Someone was full and said to the starving and cold person: "Eating is definitely a dead end, hiccup--"

Some people are full by themselves, so they must find ways to make more people full.

Sister Jing felt that she couldn't do it, but she had to let others eat enough if she didn't eat enough. She could do it, and then find a way to let others eat enough.

"Appointment on the weekend" has begun.

Zhuge Wanping introduced: "This episode of "Appointment on Weekend" was originally scheduled to interview Queen Jing Tian. She should have been in CCTV's studio. In the current situation, in order not to disturb Queen Tian's work, the crew came to Songcheng, Zhongyuan. My current location is located in the Songcheng Cultural Theme Exhibition Hall, which is the exhibition hall conference room."

This opening remark was straightforward, but the audience did not buy it.

Many people questioned: "The queen is very busy, but is it a waste of public resources when sending people to run so far? Is this a privilege?"

The Central Mother replied on Weibo: "We need to invite the queen to go to the TV station. According to regulations, during the work period, the car and horse fees should be reimbursed, and the losses that delay work will be paid, which will cost even greater."

This explanation did not satisfy all viewers.

"Let's see what you have to do. If it's just promotion, it's a waste of resources." Some people held this attitude.

Look at who else is. Among the rich people in the country, they are ranked first. They fly from a city to the imperial capital to participate in the "Weekend Appointment". Can the queen be more noble than others?

Especially people in the industry have a lot of opinions on this.

Some small and medium-sized entertainment companies complained about this. The queen of divas already has enough publicity resources. People only need to post a Weibo post to be more influential than the people they recommend to interview on the TV station. Now the queen of divas has asked the TV station to go to her workplace for interviews. Isn’t this adding fuel to everyone’s fire?

"Unfair." Most small and medium-sized entertainment companies complained.

But they never thought how much pressure this time "The Weekend Appointment" would put them.

There were no live audiences invited, and there were only host Zhuge Wanping and guest Jing Tianhou in front of the camera.

Zhuge Wanping asked a sharp question as soon as he came: "Before I came, I learned about the current situation of the entertainment industry. It can be said that all the data are declining, but the works of your team are sweeping across the country. The big movie "Tian Zhu" is likely to create a new box office record before it is taken offline, not to mention the small movie. A "Peacock Feather" debuted in the first martial arts drama, and "I Love My Family" became popular throughout Asia. The "Yang Family General" that is currently being produced is popular before it is broadcast. It is said that it has created a record of the copyright of TV series by Imperial Capital Satellite TV. This status quo that many netizens and industry insiders call "a unique show in the dry well" can completely exclude all social factors outside the quality of the drama itself?"

She further asked: "For example, the traffic caused by the queen's grouping has soared?"

Sister Jing leaned on the backrest chair and was leisurely in her mood. He smiled and said, "This question itself is not difficult to answer. Anyone can see that the excellence of the script itself is on the one hand, and the influence promoted by many aspects is also very important. It is undeniable that several of us have joined together and brought some of the more traffic stars to work together, which invisibly attracted the audience. However, I have not seen anyone analyzing the great factors of the times besides the quality of the script, outside the influence of the script, or some people deliberately neglected it."

Zhuge Wanping nodded: "Some industry insiders deliberately ignore the times and social factors."

"There are a lot of people who do not deliberately ignore it, but dare not face it." Sister Jing reminded, "What these industry insiders want is to seize the existing market from others, that is, traffic attention, and not think about opening up a new market. They even have not thought that their own practices are accelerating the collapse of the cultural industry today, and the era of great collapse of the cultural industry has arrived."

Zhuge Wanping said: "How to explain this? Is it the disappearance of traffic?"

"It is impossible, the traffic in the entertainment industry will not disappear, but the attention will gradually shift from the stars themselves to the works." Sister Jing gave an example, "For example, a certain first-line star used to just post a photo, and the Weibo operation would urgently strengthen the server, and this situation will decrease in the future."

What is the reason?

"The dividend is disappearing." Sister Jing clearly stated, "The dividend is always there, because a big country with a population of 3 billion and a powerful country that is rapidly reviving, a technological leap will bring huge dividends. Nowadays, the entertainment and cultural industry is generating new technological dividends. To put it bluntly, it is the Internet dividend. The popularity of computers, the popularization of mobile phones, especially the popularization of smartphones, and the comprehensive deployment and upgrading of the Internet. In addition, the entertainment era brings barbaric capital to the entertainment industry while the entertainment industry is still bringing barbaric capital.

It also brought some of the power rooted in the entertainment industry. However, the demographic dividend and reform dividends are now precipitating. The entertainment industry that has been generated by the wild growth of capital and has grown up with the entertainmentization of the times will naturally shrink until it collapses. In this process, it is best not to make this idea for the entertainment capital and cultural industry who rely on the opportunity to survive just by surviving the next batch of dividends. People who are determined to stay until dawn can only say that they should take advantage of the opportunity to leave this industry quickly.”

After saying that, I thought about Sister Jing and added her own analysis: "In my opinion, this is an era where the industry without stock has encountered a rapid increase in variables."

Zhuge Wanping wondered: "Then why can your team expand its territory?"

"We did not expand our territory, but we just persuaded the bruised and swollen audiences who were originally pure traffic but were taught by traffic entertainment culture to return to the theater. In the words of some industry insiders, the essence of movies and TV series is that simple." Sister Jing said, "What you said about expanding the territory is actually still the intention of eating the population dividend and reform dividends. Our movies and TV series have brought a group of new audiences and audiences entering the cinema chain, but there are not many of them."

Zhuge Wanping thought about it and asked: "In your opinion, this situation belongs to the Great Depression of the Cultural and Entertainment era, but there is still great hope, right? Or, as long as you keep up with your footsteps, you can keep up with the opportunity of the Great Depression era blooming. Can you understand this way?"

"You should read more philosophical books, which is a universal and representative relationship." Sister Jing said bluntly, "You have made some interview preparations, but you have really not carefully considered this industry and this era."

Zhuge Wanping nodded: "I am better at the economics."

"Then you should pay attention to the general laws of the economy, find the laws of the development of the economy in the times, and naturally understand the requirements and future of the entertainment industry." Sister Jing criticized, "I said before the interview that the so-called representative entertainment industry and even the cultural circle is actually nothing more than the industry that has not seriously studied the spirit of the new era literary and artistic work symposium, and is still thinking of using capital and flow to savagely control the development lag of the cultural industry. This issue still needs to return to dividends."

Zhuge Wanping was not angry, knowing what she knew and didn’t know what she knew. She had this mindset, and she also knew that in front of these industry leaders, her preparations were just literal understanding. If she really discussed it, she was still far from it. She was just a host, and her style was more inclined to see the big ones from the small, and she was not good at seeing the opportunity.

"The rapid development of 20 to 30 years and economic development have brought about a batch of speculative entertainment capital. These capitals require a market, and this market has been filled by a group of young people and even middle-aged people who have grown rapidly over the past 30 years of education. You can see a sentence when reading the documents disclosed in various conferences. These people have now become the backbone of society. These people have suffered less than their parents, but they have struggled in the current educational environment and have gritted their teeth and survived in the rapid development of society. The pressure is very high. In this case, the barbaric entertainment industry, especially the entertainment industry that has become famous overnight like daydreaming, just gave these people so much breathless that they were suppressed by reality. Thinking about the fact that their little life was also a huge emotional outlet for the backbone of society that had been spent in suffering." Sister Jing glanced at the side, "Please give the bottle of water."

The pig waist face hurriedly went to find water, and Hu Xuan quickly handed over the water cup she brought with her unyielding steps.

Sister Jing doesn’t drink water given by outsiders, this is a lesson.

Drinking a sip of water, Sister Jing held the water cup and said slowly: "This catharsis, coupled with some intentional or unintentional indulgence and guidance, is like the wind helping the fire to strengthen the process of entertainment, and the process of entertainment quickly occupy the public opinion position. At this time, over the past thirty years, the entertainment of the cultural industry brought and collectively promoted by the dividends of population and development and education has developed to this point today."

These words are extremely bold.

Indulge and guide.

This is not a good word.

Those who understand it dare not talk more in-depth about this topic.

Sister Jing is not afraid, this is a fact.

Zhuge Wanping's face turned pale and she said for a while: "It's true that I think about it carefully."

"Now, there is almost no amount left in this batch of dividends, but the number of capital and people pouring into the entertainment industry every day is increasing, which has accelerated the collapse of the entertainment industry, because this industry is generally a reaction to economic development and a way of guiding the superstructure. Nowadays, the economic foundation can no longer fully support the development of entertainment as before. The superstructure is based on the cultural consumption needs of the general public, and is strengthening and accelerating the adjustment of the cultural industry structure. The same important mass base has also rapidly faded due to excessive entertainment. In this historical period, if we still hold the next batch of development dividends and demographic dividends, if we don't

It is of course feasible to look at it from a development perspective, but the problem lies in this. Development will not be the only way to say hello to you. You are still waiting in place, waiting for the passing cars to pull you. How can you keep up with the pace of development?" Sister Jing concluded, "So it is not how correct our pace is and how fast we are. The development of the times requires the industry to keep up quickly. The development of the industry will not slow down due to the laziness or even lag of some people, especially those who are practitioners. Of course, they can try every means to slow down the speed of this train, which is even more difficult. I am afraid that the economic foundation and superstructure will not agree, and the mass foundation will not agree."

After saying so much, Sister Jing let go of her for a short time.

These words were not summarized by her alone.

The father of the kid is talking about these words all day long, but Sister Jing doesn’t even want to listen. She slowly thinks according to the father of the kid, analyzes them in a way that she is better at, and even uses digital model to analyze them. Sister Jing clearly understands the father’s guidance.

"My dear is the wisest!" Sister Jing raised her eyebrows again and scratched the corner of her mouth.

The family of three influenced each other every little movement.

Sister Jing thinks this is happiness.

Humph, I miss my kid's father again.

Zhuge Wanping had nothing to say for a while.

This knowledge is beyond her cognition. Although she is not living in a daze, she never thought about using the spirit of conferences to guide her worldview. She does not have a systematic way of cognizing society. She can only look at problems from the point to the surface. With her talent and the advantages of reading a lot, it is capable to understand some problems, but it is difficult to summarize or even master the essence of things. She is a little messy.

Sister Jing knew at a glance that this little girl was distracted. This little girl is not bad and has a relatively positive view. In a program interviewing the representatives of international capital, an international capital manager who had been immigrating abroad for many years said that "capital should be free" and induces domestic capital to break through the bottom line. She fought back on the spot, "freedom does not make you do whatever you want, freedom does not conflict with the law." It can be seen that this is a person who is not thoughtful about many things but at least he is clear on which side he should stand.

This needs help to help.

Sister Jing smiled and said, "In fact, it's not that profound, it's just too hollow. For example, in the two years before September last year, the media reported all day long about which theater building was launched in a certain fourth- and fifth-tier city in a certain area. Less than two years have passed. Can you hear which theater is crazy and blindly seizing the fourth- and fifth-tier cities? On the contrary, state-owned theaters are steadily promoting small and medium-sized cities. Rather than saying that this is a different choice of capital and system, it is better to say that it is a preparation for the future and a hedge against the crisis. In recent years, we are promoting urbanization, and a large number of young and middle-aged people who have not been tempered by ten years of hard study quickly flocked to the city. This is the potential of the audience, but this potential cannot be developed by capital, because it requires patience and investment.

It is difficult for these audiences to have the ability to consume dozens or hundreds of times, and they plagiarize, copy and paste thousands of articles from the production lines of entertainment factories, and even copy other people's scripts from the original local cultural products. It is not that they cannot afford tickets, but that there is no need to spend hundreds of dollars a month to consume the same non-essentials of life. They first enter the city through education, especially the backbone of the social forces in first- and second-tier cities, and the passion for over-consumption of entertainment has faded. As these people enter a life of wives, children, houses and cars, fanatical consumption directly reflects the rapid decline in the number and quality of fanatical fans. Therefore, the current development of the entertainment industry and the entire cultural circle have touched the ceiling."

"One,50 billion?" Zhuge Wanping said strangely, "Many industry personnel say this is far from market potential."

"This is not market potential, the market potential is infinite, but the current overproduction of entertainment products is overproduction, especially the false entertainment boom has produced a large number of garbage products. Some people want to continue to sell these garbage products, of course they have to shout that this is not market potential. Some people are still using the trick of bewitching in the new era. To put it bluntly, it is advertising, but the audience is not static. Generations of fanatical fans are no longer likely to be generated. The economy is developing and income will increase. But one thing must be seen, with the development of education, the audience's ability to distinguish and accept is also infinitely improved. Putting aside development and talking about the market, it can only be self-deception." Sister Jing warned the industry, "Open your eyes and look at the era you are in, look at the current situation of rapid and stable development. Don't think of using fooling people to cut leeks. If you cut leeks without a limit, you can only harvest one batch after another. If you don't make a fuss, you will die with this group of people."

This is really not exaggeration.

So what kind of cultural products do the audience need?

What is like in "Heavenly Punishment"?

"Most of the popular types of entertainment works are not outdated now, so there are often hot topics, but they will need to be more and more meticulous. If you want to rely on shoddy products to make money, you will want celebrities who earn hundreds of millions of yuan a year to not work hard. I am afraid there is no way out in the future. The times abandon one person and a group of people will not say hello at all, and capital abandons a group of people will not notify them in advance. Learning more about the spirit of literary and artistic symposium will be beneficial to you." Sister Jing mocked, "Don't always think about brainwashing or not. The country has brought the best and most perfect tools to you. You don't even have the awareness of reaching out to take it. Why should the times stay for you?"

"Can you talk about a certain type?" Zhuge Wanping likes to talk about these specifics.

Sister Jing smiled and said, "I think you have always wanted to mention "Tian Zhu", so let's start with "Tian Zhu". The popularity of "Tian Zhu" is indeed inseparable from the efforts of all the crew members, nor can we be separated from the actors who have some appeal, and even as analysts said, the world of last year is inseparable. But this is not the fundamental reason. From the audience itself, the fundamental reason is the needs of the firm supporters of "Tian Zhu". After all, movies are consumer goods, and talking about the market is wrong without demand."

This is different from the expected answer.

Zhuge Wanping frowned. Is this straightforward answer too popular, that is, it is materialized?!

To be straightforward is good and can make people understand.

But being too straightforward may cause disgust among the audience.

If you want to talk about artistically, you can at least fool people, but what is the difference between talking about demand and consumption directly and talking about money directly?

"I don't want to hide it so much. Basically, movies and TV series are consumer goods, and there is no difference between them and consumer goods in supermarkets. The biggest difference is that consumer goods in supermarkets are commonly used or even necessities in life. Film and TV series may not be necessities, but they can play some social roles. Besides, when talking about "Tianzhu", can you completely avoid the box office without talking about it?" Sister Jing sighed, "Some of our cultural industry practitioners now have a serious problem. You are obviously shoddy and want to make money, but you must say it brightly

Li, from artistic to human nature, from the universe to the prehistoric world, it seems that it is a big mistake to return film and television dramas to consumer products without bluntly. That is a consumer product. Why do you have to let it carry too much that cannot be supported? You don’t even want the product to carry? You are just a product, and you can’t even think of the work as a work or not? What are you talking about artistic and social? In my opinion, all film and television works that try to make the audience unable to understand are basically rogue behaviors that you want to make money but don’t say it. They are shameless."

Sweat beads rolling on Zhuge Wanping's forehead.

This is too bold.

The show wants you to speak boldly, but you are so bold that the program team can't stand it.

The director didn't let him stop, and she didn't dare to stop him and not interview him.

Sister Jing doesn't care who will say what, she can even think of some of the audience attacking her.

There is a part of the audience slamming.

There is such a group of people among the Chinese. No matter what you are talking about, they just compare with foreign countries.

The public security abroad is not good, but their income is higher and their international status is higher.

So your country is too rubbish.

There are scumbags everywhere in foreign countries, and these people think that they are too smart and stupid, so you are deceived.

So your country is too rubbish.

The foreign powers spent hundreds of years plundering the world to live a pampering life, and had the money and energy to develop the cultural industry in advance. One high-quality film after another swept the world. These people don’t care what we were doing when we were leisurely working in the cultural industry. Anyway, you are behind others, and you are just not good at genes and ability.

So your country is too rubbish.

If you don’t come up with better cultural works, people think you are just spending your meals all day. Once you come up with good works, no matter whether they are really good or not, these people will rush up and give you a bad review, give you a zero score, and then comment from the perspective of God: "In front of others, you are a younger brother, so you should not show up and show your eyes."
To be continued...