Yang Fei made a new attempt in Shanghai, building the Liuliu Shopping Plaza into a unique leisure shopping community.

Su Tong has been running outside and has only heard of the prototype of this shopping community from Yang Fei's mouth.

Now, this community that has brought Yang Fei's hard work is finally about to open!

Yang Fei, Su Tong and others came to Shanghai together.

After getting off the car, Su Tong shouted: "Yang Fei, is this our Liuliu Shopping Plaza? It's so beautiful, right? Isn't it built in the park?"

Of course, this is Liuliu Shopping Plaza.

Three six, huge signs, shining under the sun!

In front of the square is a green field with subtropical palm trees, fir fir, iris, yew and other trees. Below the trees are rest benches and awnings.

There are stores selling snacks and snacks on both sides, which are neat and neat.

At first glance, I thought I had walked into the beautiful Qionghai Beach.

Su Tong was so happy that she ran like a child, and turned around: "Yang Fei, it's so beautiful here! It's even more beautiful than the France we've been to!"

Yang Fei looked at her jumping and couldn't help but smile. The senior sister was very girlish.

"There are also milk tea sisters here, and the color of tea!" Su Tong walked over happily, bought a few cups each, and asked Yang Fei, Ma Feng and others to drink.

Mouse, Tie Niu and others took it and said respectfully: "Thank you."

Comrade Tieniu has long adjusted his mindset.

After a period of loneliness and autism, he realized a fact that no matter which aspect he was, he could not compare with Yang Fei.

This is really a sad discovery.

So, he had no longer had any unreasonable thoughts about Su Tong.

In addition, in recent years, Comrade Tieniu has followed Yang Fei, running around, seeing the vast land and vast objects of the motherland. He has become accustomed to seeing beauties from all over the country, and his horizons have gradually broadened. Compared to the ignorance and immaturity when he first entered society, he has long been unable to speak of it.

In the eyes of the Four Great King Kongs, Su Tong is Yang Fei's woman, and they treat her extremely respectfully.

The group of people drank milk tea and walked into the shopping mall.

Today is the opening day, but Yang Fei did not do the kind of celebrity support, but planned a parent-child theme event.

Anyone who brings children can participate.

There is an amusement park in the square. Anyone who spends 50 yuan in the square can enter the amusement park for free with shopping receipts.

More than a dozen programs were prepared in the amusement park, waiting for customers to participate, and winners could exchange for items such as dolls, toys and tissues.

This event attracted countless parents and their children to participate.

There are hot and cold drinks in the square, but it also provides free direct drinking water. The front desk and storage cabinet can store goods on behalf of customers, reducing the burden of shopping.

In a corner of the amusement park, a special small house is provided with a warm nursery, suitable for the temperature, but only one type of person is entertained: breastfeeding women.

When women take care of their children outside, needing to breastfeed or changing diapers, they often cannot find a good place, and Liuliu Shopping Plaza provides such convenience.

When you come to the second floor, you will see that there are many adults and children in a corner, crowding in a bookstore to read books. This is the branch of Youjian Bookstore in Shanghai, and it cooperates with Liuliu Shopping Plaza. Any customers who have applied for a square membership card can read books for free in Youjian Bookstore.

The books in the bookstore are all used books purchased in batches, which are as cheap as picking up waste. The square only needs to provide a corner to provide book lovers with convenient reading locations. It is cheap, but it brings people with incomparable convenience and warmth.

You can get corresponding points when spending or shopping in the square, and you can use points to exchange for practical products at the front desk.

Yang Fei did all this to increase the customer's stickiness.

What is stickiness?

This is an important indicator for measuring user loyalty programs and it plays a key role in the brand image of the entire company.

Stickiness is also called viscosity, which refers to the sense of dependence and reconsumption expectations formed by the combination of loyalty to the brand or product, trust and benign experience.

The stronger the sense of dependence, the higher the customer stickiness; the higher the consumption expectations, the higher the customer stickiness.

If you want to better improve customer stickiness, you must do the following.

First, do a good job in customer care, second, improve customer shopping experience, and third, do a good job in customer needs tracking.

Many consumers only think of buying when they see the product when they go shopping, which requires good communication from the shopping guides.

Some customers only like to visit the mall quietly. At this time, the shopping guide must stay away from the customers, but also appear in a position where the customers can call.

Doing business is a science, and Yang Fei is also studying while managing.

After the opening ceremony, Yang Fei came to the ninth floor.

Every shopping mall has prepared an office dedicated to Yang Fei.

"Yang Fei, this shopping mall is different from others." Su Tong stood beside him, and the two of them watched the crowds outside through the floor-to-ceiling glass windows.

"Which type do you like?" Yang Fei asked.

"Of course it's this one. I think it's so warm. I have a thought of going shopping."

"When sales come out, the market is the standard for testing the truth."

Su Tong said: "Compared with the daily chemical industry, your expansion in shopping malls seems too conservative."

Yang Fei said: "Is there any?"

Su Tong said: "I am not the only one who thinks so."

Yang Fei pondered: "The golden period of shopping malls is only in the past ten years, and the more difficult it is to do it again, so I only make high-quality products. Instead of a wave of bankruptcy in the future, I might as well move forward steadily."

He smiled: "But we are going to start the road to expansion, too."

After more than three years of hard work, Yang Fei has basically achieved the overall layout of the daily chemical industry.

Next, his career will focus on industrial expansion.

"Senior sister, I have a plan called "Hundred Cities and Thousands of Shops."

"Hundred cities and thousands of stores? Does it mean to choose one hundred cities across the country and build a shopping mall?"

"No, it's the whole world."

"All the world, you only build a thousand stores?" Su Tong felt incredible.

In her opinion, there are so many cities in China that they can build casually, and not only have a thousand stores.

Yang Fei said: "We only create high-quality products! If we open one, we must live one and make profits! Around the world, we choose one hundred representative commercial cities. This one hundred is a false reference, not to say that there are exactly one hundred cities, or 999 cities. Expand one thousand stores."

"These thousand stores are also false, and they may be nine thousand nine hundred and nine hundred and ninety-nine?" Su Tong learned from it and chuckled after saying that, "That's called Qiancheng Wanshang."

Yang Fei laughed and said, "Don't have too many employees. The employees in each store can be controlled within 500, and the size of employees in our shopping mall can be controlled within 500,000."

"Ah? Are there so many?" Su Tong calculated silently, there were so many, and said in surprise, "It's so terrifying!"

Yang Fei took a deep breath and said, "Those who cultivate immortals will have a foundation building stage. I think we have completed the foundation building stage! It's time to make a big splash!"
Chapter completed!