Chapter 148 Return
Windows 95 was released in August 1995, but Pam Eschon launched a global marketing plan 18 months in advance and launched a global marketing plan in January 1994. With superb PR skills, this product always maintains freshness and exposure. Before a set of Windows 95 was sold, Microsoft's stock price rose by 75%, and its market value increased from more than 30 billion US dollars to more than 57 billion US dollars.
However, when she took over the public relations work of imail, she adopted a marketing strategy that was completely opposite to Windows 95. It was no longer slow work and meticulous work, but intensive bombing like a storm. In just a few days, the name of imail appeared on more than a dozen important media or TV programs such as the New York Times, the Wall Street Journal and even the Oprah Talk Show, making it a highly sought-after super hot product.
Some people on the Internet are even willing to bid $10,000 to buy invitation codes.
On the afternoon of November 5, San Francisco International Airport, VIP waiting room.
"Yesterday someone auctioned an imail invitation code on the Internet, and the final transaction price was as high as $12,000. Let's see the relevant reports..."
Du Qiu saw this news on the TV in the waiting room and felt a little incredible. He asked Jennifer, who came to see him off, and said, "Is this fake news you made?"
"No, it's true."
"Imail will be fully open for registration soon. Who will spend more than $10,000 to buy an invitation code?"
"When we went to Seattle for a charity dinner, dylan made a small change in the invitation code."
“What kind of changes?”
Jennifer seemed to have no idea how to explain it. After thinking for two or three seconds, he introduced himself: "Before the change, I will give you an invitation code. After you register, the email address is blank and there is nothing. After the change, I will give you an invitation code. After you register, my email address will be automatically added to the email address."
Damn! Isn't this a typical viral marketing...
I, the Time Travel Party, didn't expect that Chen Dayou actually came up with it...
Du Qiu was ashamed first, then understood in seconds and asked, "So which celebrity does this $10,000 invitation code belong to?"
"Rachel, Jennifer Aniston in Friends."
The second season of "Friends" was on the air in November 1995. Jennifer Aniston was popular all over the United States, and she was so popular that she spent $12,000 to grab her email address. It is understandable, after all, fanatical fans can do anything.
Du Qiu is also a fan of this classic sitcom and asked with some surprise: "Aniston has also registered for imail?"
"The six starring actors of "Friends" have been registered." Jennifer glanced at him and said with a smile: "Auto, if you are not in a hurry to return home, I can arrange for you to play a guest role, maybe you can have a love affair with Aniston."
Du Qiu had no idea about Aniston, but was very interested in guest appearances and asked, "Can you do it?"
"Of course. My mom has a good relationship with Warner and NBC's senior management. We are going to implant an imail ad in the eighth episode of Friends, which will be aired on November 16."
Du Qiu had a great memory after traveling through time, but what he had seen before traveling through time was not so clear. He closed his eyes and recalled for a while, but could not remember what the eighth episode was, so he had to say, "I will play a guest appearance when I have the chance in the future."
"Whatever you want." At this time, the flight attendant's boarding prompt sounded in the airport room. Jennifer got up and hugged Du Qiu, and said, "The journey is pleasant, I will miss you."
"Take care."
After more than 10 hours of long flight, Du Qiu ended his two-month overseas trip and returned to China at around 6 pm on November 6, 1995, Beijing time. After walking out of the cabin, he listened to familiar language and looked at familiar faces and felt more comfortable than when he was parachuting in Seattle.
When Du Qiu walked out of the VIP channel and saw the person coming to pick him up, he felt even more comfortable. He threw away the backpack he was carrying in his hand, took two steps forward, imitated the movements of the figure skater, put his hands on Du Chunhua's waist, lifted her up, and rotated it in place for several rounds.
"ah……"
"Brother, you recognize the wrong person. I am your sister. Danfeng is there, go and hug her."
"I'm dizzy, let me down!"
Amid Du Chunhua's smiling scolding, Du Qiu hugged her and turned around again, then put it down, and said with a smile: "Sister, you are heavy."
"You big-headed ghost!" Du Chunhua raised his hand fiercely, slapped him lightly and said, "It's so big, and I'm still crazy all day long, Danfeng, come and take him attention."
Jiang Danfeng immediately walked up, hugged Du Qiu's arm tightly, and hung his whole body like a sloth on him, murmured, "You are finally back."
Du Qiu felt warm in his heart, so he simply hugged her in his arms with both hands, and smiled across from him, standing next to him watching the show and greeted: "Brother Liu, long time no see."
"Mr. Du, welcome back." Liu Yunlai bent his arms and made a move to carry things, and said, "I am here to be a coolie. You should think that I don't exist."
Du Chunhua picked up the backpack that Du Qiu had just thrown on the ground from behind and asked, "Brother, do you have no valuable things here?"
"No, it's just something to eat on the road... Sister, you're here in Beijing, what should I do?"
"I'll let Dawei take him for two days, it's okay."
The four of them chatted, found their luggage, then took the Mercedes-Benz S600 that Liu Yunlai got from somewhere and left the airport.
On the way to the hotel, Jiang Danfeng ignored the presence of outsiders and was as sucked in Du Qiu's arms like a Persian cat. Although he did nothing, he made him feel itchy. In order to avoid awkwardness in his body, he had to talk about things that had nothing to do with the charm.
"Brother Liu, what is the specific process of CCTV's advertising bidding?"
"Enter the venue at 9 a.m. It takes about an hour to preach, write the bid at 10 a.m., end the bid at 11 a.m., and then open the bid on site." Liu Yunlai looked up and looked at Du Qiu through the rearview mirror in the car, and emphasized with some meaning: "Mr. Du, this year's bidding king can only get at least 60 million."
"You only bid after the genius, do you know the price now?"
"CCTV does not allow companies to bid directly. It must be invested through advertising agencies. There are many tricks, and everyone knows it." Liu Yunlai smiled sarcastically and said, "CCTV's bottom line is 60 million. As for the highest amount, it depends on who is more willing to pay."
60 million is a sky-high price for Du Chunhua. Although she never interferes in Du Qiu's business, she can't help it at this moment. She turned her head from the passenger seat and persuaded: "My brother, now newspapers and TV stations report on Snapdragon every day, so there is no need to advertise at all. Moreover, your business is abroad, and foreigners can't see CCTV, why do you have to grab that logo?"
Du Qiu went to grab the CCTV bidding king to realize a crazy idea. There is no explanation now. He rubbed his forehead and thought for a while and said, "I grabbed the bidding king not for business, but for talents. If the advertising fee of 60 million yuan can bring 60 senior talents to Snapdragon, it would be worth it."
"60?" Du Chunhua didn't believe his explanation and said, "Now the talents who go to Snapdragon to apply for jobs every day are about to block Changjiang Road."
"Sister, I'm talking about senior talents, ordinary people don't count."
“How advanced should it be?”
“Academician level.”
"You're crazy, you've added up to 60 academicians who know how to use computers in China!"
"Hey, sister, do you actually know how many academicians in China know about computers?"
"Of course I... are you itchy?"
Amid the habitual bickering of "the brothers and sisters", the topic gradually became far away. I talked about the experiences and the changes in Yuncheng. In a relaxed and comfortable atmosphere, Liu Yunlai drove the car to the Kempinski Hotel. After having a casual dinner in the internal restaurant, he said goodbye: "Mr. Du, I won't disturb you tonight. You have a good rest. Come to my house for lunch tomorrow. Let's talk about the bidding."
"good."
A small separation is better than a newlywed. Although the long-distance flight and the change in jet lag made Du Qiu both physically and mentally exhausted, he still couldn't help but stay warm with Jiang Danfeng twice before falling asleep. He didn't wake up the next morning until around 10 o'clock. As soon as he opened his eyes, he saw Jiang Danfeng holding the pillow, lying on his side, staring at him.
"what?"
"Du Qiu, you have become handsome and bad."
"Yeah?"
"The dress I wore yesterday was bought by Jennifer for you, right?"
"Um."
"I know!" Jiang Danfeng raised his pillow and hit Du Qiu a few times, and said angrily: "You two must have had a relationship."
Du Qiu felt that the smash was very light, so he grabbed her wrist, pulled and hugged her, pressed her delicate body under her, and asked, "Didn't you have sex with her?"
"No, I don't have it, I don't like women."
"Is that so? That's not what she said."
Jiang Danfeng's face turned flushed and twisted, saying, "I just...I just learned some skills from her."
"What skills?"
"You can tell if you try..."
Chapter completed!