"Old Boy" successfully set off a wave of youth in China. Whether young or those who have passed the puberty have successfully been captured by this micro-film after seeing this movie, they have become their sincere audience. [

If you have the conditions, I have downloaded the film source on Yiting.com and watched it several times in front of the computer. The only thing more people who do not meet this condition for the time being is to wait for the replay. Among them, there are potential users who missed the broadcast on the night of the third day of the Chinese New Year, but were recommended by people around me to the point of being itchy. So at this time, conservatively estimated that tens of millions of users hope to see the replay.

Therefore, which TV station can replay "Old Boy" two hours or even one hour in advance will enjoy the big cake of tens of millions of users. Such a huge influx of users will be a huge boost to ratings, and for TV stations, there is nothing more important than ratings.

Under normal circumstances, if it is such a popular film and television series, the procurement cost of the TV station will not be low, especially if you want to get exclusive broadcasts or exclusive broadcast rights, you have to pay a very high fee to the copyright owner. Although the current market has not yet become popular, if the TV station wants to use it as a TV station to make a TV broadcast of satellite TV, the cost of one episode will definitely be more than one million. If it is a 4+1 broadcast method, that is, the broadcast method of four satellite TV stations + one local station, the price will be appropriately reduced, but it will also cost hundreds of thousands per episode.

Satellite TV exclusive broadcast means copyright exclusive, and 4+1 means rating sharing. Generally speaking, good film and television dramas and TV stations hope to be able to be exclusive broadcasts, but if the cost is too high, they can only settle for the second best and do 4+1. If you can't even afford this little money, you can only wait for others to hit the air and then use it at a low price to rehearse the rice.

The ratings of large-scale TV series are unpredictable. Unless it is a ratings overlord like "My Fair Princess", it is difficult to guarantee ratings for other TV series before it is broadcast. However, "Old Boy" is different. It has been verified and has been sought after by countless people overnight. If it is replayed, the ratings will definitely not be low.

If you use a TV series with high ratings to measure this 45-minute micro-film, then its significance will definitely be greater than or equal to one TV series. Therefore, Li Mu's psychological price will start at least one million, and it will not be capped.

After Ning Hao understood what Li Mu had done, he immediately assumed the responsibility of the commercial director of Makino Yingxiang and communicated with the major TV stations that came to him. The starting price quotes were 5 million, and he could bargain, but in the end, the price would definitely be higher. Of course, Li Mu focused on explaining Xiangnan Satellite TV, and the balance would naturally be tilted towards Xiangnan Satellite TV. For details, it depends on the quotation given by Xiangnan Satellite TV.

Early in the morning, Ning Hao's lion's big quotation set off a frenzy in the TV circle.

The business ports and copyright purchasing ports of major TV stations are interoperable in private. Although they are competitors, they are often sources of information for each other in private, and even partners who cooperate to reduce prices. Makino Yingxiong quoted the priority replay rights of "Old Boy" by 5 million, and many relevant TV stations' relevant persons are scolding in private.

The 45-minute micro-film price is priced at 5 million, and it is only a priority replay right. The price is really ridiculously high. Some TV stations can only cost about one million, and those with a higher price will only reach 2 million and will be able to survive. If they are higher, they will really not dare to take it anymore, for fear that the loss will be detrimental.

Li Mu was not in a hurry. It was just early in the morning of the fourth day of the Lunar New Year. The whole of China had not yet recovered from the lethargy of winter. When it woke up, the popularity of "Old Boy" would continue. This micro-film will form a public opinion focus in a short period of time. It is obvious that it has just begun, so after waiting for a long time, the TV station may involuntarily increase the quotation.

During the Spring Festival holiday, the active start of the Internet was postponed by living habits to around 11:00 in the morning. Eleven o'clock was a watershed. Most people got up, had dinner, and after finishing their work, they started to surf the Internet. Many of them came straight to the post bar and were active in the four post bars, including Du Wei, Zhang Kexuan, and the old boy.

Although Du Wei Bar was just established last night, by 11:30 in the morning, the post had already exceeded 300,000. This popularity has caught up with the simple plan. Zhang Kexuan Bar and the Old Boy Bar have become the hottest posts since last night. None of them, the traffic is almost up to the emperor of the future generations.

Although it has not yet reached the booming era of national star creation, there are not a few newcomers who debut every year. No matter who it is, no one can be like Du Wei, who is like the first-line group like Simple Plan. Moreover, she must look good and have temperament. There are also popular micro-film ips behind it, and two popular singles are supported. So many directions work together to push Du Wei to a high point in an instant.

At this time, Zhao Kang's navy was also secretly exerting efforts. In major posters and forums, a wave of discussions on "Old Boy". Netizens had almost nothing else to do. They talked about "Old Boy" on various platforms and carriers, and even a large number of players in "Legend" discussed: "Have you watched "Old Boy"?"

"Look, it's so fucking good-looking."

"Parassive, I cried three times."

"Oh, I like Du Wei very much..."

"The "My Singing" that Du Wei sang is so nice!"

"I prefer "Soon of Years" a little more!"

"Du Wei is my goddess! I don't know when she will release a new song!"

Yiting.com also benefited a lot from the broadcast of "Old Boy". Although online viewing failed to benefit many users, the download volume of the old boy quickly reached the millions and was still increasing. The most amazing thing is that the number of plays of Du Wei's two songs on Yiting.com increased like a rocket. Just as it was twelve o'clock, the number of plays of the two songs combined exceeded 10 million, and the downloads were three million.

At the beginning of the new year, these two songs have already shown a strong dominance. Almost all radio stations are playing these two songs, and they have to be cycled every once in a while, as if they are afraid that the audience will not hear it and change the station.

The popularity has only really begun now.

Not only the audience, but also the audience flocked to them, but also the people from major film and television and record companies were stunned.

There are currently no truly mature micro-films in China. "Old Boy" is the first time. In the past, people in the film and television industry operated movies: big-made movies are directly on theaters, while small-made movies cannot be sold directly on theaters, especially when they are sold to movie channels, and big-made movies are the most popular. Only after they are offline in theaters, will they be sold to various TV stations for broadcasting at a low price. The copyright will be cheaper.

However, no one has ever thought about the duration of the production or the production, and industry insiders also think that it is not called a movie if it is less than 90 minutes, so everyone's movie duration starts from 90 minutes, and it can be as long as a few hours.

"Old Boy" is a 45-minute "movie" that is completely out of the ordinary. Its length is the same as the TV series, but the key is that it tells a complete plot within 45 minutes, short and concise, like an exquisite and slim beauty, without a trace of fat on her body.

Moreover, the operation mode of "Old Boy" is also very interesting. It is broadcast to major TV stations for free, which means that the possibility of profit is completely abandoned from the broadcasting rights. At first glance, it looks stupid, but after careful observation, it makes people realize that in fact, they use this free authorization method to instantly expand their influence and make "Old Boy" popular overnight.

Now, Makino's image is even more terrifying. After becoming popular, he immediately sets up the idea of ​​giving priority to replay rights. Maybe a priority to replay rights will not only recover the cost, but also make profits.

However, the current film and television companies and record companies don’t care about how profitable "Old Boy" is. What they care most about are the two rising stars Zhang Kexuan and Du Wei.

Needless to say, Zhang Kexuan has become popular for a long time. He just finished the Spring Festival Gala and the movie he starred in has also aired, and the response is very good. The current limelight is unmatched by male singers. The record company has long wanted to sign him. Now this desire has become stronger. The film and television company has also seen his potential and wants to sign him.

Du Wei's market space is not smaller than Zhang Kexuan at all. Her voice has the strength to become a first-line singer and her appearance has the potential to become a first-line idol. Although her acting skills are a little bit immature, they are definitely much stronger than most idol actors. After training, they can become a powerful acting school. Such an embryo is born to take the three-dimensional exhibition route of film, television and music.

The connections between film and television and record companies are very strong. They quickly found Du Wei and extended an olive branch to Du Wei through various methods.

Many record companies wanted to sign Du Wei as a singer, and promised to raise 8 excellent songs for her within one year to produce an album; there were also many film and television companies wanted to sign Du Wei as an actor, and promised not less than two theater movies a year, and to star in at least two TV series. In one morning, there were so many contracts flying to the Du family like snowflakes, which not only scared Du Wei, but also scared Du Wei's parents and her sister Du Fei.

Du Fei just wanted to gain more bargaining chips for her sister's music journey, so she asked Li Mu to write songs for her. But she never expected that Li Mu would build her sister into a future first-line star. So many companies flocked to her, which really caught her off guard.

Du Wei and Du Fei's parents have their own opinions on this matter. They think that Du Wei's reputation is not a bad thing, but they must grasp their own direction and must not agree to any company to hand over the future music or performance fate to a company, except for Makino Imagination.
Chapter completed!