(Thirteenth, I wish you all a happy new year! The New Year is a great fortune! Make a fortune in the New Year!)

Just like the pre-sales show, "Iron Man" made a good start for the summer season in 2008. On its first day of release, it won $35.6 million in box office from 4,105 theaters in North America. Industry insiders have increased the box office expectations of "Iron Man" for the first weekend from the previously conservative $80 million to $100 million.

As a result, Marvel Studios' top superhero action movie did not disappoint, with a box office of $110 million in the first weekend, leaving behind this year's relatively sluggish spring season.

It can be said that this year's summer season in North America ushered in an explosive start.

As an investor, Matthew likes to see the current situation the most.

Whether it is his appearance in the movie or appearance in the market, Iron Man is arrogant enough, romantic and chic, and has a great IQ.

Women are like clothes they wear. They stay in bed when they wake up in the morning, but they can never remember their names; the government's Outstanding Contribution Award? They are a weapon that can be given to passers-by as soon as they are taken; weapons are easily solved in a cave and can easily deal with the invincible high-tech iron armor that others can't handle in their entire lives.

Finally, it brought in a super high box office revenue for the first weekend of North America.

After winning this battle, "Iron Man" jumped into the "Hollywood Box Office Temple" and left his figure under the title of the top ten opening box office in North American history. Paramount Pictures also surprises the best opening in its action film release history.

However, the one who is most satisfied with this achievement is Marvel Comics.

Marvel Comics needs such a victory to boost morale and show their strength. They have always hoped to expand their territory in the film industry, especially after the reorganization, and are eager to have more control over the movies they produce and invest in.

The brilliant Spider-Man was produced and released by Sony Columbia, while the X-Men and Fantastic Four were produced and released by Twentieth Century Fox, and it is not very close to Marvel itself.

"An explosive start! This is the most wonderful thing Marvel expects after the reorganization." Marvel Studios CEO Kevin Feige said when calling Matthew. "Facts have proven that Marvel's brand is loved by the audience. They know that Marvel represents the summer season and the action movies that family audiences love to watch."

When a movie feels entertaining and finally satisfying this expectation, the audience will bring the children to watch and everyone will watch it.

"Robert Downey Jr. is the kind of excellent actor that everyone recognizes. His acting genius, once combined with Marvel comic characters, the box office will be like this today." Matthew was naturally full of praise when interviewed by reporters, "Downey is not the kind of expansionary superhero that has been established in the past. He makes everyone feel that they can get close to each other."

The success of "Iron Man"'s first week's box office also completely turned around.

Robert Downey Jr.'s last movie was last year's gambling film "Lucky Player". The box office was only $2.7 million in the first weekend, and the total box office in North America did not exceed $6 million.

An era that belonged to Robert Downey Jr. also kicked off.

Matthew also confirmed that his $40 million investment is about to usher in a harvest season.

Of course he would not be satisfied with it. Like everyone else, he wanted to get more, so he got the next project list for the Avengers program from Marvel Studios.

Marvel Studios is very fast. After the box office of "Iron Man" was released on the first day, it made a quick decision and decided to decide the following films. "Ant-Man" and "Doctor Adventure" were temporarily shelved by Marvel. After "Invincible Hulk", Marvel Studios first filmed and produced "Iron Man 2" to consolidate the market recognition just obtained and establish a greater advantage.

Then, film and produce "Thor" and "Captain America", and let characters such as Black Widow and Hawkeye intersperse properly. If everything goes well, "Avengers" will debut for the first time after "Captain America".

According to the agreement with Marvel Comics, Matthew can choose to invest in these videos. He just roughly read the project book provided by Marvel Studios, and he excluded "Thor".

He remembers very clearly that the Avengers were formed with Iron Man and Captain America as the core. The film production companies are all very practical guys. The decisions they make will inevitably be affected by the film's returns. He does not know the specific box office of each Marvel superhero movie. Choosing films with two core characters to invest is undoubtedly the safest way.

So, in the first phase of the Marvel Universe, Matthew will give up Thor and invest in Iron Man 2, Captain America and Avengers.

This matter will soon allow Helen Hermann to discuss in detail with Marvel.

Marvel Studios has put "Iron Man 2" on the agenda, but it still faces the dilemma of insufficient funds. Although "Iron Man" is a big hit, box office recovery takes time, and more important peripheral revenue also takes time to accumulate.

For the sake of future considerations, Marvel Studios has invested almost crazily in publicity funds to continue to build momentum for "Iron Man".

"The emergence of "Iron Man" has subverted our general understanding of comic heroes. Before Tony Stark, no mainstream comic hero had such a high-profile personality. Including Superman's Clark Kent, Batman's Bruce Wayne, Spider-Man's Peter Parker, etc., they all have the identities of "hero" and "ordinary man" and tried every means to cover it up."

"But Tony Stark is the opposite. As an ordinary person, he is a genius, a rich man, a darling of the spotlight, and he is not shy about the identity of "Iron Man". The 'i. am.' at the end of the video's press conference is a high-profile declaration of the open birth of a superhero."

"The setting of Iron Man is very consistent with certain traits and needs of our era. It is cool, rich and exposed. For a considerable number of young movie fans, such an image is undoubtedly more attractive than those careful and sneaky superheroes."

"At the same time, we can also see that there is another level of effort in Iron Man. Compared with Superman's talent, Spider-Man's special abilities, and Batman's technology team, the rise of Iron Man is more from Tony Stark's genius and diligence. The "Iron Armor" from its birth to step by step correction and improvement is entirely from Tony's personal hands."

"The release of "Iron Man" not only brings an alternative superhero, but also brings a new situation for Robert Downey Jr. and Marvel Comics."

"In a sense, Tony Stark is also the shadow of Robert Downey Jr. Downey became famous very early, but taking drugs, guns, and going to prison, all kinds of bad deeds have consumed a lot of his good time. Fortunately, he met Matthew Horner, and was recommended to the crew of "Iron Man" by him. Taking advantage of Tony Stark's opportunity, he returned to people's vision with a new positive image."

"Iron Man is not only a redemption for Donny, but also a milestone for Marvel. Those who have watched the video will not find that Marvel has a series of plans. The successful business of Iron Man means that Marvel Comics has opened up a new situation. It can be foreseeable that from now on to a long time in the future, the big screen will usher in a great era of Marvel superheroes."

In the office of Burbank, Warner Bros. Film Department President Kevin Tessulhara, after reading the relevant reports in the newspaper, put down the newspaper in her hand, and her face looked quite serious.

"Charles..." He looked at Charles Rowan, who was sitting opposite the desk, "You're sure Marvel wants to bring the Avengers to the big screen."

"100% sure," Charles Rowan replied.

Kevin Teshura stood up, walked back and forth in the office for two times, and asked, "Where is our Justice League?"

Charles Rowan immediately said, "It's still under planning, and DC is one step behind Marvel."

"It doesn't matter if you fall behind." Kevin Teshura raised her finger and shook her. "The important thing is to catch up and surpass Marvel again."

The dc superhero movie has always been ahead of Marvel superhero movies.

Charles Rowan reminded, "Iron Man has achieved success. Judging from the current momentum, the final box office in North America will definitely be above $300 million."

Kevin Tesuhara nodded slightly and continued, "I'm afraid it's more than $300 million."

"Now the audience is looking forward to the appearance of other Marvel superheroes." Charles Rowan said a fact, "Especially those who have read related comics want to see superheroes gather together to fight."

He reminded again, "Kevin, we must speed up! Otherwise, we will be pulled further and further by Marvel."

"I know." Kevin Teshura was still moving around. "The company's board of directors focused on this issue yesterday, agreed to our Justice League plan and will allocate enough funds for production and shooting."

Charles Rowan patted his palm gently, "That's great!" He also stood up, "Now we are only one step slower than Marvel, as long as we speed up, it's no problem to catch up. Moreover, the name of Justice League is more resounding. The three Justice giants composed of Superman, Batman and Wonder Woman are much more influential than second-tier heroes like Iron Man."

Kevin Teshura solemnly said, "The first "Green Light Legion" is the key. Only when the first step is successful can the subsequent plan continue." He looked at Charles Rowan, "The review committee has been released, and the start-up funds will be arrived soon. Charles, you must control the rudder of "Green Light Legion". The success or failure of this project is very important to us."

"I understand." Charles Rowan suddenly laughed, "So, I'm going to invite Matthew Horner to the leading role."

Hearing this name, Kevin Tesuhara felt relieved, but she still wondered, "Didn't he reject Marvel and didn't like to play comic heroes?"
Chapter completed!