Chapter seven hundred and sixty-ninth take the rocket to promote domestic demand
When Li Mu asked him to make a request, Li Mu actually directly seeks benefits for the entire Chinese Internet industry. Whether he was sincere or not, Minister Zhen felt that this young man was very amazing.
It is amazing because he not only has achievements that far exceed his peers, but also has a vision that far exceeds his peers, but most importantly, he has a pattern that far exceeds most businessmen.
Therefore, Minister Zhen admired Li Mu more in his heart.
Immediately, Minister Zhen said to Li Mu: "The Internet is a fresh product. I personally don't understand what you said, but I agree very much. We lag behind developed countries in many fields. It's not that we really can't do it, but that we started late, developed countries are making progress, and we are also making progress, but it's difficult to narrow the gap."
As he said that, Minister Zhen asked Li Mu again: "What do you think is the biggest gap between us and Western countries in the Internet industry?"
Li Mu replied without hesitation: "Environment!"
Minister Zhen asked curiously: "Environment? How can this 'environment' be explained?"
Li Mu said: "The electric furnace of two thousand degrees of electricity is used to make steel, the blast furnace of one thousand five hundred degrees of iron is used to make slag in the earth furnace below one thousand degrees of temperature. What kind of furnace is the environment, and the temperature is the highest."
"This environment is extremely demanding. If the environment does not meet the standards, the products will not meet the standards. There are not many Internet companies in China now, and they have just passed a round of Internet bubble. Now it is the stage of slag refining in the earthen furnace. If everyone works together and slowly improve the environment, more Internet companies like Muye Technology will rise, and the industry will naturally become more and more prosperous. However, after all, our private enterprises have limited capabilities. If the country can add fire to the Internet industry, I think the Internet industry will definitely usher in rapid development!"
Minister Zhen nodded, and agreed with Li Mu's statement very much, and asked him: "How do you think the country should add this to the Internet industry?"
Li Mu said seriously: "I hope the country can start with the popularization of home computers and the Internet. The number of computer access is one of the core fundamentals of the Internet industry. The more computers are connected to the Internet, the more netizens there will be, and the soil, space and environment of the industry will be stronger."
Minister Zhen smiled and said, "You answered so without hesitation. It seems that you have thought it very much before, right?"
Li Mu nodded embarrassedly and smiled, saying, "Return to Minister Zhen, I thought about it."
Minister Zhen nodded: "Since you have an idea, let me talk to you."
Li Mu said: "That's right, the current price of home computers is still a bit high for most families. Although Muye Technology is cooperating with Shenzhou to launch low-priced models, Shenzhou's production capacity is limited after all, and our strength is limited. If the country can implement a policy for household computers at a certain stage in the future and provide a certain degree of subsidy for families who purchase home computers, I think it will definitely be able to significantly promote the growth of home computers."
As he said that, Li Mu said: "And this itself is also a good opportunity to stimulate domestic demand. A computer costs thousands of yuan, and hardware production involves a huge industrial chain. If the domestic computer sales increase by 5 million units this year due to national policies, the unit price is calculated at 4,000 yuan, then the output value added to the computer industry alone will be as high as 20 billion yuan. And I dare to say that in fact, the country does not need to actually provide financial subsidies. As long as the manufacturer is given a certain tax incentive, the manufacturer will definitely cooperate with the government to promote this policy. I am even worried that domestic and foreign computer manufacturers will rush to take this big order by then!"
Minister Zhen immediately became interested and couldn't help but exclaim: "Your idea is very interesting. It sounds like a killing of multiple goals in one fell swoop through the government to stimulate consumption of specific commodities."
Li Mu said: "It must be a win-win situation. The number of home computers increases, and the entire industrial chain of hardware production can be directly profited; the number of home computers increases, and the number of network operators' access users will naturally increase, and the industry chain of operators can also be directly profited; the more home computers are connected to the Internet, the more netizens will be."
"A significant increase in the number of netizens can give Internet companies more room for development. For example, Taobao, the number of netizens has increased significantly, and Taobao's potential customers will also increase. We are now just using Alipay to connect the wallets of 10 to 20 million netizens. If the overall number of netizens increases, the number of netizens connected by Alipay will also increase, which will drive more netizens to participate in "impulsive" online consumption and further drive the industry sales of the retail industry... This is a completely benign operation model, with each link pulling each other and improving each other."
Minister Zhen nodded in praise and raised his hand: "Continue, what other benefits are there not mentioned?"
Li Mu said: "In fact, this is equivalent to going to the countryside to the countryside. It is the same as the core purpose of e-commerce to induce consumption. It allows users who originally did not have this demand or did not have a strong demand to develop a strong desire to buy, which will turn it into a pull of the economy. If the government can come forward, not only will the Internet industry benefit, but the people will benefit, and the domestic economic situation will benefit. The government will also benefit from praise and sought after by netizens and industry insiders for promoting the development of the Internet, and will win at least four goals at one stroke."
Minister Zhen nodded thoughtfully, then looked up and asked Li Mu: "What do you mean by the home appliances you just said to go to the countryside? Can you tell me in detail?"
Seeing Minister Zhen’s face was puzzled, Li Mu realized that the policy of “home appliances going to the countryside” had not yet begun to be implemented. Thinking about it carefully, this policy seemed to be an economic policy that was only promulgated and implemented in 2008, and he accidentally let it go.
However, Li Mu's ability to respond on the spot and show off improvisation is awesome. Anyway, this policy was only introduced several years later, so he must not even have a theory at the moment, so he said boldly: "Minister Zhen, 'Home Appliances Going to the Countryside' is another idea that I thought about when I was free. The population base of the peasant class in China is huge, and the base of 900 million farmers is more than that of the whole of Europe. Moreover, the income deducted by rural people is constantly increasing, but the relative consumption level still needs to be improved."
"Unlike urban residents, the consumption field of most urban residents has begun to break through the urgent needs, but the 'firm needs' of rural residents is still on the shelves stage. The most telling of the problem is household appliances. Not to mention anything else, just talking about TVs and refrigerators, these two basic appliances. Urban residents can basically achieve one TV and one refrigerator for each family, but rural residents still have a long way to go to achieve this ratio."
"At present, whether from the subjective perspective of rural residents or the macro perspective of the national economy, the consumption of 900 million rural residents urgently needs to be upgraded. However, there has always been a lack of a healthy and powerful means to promote it. Assuming that if the government can make a national policy of "home appliances going to the countryside" for rural residents, all rural household registration, buying TVs and refrigerators, can receive a certain proportion of government subsidies. In this way, how powerful purchasing power can 900 million farmers burst out? I'm afraid it will be amazing!"
After hearing this, Minister Zhen was so excited that he even shook his hands.
Ninety-nine million farmers are just four words, but the weight behind it is beyond imagination!
As soon as Li Mu opened his mouth, he included 900 million farmers. The coverage was really scary, but he could find accurate focus TVs and refrigerators in such a huge coverage!
TV and refrigerators are commonplace for urban residents, but for rural residents, they are still part of the luxury goods ranks. But for them, are TVs and refrigerators really not needed? They must be required!
TVs are the most basic home appliances for life entertainment, and refrigerators are practical home appliances that improve the quality of life and efficiency. If, as Li Mu said, the government is really going to the countryside to go to the countryside and provide government subsidies for these two home appliances, what does that indicate?
That indicates that 900 million farmers and hundreds of millions of families, even if the conversion rate is only 10%, there will be at least tens of millions of units at the sales level!
If it is a base of 20 million, then:
Twenty million TV sets, three to four hundred billion!
Twenty million refrigerators, another 30 to 40 billion yuan!
If it is a base of 50 million units, then:
50 million TVs, nearly 100 billion yuan!
Fifty million refrigerators are another one worth nearly 100 billion yuan!
The most important thing is that this is not a dream, but everything works so well!
If the traditional manufacturing industry can increase sales of 100 billion yuan, it can solve at least hundreds of thousands of jobs, tax revenue of 10 billion yuan, and industrial profit of 10 billion yuan, this is simply not driving domestic demand, it is using rockets to drive domestic demand to take off!
Looking at Li Mu again, he looked calm and composed. Minister Zhen was almost crazy. How did this kid's mind grow? Why is he always so simple to think about problems? Didn't he say he wanted the government to help promote the popularization of computers? Why did he turn around and start thinking about promoting the popularization of home appliances?
According to his theory of "home appliances going to the countryside", his first suggestion should be "computers going to the city". However, before the "computers going to the city" was finished, why did he immediately develop a divergent thinking and come up with a "home appliances going to the countryside" in a blink of an eye?
Do geniuses always think about the problem in this way? Can geniuses learn from one example and continuously come up with constructive ideas like genius?
Minister Zhen was shocked and was also quietly calculating the amount.
If "computers go to the city" can bring about 20 to 30 billion in sales in the computer hardware industry; if "home appliances go to the countryside" can bring about 10 to 200 billion in sales, the combined amount will be too scary!
Moreover, this economic promotion policy has no sequelae at all. It gives consumers benefits and allows consumers to choose whether to buy according to their own abilities. Consumers will not be rejected. For current manufacturing companies, the industry dividend of 200 billion yuan is such a huge wealth. For this wealth, they will definitely cooperate vigorously. The government does not need to invest too much manpower and material resources at all. The policy can be promoted to the end with the manufacturers and their sales channels alone...
One policy can improve farmers' lives, promote the economy, stimulate domestic demand, and enhance the common development of the economy and industries. It is so perfect that it cannot be more perfect!
Chapter completed!