Many information interactions in different industries are not smooth enough. For example, although EBay currently knows that a competitor is contacting merchants on their platform everywhere and knows that the other party’s platform name is Taobao, they do not really take it seriously.

Because no Internet business model can be exclusive, especially e-commerce websites that do not require too much technical reserves. There are more than a dozen or twenty domestic large and small domestic companies. Some are very competitors for EBay, while others are not afraid of it at all. Many platforms are in a state of lack of money and traffic after they are launched. They will close their doors soon. Moreover, they do not know the background of Taobao, who invested in Taobao, what kind of team it has, and what resources it has gathered.

For the mp3 industry, they know that Yiting.com cooperated with a brand called mango to create a heinously low price mango-me, but they don’t know what channels mango-me is going to be sold, and they don’t know that it is ready to go online with an e-commerce website called Taobao.com.

If there is someone here who understands both the e-commerce industry and the mp3 industry, and also understands some of the situation of Muye Technology and Li Mu, perhaps through various information analysis, the context behind the whole thing can be roughly sorted out, but Li Mu protects his privacy appropriately, so now, no one can integrate so much information from various industries except his own people.

Boss Ma, who is far away in Hangzhou, has been rooted in e-commerce for several years, but he has always done information services between enterprises and does not involve online transactions.

After years of development and SoftBank’s large-scale capital investment, Alibaba has now become a powerful large Internet company. Boss Ma keenly realizes that Alibaba.com, which is rooted in the small and medium-sized enterprises and small and medium-sized enterprises, has become increasingly slow in development issues. He feels that the real core of e-commerce is by no means aligned with small and medium-sized enterprises, nor is it a platform for small and medium-sized enterprises to interact with information. With the continuous improvement and growth of social productivity, national GDP and the large circulation of goods in the world, the real core of e-commerce must be to eventually sink to the retail link at the end.

Boss Ma's Internet thinking and e-commerce thinking are inspired by the United States. He is very clear about the business model of ebay and Amazon, and he also understands the meaning of paypal. In fact, he is now thinking about the feasibility of operating retail e-commerce in China, and he also understands the concept of b2b, b2, and 2. Alibaba is currently doing b2b, but the ceiling for doing b2b in China is too low. He can easily see the top. For him, he is not satisfied with the current situation at all. He has been thinking about the feasibility of b2 or even 2 in China since last year. After a long period of consideration, he has made up his mind that Alibaba's next development direction is to do 2 in China.

Like Li Mu, Boss Ma has a long-term idea of ​​doing things, and his ability to control resource linkage is extremely strong. He is now doing b2b, and in some aspects he is also laying the foundation for the future 2. In fact, if he matures, he will convert the b part on b2b into the 2 part, thereby smoothly converting resources and building a new e-commerce platform rooted in retail.

In this idea, Boss Ma had long thought that he should first improve the ebay model in the domestic market environment, and then imitate Paypal to create an online payment channel based on RMB settlement in China. However, he has not waited for the right time, so these ideas have not yet begun to be implemented.

When Alipay was made by Li Mu, Boss Ma was nervous for a while. The core concept of Alipay and Paypal was exactly the same product. This was also the product model he was planning to imitate in the future. Suddenly, someone else made it, making him worried that the other party was the same as him and aimed at the e-commerce market.

However, the birth soil of Alipay is very special. It is a product that was accompanied by 3321, a completely public welfare platform, which made Boss Ma feel a little relieved. In his opinion, Alipay is a tool created by Li Mu for 3321. Although Li Mu later began to open Alipay to third-party companies, this should be just unintentional. As long as Li Mu did not see the e-commerce industry, he would not have to worry.

However, recently, Boss Ma smelled something that was not right from some fragmentary news heard from many sources.

The first thing that puzzled him was the huge shock caused by mango-me in the mp3 industry.

At first, when he heard that mango-me was customized by Yiting.com, he thought it was interesting because the current Internet companies and hardware companies are clearly different. I have never heard of any Internet company that does not play software and goes to hardware. Yiting.com is the first one.

As a person with a deep understanding of the Internet, Boss Ma is impressed by Yiting.com. He thinks that an Internet company dares to touch hardware and can also cause shock in the hardware industry. This is an amazing thing in itself. In some aspects, it proves that Internet companies have great development space and very diversified development directions.

But with the understanding of mango-me and the mp3 industry, Boss Ma found that something particularly difficult to understand, that is, the cost issue of mango-me.

He has a completely different perspective from the people in the mp3 industry. The mp3 industry thinks that mango wants to get a share of the mp3 industry, but Boss Ma thinks that mango-me looks more like a tool of Yiting.com. Since behind Yiting.com is Muye Technology, he is more curious about this matter. Makino Technology is developing so rapidly, how can it be interested in the little profit of mp3? What is its real purpose? This is one of them.

Moreover, the price of mango-me is approaching the cost price, which makes people even more strange. The cost of hardware sales channels is very high. It requires huge manpower and material resources to lay channels, and maintaining channels requires a large amount of profit margins. Therefore, this is one of the reasons why hardware prices remain high. What are the capabilities of Yiting.com and Muye Technology to save the costs in this? This is the second.

The entire mp3 industry has never heard of Mango or Yiting.com setting up any specialty store or even any counter. It is getting closer to the promotional release date, but there is no trace of any channel offline. What channel will they use to sell 100,000 mango-me? This is the third one.

Based on the above three major questions and combined with his understanding of e-commerce, Boss Ma vaguely feels that mango-me should adopt the online sales model, and only online sales can solve the cost problems and sales channels.

However, there is another problem that has not been solved. What is the motivation for doing this? Just to sell mp3? It is impossible, even if Boss Ma is killed, he will not believe it.

Is it for e-commerce? This is very likely!

After thinking about it, Boss Ma thought that Muye Technology should want to use Yiting.com to build a music-related b2 platform and create a music-related hardware brand at the same time. In this way, it can form an ecological chain. However, he did not expect that he was watching ebay and paypal, and Li Mu was watching Taobao and Alipay. If you copy him, I copy you. It’s a fusion of you and I have you. No matter who comes out of a creativity first, as long as who wins in this creative field, he is the most awesome one.

Boss Ma has been asking his subordinates to pay attention to Yiting.com, Muye Technology and Mango-me. Today is the day when Mango-me is on sale. Boss Ma himself is also very curious about what the hell is selling in Muye Technology, so he is preparing to work overtime with the team responsible for paying attention to this series of issues to see what secrets he has not guessed in the release of Mango-me today.

Li Mu stayed on Taobao until after five o'clock, and left alone.

On the way back to school, he first called Su Yingxue, made an appointment to pick her up at the school gate, and then went to pick up the cakes together. Then he called the guys in the dormitory to be met at the hotel. In addition to the five guys in the dormitory, Li Mu also invited Zhao Kang and his girlfriend to take advantage of this opportunity to get together.

Since the hotel is not far from the school, Li Mu did not drive. After parking the car, he walked to the school gate and waited for Su Yingxue to come out.

Su Yingxue deliberately slipped out of the classroom ten minutes in advance. When she saw Li Mu, she said to him: "Let's go to get the cake first, then go to the restaurant to order the dishes before notifying everyone here."

Li Mu said, "Then I'll let them set off later and wait for my phone call."

Su Yingxue took Li Mu and the two came to a cake room not far from the school. Su Yingxue ordered a large fruit cake for Li Mu, and specially wrote a happy birthday to my dear Li Mu in the middle of the cake with chocolate sauce. The signature was one word: Xue.

The two of them came to the hotel together and ordered a table of dishes. After the cold cuts came, Li Mu called and asked everyone to start coming here.

Everyone who had already prepared arrived soon arrived one after another. Sun Jian, Liu Nian and Xue Jianfeng were all mixed up. Wang Yanan had to take care of his sick mother in the hospital, so Hu Zhengdao was alone, only Li Yawei brought his girlfriend Han Xiaoxiao and Zhao Kang brought his girlfriend Wang Jia.

Su Yingxue is very adapted to appearing in such occasions as Li Mu’s girlfriend. She doesn’t talk much. Today she is very enthusiastic about everyone and constantly asks everyone what they want to eat and what they want to drink. She is especially concerned about a few girls and looks like a hostess.

Several men wanted to drink some beer, so they called the waiter to serve some ice beer first. As soon as the wine was delivered, Li Yawei took the initiative to get up and started the wine. He opened seven bottles in one breath and sent one bottle to the men present.

Seeing that he handed Li Mu a bottle of beer, Su Yingxue said to Li Yawei: "Don't let Li Mu drink it today. I drank too much with you yesterday. Let him have some drinks today."

Li Yawei smiled and said, "Sister-in-law, Brother Mu has a good alcohol tolerance. I have known him for so long and haven't seen him drunk. When we left yesterday, he had nothing to do and even sent us downstairs."

Li Mu's heart skipped a beat, and he said it was bad. He forgot to explain to them. Li Yawei's mouth came too quickly.
Chapter completed!