Everything is ready, and the next step is printing.

Movable type printing still needs to be kept confidential, typed and printed. Some literate servants were transferred from Fangfu, and they knew everything clearly and could be trusted.

The editor who wrote the article, Fang Yizhi formed his own team. Fang Yiai would not interfere. Fang Yizhi has been in Chang'an for so long, and recruiting one or two literati is no problem.

The requirements for editors are not high, so you don’t need to have a gorgeous literary talent, just to be authentic and infectious.

Of course, the newspaper is still very simple and the staff is in short supply. Fang Yizhi has to accumulate slowly, and no one will become fat in one breath.

The first issue of the Tang Dynasty Daily is tentatively set to be 1,000 copies. After all, this is the first time the newspaper has been released. I don’t know how the sales volume is. On the contrary, I will try it out with 1,000 copies first.

Give them enough time to print, which requires a familiar process.

Everything is ready!

It is tentatively scheduled to start selling tomorrow morning, success or failure is right in front of you. Fang Yizhi suddenly became nervous. The only thing that can solve the problem is Fang Yiai. He thought of the newspaper, but others had never thought about it before.

So Fang Yizhi came over, "Erlang, do you think... can the newspaper be sold?"

"Brother, please relax and you will know the result."

To be honest, Fang Yiai cannot guarantee 100% that newspapers will be popular in the Tang Dynasty. This is a new thing after all, and people need to accept it.

Therefore, without market testing, everything is false.

"We really only sell one cent?"

Although Fang Yizhi was a bit rigid, he was not stupid. He knew this business. Of course, this business was of great significance, so he would serve as the editor-in-chief. He didn't want to lose money to his brothers.

Fang Yiai's advice was given by the newspaper price of one cent. He knew in his heart that he had to spend money in the early stages of his investment, but now he is not short of this amount of money.

Now, he can finally say boldly, "Money is a number to me."

"Yes! Just a penny!"

Fang Yizhi said anxiously: "Erlang, you should know that this is only enough for the newspaper cost. With the labor cost, our newspaper will lose money."

Since he was already in his position, Fang Yizhi took it seriously and understood the cost of a newspaper. He had calculated this account before.

In the past, he thought it was vulgar to talk about money, but now he has to consider it in this position...

Although his brother is worth a lot of money and he has made a lot of money by investing in tea, he just spends money in it and does not know the long-term plan. The newspaper is not really independent.

There is no measure of new things, he has no reference, nor dares to make random changes, so he comes to discuss with Fang Yiai.

"Brother thinks how difficult it is to create a newspaper? Can others imitate it?"

Fang Yiai never answered positively, and asked a question back. Fang Yi frowned and thought carefully before answering: "Imitation is not difficult! The difficult part is the new printing technology."

"Not bad! We can do it, and others can do it. Although there is no movable type printing technology, the efficiency may be slower and the cost will be higher. Others can do weekly reports.

Once we do it, if others see the business opportunities and find more people, the progress will not be much slower.

If the price is set too high, imitators will definitely flock to it, and then they will inevitably fall into a price war, and the price will sooner or later fall.

In this way, it is better to set the price low from the beginning so that they are unprofitable. Moreover, a penny can quickly seize the market and expand the influence of newspapers."

Fang Yiai's pros and cons analysis did make Fang Yizhi suddenly enlightened, but he was still unhappy and muttered: "Then you can't always lose money. When will the newspapers be able to rely on themselves?"

"Of course there are ways to make money, and you can make a big profit at that time."

"It's so wonderful! You can maintain the operation of the newspaper so that you can become independent." Fang Yizhi's eyes lit up. He was no longer worried about this. He still believed his brother's ability to make money, and he couldn't help but become curious, "What's the method?"

Fang Yiai smiled mysteriously, and after sniffing his appetite, he spit out three words: "Sell advertisements!"

"Advertisement! What is advertising?"

Another new name, Fang Yi was confused when he heard it. Fang Yiai patiently explained: "It is to leave advertising space in the newspaper. Who wants to promote his business, but spend money to buy a seat."

"It's not good to have these business matters listed above?"

Fang Yizhi's literary youth was sick again. He looked down on the business world too low and talked about some interesting news. Although the romanticism was not big, it was within the scope of acceptance and was unwilling to confuse it with the smell of money.

Fang Yiai said: "Brother is a business."

He was silent for a while before nodding and agreeing. The first time someone sold this, he couldn't help but start to worry again, "Will anyone buy this?"

"Why can't it be! As long as the newspaper sales are large enough, they recognize and like enough people, there will be no worries about no one buying the advertising space."

Fang Yiai was full of confidence, and then added that Fang Yizhi was really at ease, "You can try your own business first. Then others see the sweetness, so why worry no one will buy it."

With his words, Fang Yizhi finally felt at ease and waited for tomorrow's results.

...

The next morning.

In Chang'an City, hawking sounds sounded in the streets and alleys.

The people who are in charge of selling newspapers are all small children.

They are all from poor families, and Fang Yiai specifically instructed his brother to do some good deeds. Half of the money earned from selling newspapers belongs to the children.

Child labor is not allowed in modern times, but in ancient times, their parents were grateful. This money may be life-saving money for a difficult family.

"Scholars do not go out and know all about the world! The Tang Dynasty Daily only costs one penny, and there are interesting stories and stories in the city, and all the stories and stories of talented men and beautiful women are included!"

"Come here! Come here! Fang Yiai described it personally, and he actually quoted the classics and did not lose any points. Is this still Fang Yiai?"

"Fang Yiai personally wrote the manuscript and responded to everyone's questions, all of which are in the Datang Daily."

"Who wins and loses in this debate?"

The battle between Fang Yiai and Cui Zongchao was still talked about by scholars. In fact, the specific situation was just a rumor and there was no detailed introduction.

The content of this sentence also touched their hearts, and everyone was attracted by the sound.

This slogan was also arranged by Fang Yiai. He said that he wanted to name the key points, but he also had his head and tail hidden. It stopped halfway through his words, which sucked everyone's appetite.

The gossip fire in my heart was burning. With curiosity about new things, someone called out a child, "Child, what is this?"

The number of people being placed is very accurate.

Almost all those who pay attention to this matter are scholars. Even those who are in the newspaper consumer group, they can’t understand even if they buy it.
Chapter completed!