Chapter 1737 Establishment of a joint venture company
ggle earh is a very interesting satellite map product. It not only provides global satellite maps, but also makes it a 3-display effect of the globe. Users can see high-definition satellite pictures and road networks in most parts of the earth. More importantly, based on this product, you can create map icons and share them with global users.
Li Mu didn't know the ins and outs of ggle earh, but after hearing what Larry Page said, he understood it in his heart.
Google's map service is to acquire keyhle, integrate all the data and technology of keyhle, and then derive its own Google Maps, and then derive Google Earth, as well as navigation services based on this entire ecosystem.
In China, Google Maps has no market. Most domestic users use Gaode, Baidu and Tencent Maps. Interestingly, Gaode was originally a Chinese company listed in the United States, but it completed privatization with the support of Alibaba around 14 years ago and became a wholly-owned subsidiary of Alibaba.
This means that in the previous life, China's mobile navigation and map products, like the Chinese Internet camp, were also divided into three parts of the world. Of course, Baidu became increasingly declining and had already fallen out of the domestic Big Three.
However, overseas, Google Maps has the largest market share in the world because its map data support is all over the world. If you use Gaode, you can only use it within the China map. This is because Gaode Maps has no data support overseas.
The world is so big, it is basically impossible to rely on your own to survey and map maps. Except for China, if you want to support maps and navigation services in the overseas market, you must purchase map data from local related companies. This is a very large cost. Domestic navigation like Gaode has no market share overseas. If you spend a lot of money to obtain the right to use overseas maps, not many users will actually use it.
However, Google is doing this more ruthlessly. They are already enough to support global maps and navigation services in the middle and late stages, so that Apple's map support for a long time was Google, and then gradually got its own Apple map.
Now, the navigation industry has just begun to sprout, and no one in the Internet company has set his sights on the navigation industry. Even Google has just had this plan and has not started to take action.
In this way, entering navigation now is an excellent opportunity for Makino Technology and the future Makino Automobile Group.
keyhle?
Li Mu doesn't know this company, but it seems that Larry Page still knows it very well.
But the problem arises again.
It is not impossible to cooperate with Google to acquire keyhle and develop the map and navigation industries, but how to operate it?
If the issue of equity division is involved in the future, it will be uncomfortable.
But then again, it’s difficult to do it by Google. First of all, keyhle is already targeted by Google. Since Google has targeted it, it proves that it has a rough operational idea and is unprepared and cannot intercept it at all.
Even if I am shameless and snatch Keyhle from Larry Page, I don’t have an overall business plan and a team that can absorb and convert keyhle technology will be very long.
If you cooperate with Google and pay for Google to contribute money by yourself, it is a good choice. The key is to understand the shareholding share and the equity division.
So Li Mu asked Larry Page: "Brother, I'm going to tell you, I also have the idea of doing map and navigation business. If you do this, we have a little bit of a collision between us!"
Larry Page nodded. When Li Mu said he wanted to acquire Navigation, he was a little surprised, but later he thought that Li Mu had just reached an acquisition agreement with Ford, and he probably understood in his heart.
So he spoke very well: "Mr. Li, why don't we do it together? Keyhle is not big, so we both paid for it to acquire it in full, and then set up a joint venture between Makino Technology and Google."
Li Mu's eyes lit up. OK, Larry Page, who was abused by himself last time to run to China. After giving up resistance, he became much more advanced! From the initial hard work to the later compromise, he is almost in a trend towards a doggy.
Logically speaking, after all, it is a big shot of a company with a market value of hundreds of billions of yuan. Why is it so cowardly now?
However, if you think about it carefully, it is easy to figure it out. Muye Technology has 30% of Google's shares. Muye Technology has mastered nearly half of Google's traffic. Muye Technology has taken away Android in advance and built enterprise cloud data services ahead of the world. It is like a powerful dome that covers Google. Google's future development space has been greatly restricted.
Larry Page's mentality has also changed a lot. He never thought that Google would have a market value of hundreds of billions of dollars before. Now he has been made up by Li Mu. Although he sacrificed a lot of shares, it has indeed been recognized by the capital market in turn. Now he has regarded himself as a member of Li Mu's ship, so he naturally has become more advanced in doing things.
Li Mu thought about it and said, "Larry, it is a good idea to set up a joint venture and it is also in the common interests of both of us. I have a few ideas, and you can raise them if you have any opinions."
"Okay, please say it."
Li Mudao: "First of all, the joint venture is controlled by Muye Technology. Muye Technology must hold more than 60% of the shares, so we simply hold 60% of the shares of Muye Technology and 40% of the shares. Since its establishment, this company will no longer accept any capital or company investment. We will always maintain this proportion and keep this company owned by both of us."
Larry Page knew that Li Mu had a strong desire to control, and he set up a joint venture and made the possibility of his own controlling stake was basically zero, so he had no objection to Li Mu's request, and it was left to Google for 40%, which was not a small amount for him.
So Larry Page said readily: "Mr. Li, I have no objection to this."
"Okay." Li Mu nodded and continued: "In the future, we will divide the rights of the company's patents and technologies. For example, I will give you all the rights and interests of the eB side. In other words, you can use the company's patents and technologies to establish and launch Google Maps, and I will not apply this technology to my eB products."
Larry Page was delighted. He was also worried that yy maps would be launched online. In that case, both sides would become competitors using the same technology, which would feel very embarrassing.
Now Li Mu gave the entire eb to Google, and Google itself is an eb product. In Larry Page's opinion, Li Mu has taken good care of himself.
Li Mu continued: "However, the right to use the automotive field and mobile field belongs to me."
Needless to say, Google never thought it would start the automotive industry, so Larry Page could give this business to Li Mu without blinking.
However, the mobile field is a bit uncomfortable.
Although mobile phones are not smart enough now, Larry Page also believes that mobile phones will become more and more intelligent in the future, and the popularity of smart phones will definitely become higher and higher. This is the trend of technological development, just like private cars.
If all this business is given to Li Mu, then if the mobile terminal flourishes in the future, wouldn’t Google suffer a loss?
Seeing that Larry Page was a little hesitant, Li Mu smiled and said, "Larry, I will give you the rights and interests of the entire P-end and A-end. Google can launch its own software applications on the P-P-Platform or A-Platform based on this technology, and I only need the automotive and mobile terminals."
At this stage, Li Mu's product front and user size no longer need an EB online map to supplement it. This is like he already has a powerful aircraft carrier battle group. At this time, a conventional submarine with very low displacement is already optional for him.
As for P-end software, Li Mu is not optimistic. Although the booming development of the mobile Internet has several years to go according to historical laws, the P-end is already a sunset industry in Li Mu's view, and there is no need to pursue it with all its might, so it doesn't matter if it is given to Google.
Larry Page thought carefully. Although the mobile terminal has a lot of imagination, the map and navigation services on the mobile terminal are also a relatively niche market. Since Li Mu wants it, it doesn’t make sense to insist on not giving it to him. It’s better to give it to him, and you can change his favor.
For Larry Page, the core of everything is based on Google search engines, and the rest are all in the middle.
So he made a decision in his heart and said to Li Mu: "Mr. Li, just do what you said, I have no objection!"
Li Mu breathed a sigh of relief.
It seems that it has fooled Larry Page again.
The mobile terminal belongs to itself, and there will be no Google in the future. This thing is done well, and it is universal and has a wide audience. Not only mobile navigation applications, but almost all mobile applications need the support of map products.
Social software requires maps, 2 software requires maps, and other software also require maps. Without map services, you can't even locate the locations of riders and users if you create a takeaway software.
However, Larry Page is not a god. In this era, he has far from seeing the future mobile market.
What satisfied Li Mu the most was that he and Google jointly established a new company. In the future, the company only provides technical and data support, and what is installed in the shell is entirely up to his own wishes.
Therefore, the Google Maps in later generations will become Makino Maps in the future.
Just imagine, the map support of smartphones around the world is Makino map, and the global mobile navigation users also use Makino navigation, and the market prospects are still very magnificent.
Moreover, with the exclusive use rights of the automobile end, it will be very difficult for a car competitor to catch up in the future. If you adapt to the automobile end system of Android and I, it will definitely kill all automobile competitors around the world in seconds.
In the future, Mercedes-Benz, BMW, Audi, Ferrari, Lamborghini, Bentley, Rolls-Royce, whoever wants to use an onboard system to adapt to their Android or IS system will only give them four words: "Dream in the daytime!"
If you want to use your Makino navigation technology and data, you will only give them three words: "Get out!"
Rebirth of the Perfect Era
Chapter completed!