce?
I think you know very well, that is, some shoes, socks, shirts, and high-tech products. We are only at OEM level, and we don’t have the ability to design and R&D at all, so I just don’t believe in this. I just want to take our Chinese engineers to prove it to foreigners. We Chinese people can also do design and R&D. But this is not that simple. If you want to succeed in the market and gain consumer recognition, you must be able to withstand the test of the market and the competition of competitors.”
Li Yifan said here, paused, Zhou Yuanchao listened very seriously, and at this time he couldn't help but start to look at the young boss opposite him seriously.
In fact, at the beginning, Li Yifan gave him the impression that he was a typical Chinese-style rich man who also took the Chinese-style road to becoming rich.
It was just a second generation who made his fortune by colluding with officials and businessmen. However, he had more vision than other rich people and now he wanted to play some manufacturing industries with higher entry barriers.
But after hearing these words, he realized that he really looked down on Li Yifan too much. It turned out that he really had a bit of patriotism in his heart.
At least this point can be seen from what he said, if we want to prove it to foreigners with everyone, we Chinese can also play high-tech.
"I entered this market and did not intend to be on par with competitors like Chery or Geely. They only target the low-end market, and they are not even clear about what they want to do. Our goal is to enter the mid-range car market and compete with foreign-funded car companies. This has high requirements for technology. Now our products, in terms of technical performance, are indeed one level behind them, but according to the market pricing mechanism, consumers will also accept our products. In my opinion, our products may achieve the initial small success after they are launched this year and gain a foothold in this market.
But in the future, what if they pay attention to us? Can a Chinese company come to grab their cake, how can they not pay attention to it? What if they start to decentralize more advanced technologies or directly reduce prices and compete with us? Should we continue to fight price wars with them? It is indeed okay to fight price wars, but when will it be a bottom line? And in my opinion, fighting price wars is far less than improving their technical content in the near future. Only when our products and technical content are in line with them, will they dare not fight price wars at will! And this is what you and Lao Liang and others need to work together."
After Li Yifan said this, Zhou Yuanchao completely figured it out. He had always been working at the pace of his original work in Australia.
I go from nine to five every day and have a double break on Saturdays and Sundays. I live a leisurely life. Although I am considered to be conscientious, it seems that my previous life is really too leisurely.
Although the boss didn't say it clearly, the meaning was clear. Now it's time to go. If the other party hasn't reacted yet, if he doesn't improve his own strength as soon as possible, then when Volkswagen or Toyota and Honda react, if they join forces to suppress us.
What else can we use to compete with others?
The current price of these mid-range cars is more than 200,000 yuan, but as an insider in the automotive industry, he is very clear about how much profit margin there is.
If they play price wars with Chenhua Auto and adjust the price to the same as you, or only a little higher than you, then what will Chenhua deal with others?
You can only reduce the price, but according to the boss's standards for building cars, you have always been willing to pay attention to the cost of materials. So what profit margin will the company have?
And what if they delegate new technologies? What technical reserves do you have to compare with others?
If you have nothing, what will happen in the end? Will you still buy it for you?
Thinking of this, Zhou Yuanchao couldn't help feeling a little ashamed. Yes, why did he come to this company for the purpose?
Didn’t I just want to do something to do? But after I came, my mentality changed.
The boss is indeed worthy of himself. He gives himself a high salary and a generous position, and gives himself great power, and makes the greatest tilt towards himself in terms of funds and resources.
I did a good job in the early stage, but I was a little complacent, but I was right with this emotion?
Have you reached the level of your boss's requirements?
Zhou Yuanchao sat opposite Li Yifan and began to examine himself. When Li Yifan saw Zhou Yuanchao's updates, he began to feel proud.
In the Romance of the Three Kingdoms, the big-eared thief Liu Huangshu started crying whenever he encountered something unpleasant, and then his subordinates went out to fight for him as if they were injected with chicken blood.
In the end, he forced him to create an emperor from Shu Han.
Now I was crying in front of Zhou Yuanchao. Can this guy create a gearbox company of Aisin Seiko level for me?
Hehe, it seems a bit too early to think about this now, but at least from now on, this cry seems to have begun to see some results?
"Boss, I just thought a lot. First of all, I want to apologize to you. I thought I had done my job well before, but now it seems that I am not doing enough! You are right, and time is not waiting for us! Now is indeed our best time to develop. Volkswagen, Toyota, Honda, and others don't know our technical strength. It is the best time for us to grow and grow at this time, but if we don't accumulate enough confidence at this time, it will be too late to wait until they get serious when they get up to deal with us. I didn't think so much before, and it's because I'm too optimistic. Now it seems that this emotion is quite wrong. But don't worry, boss, I will start recruiting people after I go back, organizing our professional team to start developing those two transmissions."
Zhou Yuanchao's attitude made Li Yifan very satisfied.
As the saying goes, does attitude determine everything? With such a subordinate, he is very satisfied. This guy has a high emotional intelligence. No matter whether what he said is true or false, he really pays attention to the development of those two transmissions, which is a good thing.
Chapter completed!