Silicone oil did not enter my country until the 1990s, and was quickly accepted by the daily chemical industry and was widely used and disseminated.

So, why do we use silicone oil in daily chemical products?

Our hair actually has many switches, that is, hair scales.

The hair scales will open after being heated, and the hair scales will be damaged and the hair will become dry and knotted.

The silicone oil is viscous and will enter the open hair scales to fill it, which will make the touch smooth and the hair will look shiny.

In this way, everyone feels that their hair has improved.

I believe many people are familiar with this slogan "Silk smooth!"

The reason why silky is smooth is because silicone oil plays a role.

For a period of time, silicone oil was used as a prosthetic product for women's breast augmentation. After more than 40 years of use, in the early 1990s, it was found that it may cause the body's immune function to decline or cause cancer, and it was banned in Europe and the United States.

Since then, remarks about silicone oil being harmful to the human body have quietly emerged.

So, do you need silicone oil in shampoo?

Due to different habits, consumers in Europe and the United States generally use shampoo first and then conditioner to spend two servings when shampooing.

Most East Asian consumers are accustomed to using two-in-one shampoos for shampoos, and the conditioner market is far from mature.

Based on the above reasons, in order to maximize profits, some merchants fabricate harmful lies about silicone oil and recommend consumers to use silicone-free shampoo. When consumers ask: What should I do if the silicone-free shampoo is not smooth enough? The merchants will answer this way: Just use conditioner. Why does conditioner make hair smooth? This is the secret that merchants will not tell consumers: because conditioner contains silicone oil.

Because of its safety and harmlessness, smooth and breathable, silicone oil is currently the most ideal and safest shampoo product additive, and it has the effect of protecting, lubricating and shining hair.

But this statement is not absolute.

The safety of silicone oil is only harmless to the human body at a certain concentration.

If the concentration of silicone oil exceeds the standard and is used for a long time, it will have an irritating effect on the scalp.

The rumors that using a certain brand of shampoo will lead to hair loss are not groundless.

Yang Fei is now using the keyword silicone oil to fight an early information war!

"Does our shampoo contain silicone oil? Some contain and some do not, but we will indicate it in the ingredient list to facilitate consumers' choices. Some brands of shampoos do not mark them, but only emphasize the softness of shampoos. This is actually a disguised and uninformed way!" Yang Fei said, "Let's grasp this point, make a big deal!"

"Remember, we are not against silicone oil, but against this right to not inform! Consumers need to consume clearly. They have the right to know what potentially harmful ingredients are contained in the shampoo they use every day. If they are bald one day, they don't know who the culprit is. Isn't it very cowardly?"

"The silicone oil content contained in our products is marked, and this is our chance of winning!"

Zhu Zhongnan and others thought to themselves, the boss is really good at fighting commercial wars!

Moreover, this deployment began to be deployed as early as last year!
Chapter completed!