Chapter 152 Tara, who set sail again
Just when Kim Jong-kwon became the center of public opinion and became a top-tier artist.
Tara, a girl group who was not paid attention to by anyone and had failed directly after her debut, set sail again. Moreover, the day of her debut happened to be the day before the release of "National Representative", which was a very coincidental.
In addition to the original Eun-jeong, Hyo-min and Ji-yeon, the members of Tara have joined three new members, namely Jeon Bo-lan, Lee Ju-ri and Park So-yeon. It is worth mentioning that Park So-yeon's original name is Park In-jeong, and is one of the 11 candidate trainees in "Girls' Generation", but eventually withdrew due to personal reasons.
As Li Zhiya and Yang Zhiyuan said, the company will not give up on them easily. Even after experiencing the failure of their debut and the hardship of their members withdrawing, the agency still has a lot of confidence in them, and has also added 3 new members at once to make them debut in the form of a 6-person group.
This debut is obviously much more important than the last time. Not only was it arranged in mbc's interview program "radiostar", but the debut song "Lie" is also much higher than the last "Good Man".
However, the name of the debut song is the same as Bigbang's popular "Lie", and the style is still in a sad atmosphere. I don't know what the president of CCM is thinking. Are you really going to focus on your acting career? Are you going to launch a combination of '6 actors'?
No matter what, Tara's idol career officially kicked off.
Our protagonist, Kim Jong-kwon, was worrying about endorsement and advertising issues at this time. He had no idea that the woman who gave him a familiar feeling had already experienced a failure in his debut and had now debuted under the name of Tara again.
As for the endorsement issue, the agents and uncles all chose a list of clothes, pants, mobile phones and cars. The brand reputation, influence and quotations sent to the invitations were very comprehensive. Those who did not meet the image of Kim Jong-kwon, or those who had too low quotations and bad reputations were all eliminated by the agents and uncles.
After all, celebrity endorsements are also risky. If you endorse a product that will cause problems, then the star will undoubtedly be in great trouble. The public will not let you go just because you are a star.
Now there is no tangible reference for Kim Jong-kwon's worth, because he has never taken any endorsement before. However, no one can deny that his current popularity is a top among first-line artists.
Two big-selling movies, the "Newcomer King" of 2008! A national TV series with a rating of more than 50, a popular singer-songwriter in the music industry, and a "National Young Master" in variety shows, with a good reputation and image.
All of this is combined, and the value contained in it is immeasurable!
Otherwise, it would not have been possible to attract endorsement quotes from so many large companies. The only drawback is that Kim Jong-kwon's education is a bit low, he graduated from high school and never went to college. This is a flaw. In South Korea, a country that focuses on academic qualifications, Kim Jong-kwon is destined to be a role model for good students.
But it is harmless. How many top artists of the older generation are highly educated and do not still reach the peak of their careers. In the final analysis, education is a halo and a plus point. With it, it can make others look up to you and reduce a lot of trouble.
In Korea, this kind of relationship between pre and juniors in schools is really important. It is the beginning of many people entering society and accumulating connections!
If a person who dislikes you and talks to you coldly, if he knows that you are a junior in his school, he may pat your shoulder happily and invite you to dinner. This is not an exaggeration at all, and even more exaggerated people are everywhere. The close relationship between the seniors and juniors in Korean schools is far beyond anyone's imagination.
However, Kim Jong-kwon did not rely on the support of his school seniors to this day, he relied on himself, so it didn't matter.
So what is Kim Jong-kwon worried about? What he is worried about is that the quotes from these big companies are all hoping to sign a long contract with him for more than 5 years at one time, and even a fool can see that as long as Kim Jong-kwon doesn't commit suicide, the future can be said to be bright.
Signing Kim Jong-kwon's five-year endorsement contract now is definitely a big profit. Even if Kim Jong-kwon stays still in the next five years and his popularity will no longer increase, they will make steady profits and never lose money, not to mention that the chance of this situation is too small.
However, both Kim Jong-kwon and his agents felt that this kind of contract was too unfavorable for them. Now, Kim Jong-kwon's popularity is rising at every moment, and the "National Representative" starring Kim Jong-kwon is being screened, and the box office is also aiming for tens of millions of people.
In this situation, if Kim Jong-kwon really signed an endorsement for 5 years, he would be really stupid. Even so, he could immediately bring him a lot of income.
After many negotiations, the period was reduced from 5 years to 3 years. Of course, the endorsement fee given every year was definitely not low, and there was a part of the premium.
Samsung even offered Kim Jong-kwon an endorsement fee of 1 billion yuan a year, which is already the price of Jang Dong-kin.
Logically speaking, Kim Jong-kwon has too little experience and cannot get such a high offer. However, signing a treaty of at least three years shows Samsung's little intentions.
Fortunately, Kim Jong-kwon can resist the temptation. In fact, his concept of money is not very high. The only way to invest when he has money is to buy a few real estate and wait for appreciation. When he has no money, he eats street snacks, and when he has money, he never goes to a high-end restaurant.
In terms of roots, he was still a small peasant, and he did not think that he had entered the aristocratic society because he became famous and made money. That was unrealistic. Kim Jong-kwon felt that he was an ordinary person and was not different from others.
In the end, Kim Jong-kwon's stubborn nature did not accept this big contract. He signed contracts with all companies every year, but when the contract was signed again, these companies would have priority.
Large companies such as Samsung and LG only gave a contract of 700 million a year, and cut off one-third directly. However, Hyundai gave 800 million, and the additional 100 million was considered compensation. After all, after endorsing Hyundai, it was impossible to drive cars from other brands in public places. All the cars of Kim Jong-kwon will be provided by Hyundai.
Kim Jong-kwon spent 100 million won to buy a luxury nanny car, so he could only use it secretly in private or sell it again, and he could make a profit. This 100 million yuan is a waste of money. I have to say that those who sell cars are rich and generous.
Now Kim Jong-kwon endorses more than a dozen brands at one time, spanning various fields, with the minimum endorsement fee of 230 million yuan a year. Together, Kim Jong-kwon alone has terrifying revenue of 5.5 billion yuan a year!
This is because Kim Jong-kwon only signed for one year. If he signs a three-year or five-year contract, the number will rise a lot. However, it cannot be viewed this way. If Kim Jong-kwon develops better this year, coupled with inflation and other factors, Kim Jong-kwon may get more endorsement fees when signing a contract next time, everything depends on his own popularity and development.
In fact, the endorsement fee that Kim Jong-kwon received can be enviable in Korea. It is far inferior to Europe and the United States or China. 55 million won is only about 44 million to soft girl coins. The ones in China are big-name stars endorsing tens of millions, and Kim Jong-kwon endorses more than a dozen brands. Not to mention the big names in Europe and the United States, the endorsement fee is calculated in US dollars, generally several million dollars, and the most are tens of millions of dollars.
However, the different regions are located, there is no way to do this. China has a huge star market, and its overall value is high, so artists naturally earn more. The economic environment in Europe and the United States is better and various systems are more perfect. However, most of the benefits are only for their own citizens, and it is difficult for outsiders to stand firm.
So there is no need to envy others. With Kim Jong-kwon's personality, it's too late to be happy. How can I have the time to think that countless people will earn more than themselves?
To a certain extent, Kim Jong-kwon's easily satisfied personality is also a good thing. Everyone who wants to succeed must have something like ambition, but it will be bad if there are too many. Ambitions that do not match their own strength will eventually harm others.
There is an old saying that those who are content will always be happy.
After signing the contract, Kim Jong-kwon had sponsored everything he used, food, clothes, mobile phones and cars from head to toe, and he also enjoyed the treatment of a celebrity. Finally, he didn't have to spend money to buy clothes by himself.
However, what is waiting for him now is not a pleasure, but countless shooting plans!
Since you endorse a brand, you naturally have to cooperate with the brand's activities. It is inevitable to shoot advertisements. These are all stipulated in the contract. Although Kim Jong-kwon is afraid of trouble, he can only start shooting with a tough time. Who asked him to take the endorsement fee? He had to do things with the money.
Because there were too many endorsements received at one time, these companies were still together to discuss a shooting plan, which was to fully squeeze the value of Kim Jong-kwon. This made Kim Jong-kwon suffer, and he kept shooting advertisements for two weeks.
Fortunately, he is an excellent actor, and it is impossible to make him do anything like shooting commercials. He has almost never had many times. The shooting time has been greatly shortened, otherwise it would be impossible to finish in two weeks.
There may be some shooting plans or events that require Kim Jong-kwon to participate in, but that is something that will happen in the future. At least now, Kim Jong-kwon can have a good rest, and shooting advertisements is also very tiring.
Hyundai sponsored the car is in place, a luxury nanny car he used before is not inferior to that of the luxury nanny car he used before. After all, Hyundai also needs face. If he sponsors Kim Jong-kwon, a car that is not as good as before, he will not be spurted out by others.
Chapter completed!