Chapter 604 The birth of a new standard king
Ms. Tan's attention was instantly attracted by the host on stage.
Yang Fei didn't really want to go to the bathroom. The reason why he came out was just to chat with Ms. Tan.
When the host heard the investment amount of Meisi Shampoo Factory, Yang Fei couldn't help but look over.
"Seventy-five and sixty-eight thousand!"
"Wow!"
"Wow!"
"Oh my God, this is a stroke of gods, only 680,000 more than Unilever!"
Compared with the target of more than 70 million, 680,000 is really nothing.
The expressions of the attendees became complicated and diverse.
Some people cheered, some applauded.
The representative of Unilever was shocked.
Only a few hundred thousand apart!
This is also too cowardly and too unreasonable!
When filling in the numbers just now, Unilever's representatives considered that they had to fill in a good last-minute number. However, they still did not believe in the evil of Chinese people, did not believe in the so-called good last number, but filled in a good integer.
It seems that the auspicious last-digit can really bring magical auspiciousness!
Representatives of Procter & Gamble were all shocked.
The targets invested by Meisi Shampoo Factory reached 75.68 million, and such a high price was enough to shock everyone.
The representative of Procter & Gamble never expected that Yang Fei would have such a big deal!
The advantage of a secret bid is that no one knows how much the other party will invest, so they can only invest in big bids.
Although Yang Fei roughly knows the price of the bidding king in history this year, the times have changed and experience cannot represent everything.
Therefore, in his historical experience, he added about 10 million to ensure that the king's flowers fall into my home.
The previous price of the bidding king has soared, which made Yang Fei really sweat, especially when Unilever reported a high price of 75 million, Yang Fei was even more nervous.
As long as there is another person who quotes a little higher, it is likely to exceed Yang Fei's offer.
Ms. Tan said a few times, couldn't help laughing and said, "Boss Yang, you are amazing! At present, your offer is still the highest."
Yang Fei said worriedly: "But the bidding has not ended yet, and maybe a dark horse will appear again."
There are too many crazy businesses!
Even the unknown Weinan winery dares to invest more than 70 million yuan!
Ms. Tan thought, "I don't think so, King Biao must be yours."
Yang Fei smiled and said, "Then I will accept your good words."
Ms. Tan said: "This is also the honor you have received after spending more than 70 million. You have been the winner of the bid for two consecutive times, which is also extremely beneficial to the development of your brand."
Yang Fei nodded: "This is the effect I want."
The bidding continues, with more than 30 million, more than 50 million, and more than 60 million, but there are no more than 70 million.
Yang Fei stood at the door, listening to the signboard, and forgot to go back to his seat.
Ms. Tan also stood with him, both of them waiting for the end of the singing sign.
Representatives of Procter & Gamble, whispering.
"Boss, if nothing unexpected happens, Yang Fei will get the bidding king again. They really do have silk shampoo this time."
"Yeah!" The boss responded heavily, "I know!"
"Yang Fei, this kid, looks not very old and has real courage. He can make a shot of 75.68 million!"
"If Meisi Shampoo gets the bidding king, next year will be the most difficult year for us in the shampoo market. Everyone, think of a way and think about how to deal with Meisi!"
"A new shampoo factory, even if it has the bonus points from the white brand and the blessing of the king, it is difficult to fight against us, right? Otherwise, we will talk to the retailers below and we can only sell between our brand and the Sisi brand! We don't care about small retailers. As long as we clamp down on various supermarkets, the Sisi shampoo will not be able to make a fortune."
"Well, this is also a tactic. Everyone thinks about this matter first, and we will discuss it later when we go back."
After the bidding ended, Meisi Shampoo Factory won the 1996 CCTV champion for a price of 75.68 million!
The host announced the result loudly, and the audience burst into warm applause.
"You may not know yet that Meisi Shampoo and White Washing Detergent belong to Meili Daily Chemical Group. They have a common boss Yang Fei!" The host announced passionately.
"It's the Beauty Group again?"
"It's Yang Fei again!"
"It seems that his white laundry detergent will definitely make a lot of money this year! Otherwise, he would not have paid such a high price and won the bid for next year again."
"Oh, Yang Fei is so amazing. He narrowly won for more than 70,000 yuan last year, and won again for 680,000 yuan this year! Is this a lucky win?
"The problem is that God blesses him, he has such good luck!"
"If I had known, I would have filled in 10 million more!" The boss of the Kong Mansion's banquet wine sighed, "As long as you have 10 million more, 76.66 million more, you can definitely get it!"
"After the shot! You know the price of the bid now, of course you said that! Why don't you buy an extra 10 million when bidding?"
Yang Fei's clenched fists finally let go, and his nervous heart was relieved.
After winning the bidding king, I waited until the door to the new world was opened!
Meisi shampoo must rely on the king to hype it up in order to make a fortune in the shampoo forest where all the heroes stand together.
"Congratulations, Boss Yang." Ms. Tan stretched out her hand.
"Thank you." Yang Fei smiled, "Director Tan, I won the bidding king in one go, and the time was reported at 7 o'clock in the evening, and there are advertisements after bidding king. You must give me a package discount."
"Boss Yang is a smart businessman. I believe you also know that the biggest discount is not as good as the hot-selling products. As long as your product is sold out, what is my discount for you?" Ms. Tan blinked and smiled slightly.
"Haha!" Yang Fei laughed, "Director Tan is indeed a talking person."
Ms. Tan said: "So, instead of giving you some discounts, I might as well give you more support in other advertising and hypes. In this way, your products will be more popular."
"Of course this is also needed. However, the discount is also needed. Director Tan cannot talk about it."
"Okay, okay, we will talk in detail when the bidding will end."
Yang Fei came to the bathroom, turned on the faucet, held a handful of cold water, and brushed it on his face.
It cost 75.68 million to win the bidding king!
I send a valuable car to CCTV every day!
Yang Fei deeply realized that the concept of "Biaowang" is actually a double-edged sword.
It can make a company famous overnight, or it can make a company go bankrupt or liquidate within one year!
If you manage it properly, you can make money.
Once a problem arises, advertising fees alone will be a heavy burden as much as a mountain!
Yang Fei does not regret today's feat. How many times can you do in life? When will you not do it?
Unlike white laundry detergent, in the laundry detergent market, foreign brands do not monopolize nor have advantages. Domestic companies have great potential.
But the shampoo market is already competing!
Chapter completed!