Chapter 242 The Way to Generate Income (1)
If you are not in charge of your business, you don’t know how expensive your firewood and rice are, and if you don’t do anything, you don’t know how difficult it is to do it.
It was not until he really started to start the work of the military ration transfer in the north that Li Ling knew how complicated it was. This was not something that could be done by simply conveying a few orders, or by using the power of the Ministry of Revenue to send relevant requirements to various prefectures and prefectures. This also requires the officials who handled the agreement to continue to discuss, try and make mistakes, and find the most reliable grain-raising areas, grain transport personnel and routes...
All the extremely complicated problems must be solved by less than ten of them. Of course, these ten people refer to officials, and the dozens and hundreds of busy clerks and servants below who obey their own opinions are naturally not included.
But even so, these books are still a huge problem. These financial managers in the Ministry of Revenue need to do their best to convey the correct order to mobilize military rations within the time limit.
The transfer of grain is just the initial problem. There are also many soldiers and civilians who need to be dispatched from the local area to escort the food north. How should they decide their route and how to calculate their consumption along the way? Don’t underestimate this last question. Although many times the government will ask them to bring their own dry food, in fact, this is completely impossible. Even though they know that there is a lot of food in the car in front of them, who would still think of bringing grain out of their own warehouses that are not very abundant?
Therefore, every detail of this became a problem that Li Ling must pay attention to and solve. No matter how small the problem is, it cannot be neglected when it comes to the transportation of military rations or the Northern Expedition.
It was also during this calculation that Li Ling and Xiang Daxing's talents were once again impressive. The latter is indeed like a human-shaped cabinet. As long as it is the relevant documents of the Ministry of Revenue in the past ten years, if someone asks him, he can give a definite answer, and it is no different from the one in the documents. At first, everyone would check it out for safety reasons, but later they fully trusted this previously inconspicuous little official.
Li Ling showed his ability to calculate quickly far more quickly than others and his absolute sensitivity to numbers. No matter how complicated the accounts are, they can be quickly clarified as long as they are handed over to him, and there is no possibility of any deviation. This made his colleagues who were already suspicious of the minister and such a young man quickly dispel their thoughts and really began to follow his fate.
However, Li Ling didn't think he was doing his best to settle accounts this time. To be honest, without the assistance of computer software, he was at first helpless, and could only rely on mental calculations to finalize each account. He originally planned to find an abacus to make do with it. When he first entered the industry in his previous life, he had been touching the abacus for a few years and had a certain foundation.
But after asking, his colleagues didn't know what abacus was. He didn't know that although this abacus was invented hundreds of years ago, it was far from popular at this moment. Even the imperial government used more calculations to settle accounts, which was also one of the reasons why the Ministry of Revenue was not efficient.
In desperation, he could only meet a famous carpenter in this yard on the last day of June, and asked him to use bamboo to make a few abacuses according to his own wishes. Then he rushed to the bookstore when it was almost noon. No matter how busy the public is, his business still had to be taken care of. When Li Ling arrived at the bookstore, Wan Lang was already waiting for him. As soon as he saw him, he immediately stood up: "Let's go here. The Huichun Hall is located outside the Sanfang, and there is the Shen family's store, which is even on the southwest of the outer city. You have to hurry up."
Li Ling knew that the two companies he mentioned were the goals he had carefully looked for and considered, so he smiled and said, "Sure, let's go here. Take my carriage to go there."
Wan Lang had no objection, and immediately got into the car with Li Ling and quickly followed his instructions to go straight to Huichuntang outside Sanfang. Taking advantage of the rush, Li Ling said, "Tell me carefully about the specific situation of these two stores."
Wan Lang nodded and said, "This time Chuntang is a new pharmacy that was opened two years ago. The boss's surname is Zhu, and he is also a doctor in the hall. I heard that it is from the capital from Jiangnan. He does have some skills. He doesn't know how to treat internal and external diseases, especially good at treating cold diseases. However, one thing is that his family's medicine is expensive, so the medical expenses are much more expensive than other pharmacies. So in two years, the business is not very good. At least in Luoyang, there are more than ten pharmacies with better business than him, which is just right for you to mention.
"As for the Shen family cloth shop, although the situation is somewhat similar to Huichuntang, they have been a small amount of 30 years. Originally, it was also a famous cloth shop in the capital, but a fire three years ago damaged their vitality, especially because many secret recipes were destroyed, causing business to plummet. Although it has improved slightly now, it is no longer the rivals that have emerged later, and can only have a small surplus..."
After introducing the situation of these two stores, Wan Lang looked at Li Ling hesitantly: "Well, are you really sure that they will spend money to advertise in our newspaper?"
Li Ling sat there half closed his eyes and said softly: "If what you said is true, I should be 80% sure. The boss of Huichuntang came from Jiangnan, so he would not be satisfied with this. Now we give them a chance to become famous and spend some money. They should be acceptable. As for the Buxing store, who is willing to completely decline after years of industry? As long as they have confidence, I can persuade them!"
Seeing Li Ling's confident look, Wan Lang also grinned: "To be honest, I really couldn't imagine that there is anything that can make you feel embarrassed."
"Yes, the errand I am doing now makes me very embarrassed, and I don't know if there will be a good result in doing so much."
"By the way, what are you busy with? I heard that recently you really go out early and come back late, and sometimes you only go home in the middle of the night..."
"Of course it's a big event in the court, but it can't be circulated yet. Maybe the news will be heard only after the beginning of autumn." Li Ling kept it a secret, and it would be better not to talk nonsense about this matter.
Wan Lang nodded, then stopped asking more questions, and said a few casual words, and the carriage finally stopped in front of a pharmacy shop that was quite small but the business was not good.
There are three shops on the left and right sides of the medicine shop. There are a long counter on the two on the right. The medicine cabinets at the back to the roof. The medicine box drawers are covered with paper with the medicine name written on them. The room on the left is filled with tables and chairs. A clean middle-aged man was holding the book and reading it.
Seeing that the two of them got out of the carriage and went straight into the store, the shopkeeper who was doing nothing on the counter immediately smiled and greeted him: "Do you two customers want to buy medicine? Then you have come to the right place. Our pharmacy has a complete range of medicinal materials, excellent quality, and fair price..."
Before he could finish his business, Li Ling smiled and waved his hand: "No, we are here to discuss a big business with your boss, that's your boss, right?" As he said that, his eyes had already fallen to the man on the left who was looking over, and he smiled and nodded at him.
"Discuss business? Are you doing medicinal materials business?" The shopkeeper asked, and was about to say that his pharmacy hadn't intended to buy medicinal materials recently, but Li Ling had turned around and walked to the left, walked to the other party a few steps, and bowed: "I have met Boss Zhu, here is Li Ling. This is my friend Wanlang, we are two owners of Zongheng Bookstore."
"Bookstore?" Zhu Zijie looked at the two young people in front of him with some confusion, "Aren't you here to buy medicine for treatment?"
"No, the next two have a deal to talk to you." When Li Ling said this, the shopkeeper finally came over, with a puzzled look on his face: "Two, have you found the wrong place? Our pharmacy has nothing to do with your bookstore. Where can we get any business?"
Zhu Zijie looked at Li Ling up and down a few times: "The Zongheng Monthly Report I bought in the city recently was published by your bookstore?"
Since the other party knew that there was such a newspaper in his own way, it would be even better. Li Ling sat in front of the other party and smiled and said, "Yes, this is exactly the purpose of finding Boss Zhu today. You should know that our newspaper has good sales recently. Although we dare not say that everyone in the capital knows it, it has spread, right?"
Zhu Zi Node Head: "But what does this have to do with our medicine shop?"
"Of course it's related. Because our newspapers can let your store really make its name happen, instead of being as unknown as it is now, with few customers coming to the door."
Zhu Zijie raised his eyebrows and asked again: "How do you say this?"
"You Huichuntang is actually not worse than other pharmacies in the capital, but why is your business always bad? Some people say that it is because your medicine is too expensive, but I think this is not the fundamental reason. You must know that the medicine money of the two pharmacies in Yuhetang and Miaoshoutang in Luoyang are much more expensive than yours. Isn't it still the same customer? Moreover, I believe that there is a reason for the high quality of your medicine. It must be that your medicine is of better quality, so you will get a high price!"
Seeing the other party nodding, Li Ling smiled even more: "So the only explanation is that the reputation of Chuntang is not well-known enough this time. After all, you have only been open for two years, but they are an old store for ten or twenty years. Most people have an illness, so they will naturally get used to finding more famous ones.
"And this accumulation of fame is obviously not something that can be achieved overnight, or even two or three years. Of course, I mean when no one helps you create momentum. But if we cooperate with our Zongheng Bookstore and we help the drugstore promote it, I think the situation will inevitably be very different."
Zhu Zijie fell into deep thoughts a little, and then looked at Li Ling: "How to promote it?"
Chapter completed!