Chapter eight hundred and fifty-eight
After the Independence Day holiday, Matthew left North America and followed the crew to the Far East to continue the promotion of "Inception". Since there is no global release, many overseas markets will not be able to start screening this video in mid-July.
For example, on the other side of the Pacific, due to some new regulations, the screening of "Inception" will be held until August.
Whether in the past or now, the official authorities on the other side of the Pacific have never had any explicit regulations like the Protection Moon, but those who know a little bit of it are very clear that this thing really exists.
It is normal to have market protection measures like this. It is available in many countries and regions around the world, and it is not the exclusive product there.
As the market size on the other side of the Pacific rapidly grows, and the two sides gradually reach a preliminary consensus on the introduction of films, all those involved in investment in large-scale commercial films cannot ignore the huge market, which is more than 1.3 billion yuan.
"You should pay attention to the market over there." Helen Hermann turned to look at the clouds outside the window and said to Matthew opposite him, "I also value the market over there, so I am going to open a branch there."
Matthew knew that Helen Herman had business there, and asked, "Does anyone need my help?"
Helen Hermann shook his head slowly, "I will say hello to you in advance if you need it."
"Do you have a way to open the market?" Matthew reminded, "any outsider enters a new market will be subject to some degree of rejection."
The entertainment brokerage business on both sides of the Pacific is completely different. For example, in Hollywood, brokerage companies are essentially service providers. Due to the existence of the Talent Act, even such large companies are sometimes relatively powerless in the face of star-level actors.
After all, no agency can sign a long contract with an actor, and it is too common for actors to change agents and agency companies.
Even people like Tom Cruise, Martin Scorsese and Leonardo DiCaprio have no longer required agents to provide services, but instead have more trust and flexibility managers.
On the other side of the Pacific, celebrities are often absolutely weak in front of brokerage companies. Some celebrities often sign contracts similar to contracts such as selling contracts before they become famous. The result after becoming famous is endless trouble.
The Hollywood set is very difficult to implement on the other side of the Pacific.
Helen Hermann said lightly, "Don't forget, I'm acting as an agent of Nini's business in Hollywood." She was always very sober, "I will not let the Angel Agency become a destroyer, but will actively integrate into the market there. Nini's business also made me understand one thing, Hollywood's appeal is very huge."
Matthew understood what Helen Hermann meant.
Sure enough, Helen Hermann said again, "I heard you say the saying 'export to domestic sales', which makes a lot of sense. As long as I can stuff the actors over there into the Hollywood crew, the branch that is opened will definitely not lack customers."
"You learn so quickly." Matthew sighed quite emotionally.
Some things, even if they are not admitted, are real. There are too many people on the other side of the Pacific that want to enter Hollywood. Even if they cannot stay in Hollywood to develop, they want to be the one that can be exported to domestic sales after they go back.
The reality is that many celebrities who have exported to domestic sales are particularly popular.
The private business plane rented by the crew suddenly bumped, and the sound of the flight attendant reminding him to wear the seat belt sounded. Matthew and Helen Herman quickly tied up the seat belt and continued to chat after the plane returned to stability.
"Tell you good news." Helen Hermann took the initiative to change the topic, "Brad Pitt's Los Angeles home was forced to be recycled by the bank."
Matthew raised his eyebrows, "It's good news."
Helen Hermann said, "All his bank accounts have been frozen by lenders' application for law, and it is said that they can't even afford the room rate for star hotels."
"Where is the movie studio on the plan?" Matthew asked.
"The bank and several lending institutions are going through legal procedures," Helen Herman said calmly. "It is estimated that it will be completed in two to three months. Unless Brad Pitt can repay the loan mortgaged by shares during this period, Plan B will have to change its owner."
Matthew asked curiously, "Do you think he can pay it back?"
Helen Hermann said a consensus in the circle, "In places like Hollywood, if a person falls into the water, there will be almost no one to rescue him, but will throw stones at him."
Matthew nodded slightly. This kind of thing is not only in Hollywood, but also in the world. It is also the norm. It adds more icing on the cake and provides less timely help.
"Poor Pete." Matthew sighed.
Helen Hermann glanced at Matthew, but said nothing. After all, she could see clearly the shamelessness of the guy opposite.
"It is said that Brad Pitt has gone to Angelina Jolie again," Helen Herman continued, "but Angelina Jolie refuses to help him."
Matthew said clearly, "This is the rhythm of never interacting with each other."
Helen Herman leaned on the back of the chair, "It was Jennifer Aniston who helped him. It is said that Aniston gave Pitt several thousand dollars as living expenses and temporarily lent him an apartment in North Hollywood."
Matthew sighed and said, "I wonder if Brad Pitt will regret it."
"Repent?" Helen Herman shook his head directly. "I heard Aniston's agent say that Brad Pitt asked Jennifer Aniston to help him pay off his debts, at least to help him keep the B-Plan Film Studio."
"I remember Jennifer Aniston getting married again." Matthew stroked his fingers, "Isn't she stupid enough to help this kind of thing, right?"
Helen Hermann still had the same plain tone, "That's nearly $100 million, who can take out so much cash?"
If it were Matthew, it would be very difficult to get such funds all at once. Assets and cash flow are completely different.
"Jennifer Aniston refused." Helen Hermann obviously knew it specifically, "besides temporarily providing housing and a small basic living expenses, she doesn't want to be involved with Brad Pitt anymore."
Matthew knew very well that Brad Pitt's tragic life had just begun. After all, he only needs to deal with the loan from "Cloud Map". After "Alien Battlefield" was released, the people and institutions that urged the loan of this film to be flocked to it.
In his heart, the name belonging to Brad Pitt had already been painted with a big red "" sign.
After chatting about Brad Pitt, Matthew and Helen Hermann, the topic of the topic quickly turned to the box office of "Inception". The first weekend of North America's $88.9 million was enough to satisfy everyone.
Although the box office in North America failed to exceed 100 million in the first weekend, it is very rare for original movies, and the box office of 88.9 million is much higher than the box office of the super big "Avatar" in the first weekend.
Of course, no one thinks that the box office of Inception can surpass the perverted Avatar like Avatar.
The crew and Warner Bros.'s goal is more realistic, to win the North American box office championship this summer.
This is not easy either. In previous films, "Toy Story 3" and "Iron Man 2" both had a North American box office of more than $300 million.
But with Matthew here, no one thinks that Inception's North American box office is not even $300 million.
What's more, many major productions in North America this year have been squinting.
This summer, there are no big-name sequels to join in the fun. Apart from "Iron Man 2", there are no "heroes" that run out of other comic books. In addition, ambitious masterpieces such as "Prince of Persia: Blade of Time" and "Alien Battlefield" are silent, making the 2010 summer season really seem a bit deserted.
In this kind of desertedness, such as "Iron Man 2", "Toy Story 3" and "Inception" stand out. Especially "Inception" has attracted the attention of movie fans since the filming day because of the superstar-enhancing effect brought by Matthew and Christopher Nolan. It has even attracted the attention of movie fans since the filming day, and even followed by a series of promotional short films and ubiquitous viral marketing promotions. Warner has put a lot of publicity on this original work. It is already quite high for a movie that is not a family audience or a big scene to attract attention.
In fact, compared to others, this video is more of a icing on the cake for Matthew personally, allowing him to further consolidate his position as the top Hollywood superstar.
Christopher Nolan himself had the greatest influence.
After all, this is Christopher Nolan's first original production. Its success in the box office will directly affect Nolan's future shooting plan.
Nolan also wants to film original productions later, "Inception" cannot be missed, which is also the main factor in his finding a truly appealing superstar collaboration.
He used to be looking for Leonardo DiCaprio, but now he is looking for Matthew, who has more commercial value.
From this point of view alone, Christopher Nolan is a very business-minded director.
Warner Bros. drew a lowest line for Inception very early. The box office in North America cannot be less than $250 million, and the global box office will be at least $500 million.
If there is less, if the sales around the video are not good, losses may occur.
Fortunately, "Inception" has a successful start, and the main task next is to maintain the stable trend of the North American market and explore overseas markets.
Now that the cost of a top Hollywood production and production is more than US$150 million, and the promotion and distribution costs easily exceed 100 million, it is not realistic to rely solely on the box office in North America.
Theoretically, for films with production costs and promotion costs of $250 million, the North American box office will cost at least $500 million to make a profit, but there are several films that can achieve this number in North American box office.
Chapter completed!