The new book "The Road and Fairy Path" has been uploaded. Please help me collect it, click and recommend it! The portal is under the pages!

************************

Why do you say this idea is good? Because if this idea is really done, its influence will be unprecedented. When those car manufacturers see them, they will definitely not dare to be as awesome as they are now.

In the past two years, the domestic automobile market has gradually become popular.

Before 2000, the domestic automobile market was basically the third one. To put it bluntly, Jetta, Santana, and FUKA.

Volkswagen is the dominant player in the domestic market, and they are the first company to complete the coverage of domestic automotive product series from high to low.

They are also Audi, which is the official car selected by the above. The mid-range car has Passat, and it is precisely this car that they have introduced the concepts of B-class cars or medium-sized cars that have long become popular abroad to China.

Then the compact cars, they have Jetta, Santana, and Polo and Bora.

So that year was definitely the best era for Volkswagen in China. He wanted to take it in the market and had no rivals.

However, after 2000, the two major Japanese manufacturers, Toyota and Honda, settled in a joint venture in China one after another, and began to fight with Volkswagen in the market.

Moreover, as soon as they took out, they were their enduring classic models, Accord and Camry, which soon put a lot of pressure on the public in the market.

Especially last year, in 2003, Honda's first Bar 4S distribution concept was introduced to China, and it also began to reduce prices by a large amount, which triggered a price war between Volkswagen and Toyota and Honda.

Accord quickly became a magic car in the minds of many domestic consumers due to its leading technology and the lowest price.

The size of the intermediate car, leading engine technology, and the first car to use five-speed transformed weapons, but the price has dropped to 230,000 yuan. No matter which item is included, it reflects Honda's kindness.

Volkswagen continues to run wildly on their old path of burning engine oil. Toyota is the leader of the world's auto companies, and is dispensable to the domestic market and has an extraordinary attitude.

Therefore, many people who became rich first chose the first model when buying a car, Accord.

It was also this year that made Honda and their Accord brilliant in the domestic automobile market.

Volkswagen was defeated by the Japanese two fields this year, but with the support of the country, he was still full of vitality.

At this time, this was the first time that domestic auto consumers and potential consumers knew the concept of mid-range cars. It was also the first time that they knew Passat, Accord and Camry.

However, in the eyes of many people who don’t know cars or are only a little slight understanding of cars, these three cars are all good cars, but no one can tell what the specific benefits are and which aspects they have their own specialties.

This makes many potential car consumers often go to many places to compare when buying a car, and there are many comparisons to finally tell which car is the car they want.

Now that Li Yifan asked them to do a horizontal review, this will undoubtedly save those car consumers a lot of trouble.

They are an online media to do arbitration and invite some reporters who know how to use the three cars to make a comprehensive comparison from workmanship, fuel consumption, power, technology, and price.

Finally, if you add your driving experiences about several cars and put them on the website, this will definitely be a sensational news in the automotive industry, because no one has done this before.

Once they take the lead in eating this crab, not only the consumers will thank them, but the car manufacturers will immediately change their attitude towards them.

Why?

The reason is very simple, that is, the pen in their hands, when you evaluate your main taxi, write more good words or bad words, and the one that will definitely welcome more consumers.

Although the influence of Chetuo Home seems to be very leisurely, if they really make this, they will definitely become no.1 in the professional online media of automobiles.

After all, so far, not many media have dared to do this, and even said that people have never thought of this before.

In the past, whether it was TV media or newspaper media, there were not many professional automotive media. Everyone’s knowledge of cars was more about the reviews of luxury cars, or professional automotive media in Xiangjiang and Baodao.

I don’t do much of it myself. After all, in China, many people have never driven a car or even touched a car these days. If you ask them to write a review, isn’t that nonsense?

But Chetuo Home is different. There are many young people who graduated from major automobile majors in majoring in majors in majors in majors in majors in China, and even many masters invited by some large domestic automobile companies. They do not lack professional knowledge about automobiles, so the car review reports they wrote are very professional and targeted.

If you say something, it is very credible and can provide consumers with a very good reference. As long as consumers pay attention to their articles and realize that their articles are indeed very useful and professional, it will be easy to deal with.

On the one hand, they will continue to be willing to log in to this website and read the reviews written by this website. This is equivalent to the Chetuan Home, which has a real influence on them and an extraordinary influence.

By then, will those automobile companies still pay attention to this website?

At that time, you can decide whether a certain model of your car is easy to sell?

It may be a bit exaggerating to say that decisions may be a bit exaggerating, but it is not an exaggerating to say that the impact is.

In my previous life, this Car Tutor Home website could really have such influence. By that time, no matter which car company is facing this website, while not being able to lick it, he would also have to stuff a big red envelope to their reporters?

Although Chetuo Home cannot achieve such influence now, Li Yifan is committed to building Chetuo Home's influence to such a level, so this horizontal evaluation room is the road after all.

Although such horizontal evaluations were made, at the beginning, they would offend many people and even be retaliated against by others.

Li Yifan knew very well about this. Later, a classmate came to work in this website. At that time, the website was just founded.

At the beginning, in order to establish a professional image among readers, they did a lot of offensive things, including such horizontal reviews.

It was precisely because of the truth-telling that his classmate was not charged for money that he was once taught a lesson by someone from a car company, and later went to the hospital for more than a month.

Of course, this website was not yet a weather at that time, so what about the car company? But later, the website became a weather, and the car company was very bad. In the end, the car company even took a photo of a senior executive coming to apologize to them. After the big red envelope was sent, what was settled.

From this we can see that you can do horizontal evaluation these days, not only a matter of being so angry.

From time to time, you really have to take some risks. Of course, these risks are completely negligible compared to the benefits you can get in the future.

Li Zheng and Pan Xiang were obviously both smart people. They quickly realized the benefits of writing horizontal reviews, although they might offend those car companies at the beginning.

But as long as you establish a reputation in the hearts of consumers, it is far more cost-effective than offending those car companies, because they will eventually become the most influential group on consumers.

As long as they can influence consumers, no matter how they offend those car manufacturers now, those car manufacturers will come to them and lick them.

So the horizontal evaluation matter is finalized like this. Risks and risks, while there is danger, also means opportunities. If you don’t even dare to take such a little risk, then you can’t make a fortune?

"By the way, the focus of the next year is not just on this horizontal evaluation, right?"

After Li Zhengpan and Li Yifan quickly finalized the idea of ​​this horizontal evaluation, Li Yifan asked immediately, because this year's Beijing Auto Show is coming soon, and domestic auto shows have continued to heat up in recent years, attracting more and more people's attention.

And for him this year, there is another more important thing, that is, Chenhua Auto, which he just obtained, will launch the Chenhua Junjie they carefully created at this year's auto show.

This is a project he has always been very optimistic about. This car has been looking forward to by many people familiar with cars in China for a long time. After all, this is the first car built by us Chinese.

When Li Zheng and Pan thought that when they heard Li Yifan's words, they would of course know what the boss meant. Of course they knew that the boss had Chenhua Auto in his hand.

Now that the boss mentioned this, they couldn't understand what that meant.
Chapter completed!