Yang Fei looked at the crowd who went to the shopping mall in shock and joy, thinking to himself if I was saying something wrong?

Yes, he said the word "rush to buy"!

Looking back at the press conference of the white natural soap powder, Yang Fei said that the promotional products were limited, which also triggered a crazy rush to buy them. Finally, he temporarily transferred goods to save the scene.

However, it is a bag of laundry detergent worth a few yuan.

And this is a skin care product and cosmetic product that costs hundreds of dollars!

Can it still trigger a rush to buy?

"Don't squeeze everyone, please line up, our products are enough!" Yang Fei shouted loudly with the microphone.

Someone muttered: "You have to queue up to put on makeup!"

Yang Fei smiled and said, "We have invited twenty beauty teachers. If it is not enough, we can also transfer people to help. We are all civilized people and people who love beauty. Beauty on the outside is very important, and beauty on the inside is equally important. Please give in and line up consciously."

This has played a certain role. I heard that there are dozens of beauty teachers, and the people in the front are less crowded, and they spontaneously lined up in three rows, and the people behind them lined up in a long queue.

Ma Feng and others in the audience all shouted secretly that it was so dangerous.

I originally thought that with two walls of security guards, the order on the scene could be maintained at all, right?

Unexpectedly, as soon as the crowd rushed, the security team was disbanded instantly.

Fortunately, these people went for shopping, not for Yang Fei, otherwise Ma Feng and the others would not have time to save the situation.

The press conference ends here and comes to an end.

Yang Fei stepped down and said to Su Tong, who was in charge of the performance: "Senior sister, wait until this wave of crowds subside before officially starting the singing."

Su Tong smiled and said, "Yang Fei, you are so charming. Look, all the women are waiting in line, and they are all bewitched by you."

Yang Fei laughed and said, "The main reason is that our products are good, and the two spokespersons are also great."

Su Tong said: "I guess I have prepared too little goods, so I can transfer more goods now."

Yang Fei said: "This matter is left to others to do."

Cardamom and Beauty are two brand new brands.

Yang Fei hired two professional managers to serve as the bosses of Beauty and Cardamom.

These two bosses were selected from the Human Resources Department.

Yang Fei has been planning skin care products and beauty products, and the talent reserve has already begun.

The two branches have been under intense preparations.

Yang Fei has a sense of urgency to charge for the expansion of the company, but it is not too radical.

As early as the end of 1993, he intended to enter the skin care and beauty industry, but he remained silent, first practicing his basic skills solidly, and then winning two games in one go.

The development of the skin care industry is changing with each passing day.

Yang Fei just talked about the mineral oil era and the natural ingredients era, as well as the pure natural cosmetic era.

But in the past twenty years, skin care products actually went through several eras.

One is the era of antioxidant.

While people cheer that all kinds of new natural ingredients are constantly being discovered, the skin still ages prematurely and the metabolic function continues to deteriorate. The skin does not delay aging due to the continuous application of new raw materials.

Only then did the skin care product experts find out that the fundamental reason for skin aging is "skin oxidation"!

Only anti-oxidation can prevent skin aging.

At this time, skin care becomes the same as physical care, and requires some effective effects, rather than protection and maintenance.

The most famous theory of this era is the free radical theory. The most famous father of anti-oxidation was Dr. Ray Pike. He and a group of scientists created the theory of free radical oxidation and has gradually been applied by many companies.

There are two types of anti-free radicals. One is carbon-based antioxidant, such as vitamins c, e, grape seed essence, lycopene, lutein, etc. When the free radical is scavenged, secondary oxidation occurs, and it itself becomes a weaker free radical.

Another type is hydrogen-based antioxidant, such as solid negative hydrogen ions, represented by daily hydrogen elements, which can remove free radicals without secondary oxidation. The by-product it produces is water, which has no side effects on the human body.

Therefore, the characteristic of this era is the combination of internal and external use.

The application of these high-techs in the skin care industry requires higher knowledge and more professionalism.

Gradually, the skin care industry has become like doctors and lawyers, private and professional.

Many foreign people with financial capabilities will hire professional private nutritionists and private beauticians.

The antioxidant era did not last long and entered the era of zero burden.

After entering the new century, products with zero burden began to become popular in Europe, America and Taiwan.

In the past, I was too pursuing plant and natural skin care products. Because of the development of society and in order to meet the special skin requirements of more people, there are more and more additives in skin care products. Therefore, many skin care products are natural but not necessarily natural. Many use natural ingredients and mineral ingredients, due to the large amount of ingredients, causing unnecessary damage to the skin and even allergies, which sounds the alarm for the skin care industry.

At this time, zero-burden products emerged and became the most substantial change in the history of skin care development.

And future development will take advantage of the trend in the gene era.

With the complete deciphering of 25,000 genes in the human body, of course, there are also genes related to skin and aging that are being cracked. The concepts between skin care products and medicines are getting closer and closer. Many large pharmaceutical factories have intervened in the skin care product industry to guide a new round of changes.

Yang Fei has golden fingers, so of course he wants to be at the forefront of the times.

After constant research and experimentation, Yang Fei discovered that most of the skin care products on the market are still in the era of mixing mineral oils and natural ingredients.

In order to pursue low-cost and high profits, skin care companies know that mineral oils are harmful to their skin, but they are still producing them.

This phenomenon will not be eradicated even after more than 20 years.

There will be demand and market, and there will be products.

Many girls have to take skin care and make-up due to their professional needs, but they cannot afford expensive brands. After using low-priced, inferior skin care products, the originally smooth and tender skin becomes uncomfortable, causing erythema, macular and even dark spots.

After studying almost all brands of skin care and makeup products on the market, Yang Fei finally positioned his products on the indicator of pure nature.

The era of zero burden has not yet arrived, and Yang Fei cannot bear the heavy burden alone.

The genetic era is not something that Yang Fei can only want, and it has to slowly transform with the development and progress of technology.

After thinking about it, only the pure natural era can be created by yourself!

Therefore, Yang Fei’s main concept is purely natural, pollution-free, residue-free, and cancer-causing.

He carried out large-area raw material planting in Jixi, which is for today's layout.

Finally, everything is in place, and the melons are ripe.

Seeing that the products were accepted and bought by people, Yang Fei was as happy as seeing his children being appreciated.

Friends stepped forward and congratulated Yang Fei.

Yang Fei smiled on his face, but couldn't feel relieved.

He deeply understands that for enterprises, it is only the first step to make good products!

Can the product be sold well?

Is the market accepting it?

Is the consumer response good?

How to do marketing?

These are the important signs that determine whether a product is successful!

Yang Fei was full of confidence and smiled indifferently. The new journey was started again!
Chapter completed!