"Unilever has launched a full-scale attack." Chen Mo reported to Yang Fei and said, "They have completed the industry's weight loss in preparation for the next tough battle. In the second half of the year, our defense battle will definitely be more difficult."

Yang Fei held his chin with his hand, nodded slowly, pondered for a moment, and said, "I bet that Unilever's restructuring will not last for three years!"

Chen Mo said in surprise: "Why? After their rectification and reorganization, their combat effectiveness has been greatly enhanced. It should not be underestimated."

Yang Fei said: "I think the most effective of their four strategies is the last one, gradient transfer, and factories should have moved to the mainland for a long time! Metropolis like Beijing, Shanghai, Guangzhou and Shenzhen are not suitable for large factories to survive. First, the land use cost will become more and more expensive, the environmental pressure will be greater, and the labor cost will be higher and higher. These three are becoming more and more important, and the highlights are not obvious now. In ten years, workers' housing will become a big problem, because the land price and housing prices will become a mountain that will crush the factory!"

Chen Mo said: "Since that's the case, what should we do in our factory in Shanghai?"

Yang Fei said: "We will gradually move to the mainland. In Shanghai, we will build a global R&D center and a global headquarters building. Shanghai is an international financial metropolis, suitable for the gathering of such high-end new enterprises. Because most of the people who can stay in Shanghai are elite talents."

Chen Mo said: "According to what you say, not enough talent can't even go to a big city?"

Yang Fei said: "It's not that I can't go, but that I can't stay. I can't find a high-paying job, can't adapt to the fast-paced work and life, can't afford to live in a house or drive a car, and will be persuaded to return sooner or later."

Chen Mo said: "Unilever's restructuring is huge and has caused an earthquake in the daily chemical industry."

Yang Fei said: "Their biggest failure is the same as the problem in the early Qing Dynasty."

Chen Mo thought for a while and said with a smile: "Are you talking about a feudal state?"

Yang Fei looked at her with approval, thinking that Chen Mo is really extremely intelligent and knows the end.

"It was because of the separatist rule of the vassal states that the power of the Qing government was greatly weakened and the tail was too large, which forced Emperor Kangxi to take heavy measures to reduce the vassal states. Only in this way can the emperor have great power and be like a hand to the local governments."

"Well, however, Unilever has made a major restructuring plan."

"It's far from enough. Unilever's 'multi-national organization' was originally good, but now the operations are scattered and the management is different. If the operation model cannot be implemented, there will still be problems. Because the enterprises in various countries have great power, the so-called will be outside, the king's orders are not accepted, the will of the company's senior management cannot be implemented, and there is also a lack of cooperation within the group. In a nutshell, such enterprises have no combat effectiveness."

Chen Mo smiled and said, "You can see through the problem, why can't Unilever make good rectifications in one step?"

Yang Fei said: "Do you think it's so easy? Once the feudal towns are formed, they will have their own interests and forces. Unless the Unilever headquarters can make up their minds to change the current pattern, abolish their own political models, disrupt reorganizations, and establish regional headquarters, so that human resources, IT and finance services can be shared, thereby improving the operational efficiency of the company."

Chen Mo said: "With our beauty group growing, is it possible that Unilever's current dilemma may also appear within our company?"

Yang Fei said with a serious expression: "It is indeed possible. So, I have been thinking about how to avoid this situation. However, with our current management structure, there should be no situation of separatist vassal states."

Chen Mo said: "There is another problem. Now General Jiang manages the Human Resources Department is only responsible for domestic personnel recruitment, management, training, coordination and delegation. However, our overseas human resources are in the hands of the bosses of branches in various countries. In the long run, it is easy to form a centralized and dispersed situation."

Yang Fei's eyes lit up: "You reminded me. I have long realized this problem, but I have never had time to deal with it. Well, do you have any good suggestions?"

Chen Mo said: "Considering the differences between different countries, we cannot fit in with one size fits all. But the financial and personnel management rights must be concentrated at the headquarters. I suggest that every overseas company should be appointed by the headquarters to multiple financial management personnel and supervise personnel. Financial management is the core of company management. As long as the headquarters firmly grasps the financial work, it will hinder the key points of other departments."

Yang Fei pondered: "The opinions you put forward are not impossible, but they will give the branch bosses a bad impression, thinking that the headquarters is suspicious of them and supervising them."

Chen Mo smiled and said: "Anyone must be supervised, which is the basis of social harmony. If workers do not have supervision, everyone will be lazy. This is human nature. Especially those with power, once people lose supervision, the harm caused by laissez-freedom will be even more scary."

Yang Fei said: "But it is difficult to train trustworthy financial personnel. Is there a way to form institutional supervision and management instead of relying on someone to supervise?"

Chen Mo said: "Then let's study it again. You can convene financial management personnel, hold a special meeting, and discuss an effective management system. Another thing worth our attention is that Unilever has made efforts in food. Is this business turn beneficial to us?"

Yang Fei said: "There will not be any impact. The cleaning industry emphasizes brand promotion strategies, while the food industry pays more attention to terminal marketing. Unilever has not tasted the sweetness in the cleaning industry, so he wants to leverage other industries. This is to increase the bargaining chips to compete with us and Procter & Gamble, but I guess they will end up in failure."

Chen Mo had a feeling that Yang Fei was expanding.

No matter what the opponent's actions were, Yang Fei didn't care, he blindly despised or ignored them.

Chen Mo thought that this was a very dangerous behavior.

As soon as she thought of this, she said, "Yang Fei, as a friend, there is a saying that I have to remind you. After a person succeeds, the most feared thing is to be complacent and overflow when the water is full."

Yang Fei straightened his body: "Thank you. It's very rare to have a friend who is willing to hit me."

Chen Mo was about to speak, when Ning Xin knocked in and said, "Yang Fei, I have received the latest report that Unilever has made major measures in dealer management. Now there is evidence that they are absorbing and instigating our dealers."

Yang Fei raised his eyebrows: "Is that true?"

Ning Xin said: "I just received a call and dealers in several provinces in East China have already had abnormal movements. If we do not take any measures, our dealers will be poached by our competitors."

Yang Fei nodded, and did not rush to issue any orders. Instead, he took out a cigarette and a lighter, looked at the two beautiful secretaries, put the lighter on the table, and only put the cigarette under his nose and smelled it.

Chen Mo and Ning Xin looked at each other and smiled.

Chen Mo stepped forward, picked up the lighter, and lit a cigarette for him: "It's okay, just smoke if you want!"

Yang Fei smoked half a cigarette, coughed lightly, and said, "Don't pay attention! We will make a decision in half a month."

Ning Xin said anxiously: "Yang Fei, half a month? The daylily is cold! You don't know how strong the discount your opponent gives!"

Yang Fei waved his hand: "That's it. By the way, we'll go to Shanghai tomorrow. Buy the morning air ticket. Don't buy it too early. I'm going to drink tonight, for fear that it will not get up too early."

“…”

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