Font
Large
Medium
Small
Night
Prev Index    Favorite Next

Chapter 1502 Earth Plan and Seedling Plan

Originally, this signing ceremony was highly valued by the global media and the Internet industry. When Li Mu announced the open platform strategy of Makino Technology in his speech, the world's attention to Makino Technology once again rose to an unprecedented level.

After the signing ceremony, Makino Technology soon officially released the "Makino Technology Open Platform-Dadi Plan" and the "Makino Technology Co-creation Support-Seedling Plan".

Makino Technology defines the earth plan as: to build the entire ecosystem of Makino Technology into a soil that can be shared by the entire industry, like the earth, to accommodate and cultivate various trees and crops.

The definition of the seedling cultivation plan by Makino Technology is: wholeheartedly cultivating innovative enterprises in the Internet industry, not only to provide industry rookies with perfect soil, fertilizers and rainwater, but also to protect the development of rookies.

Among them, Dadi plans to open the access to the small game of the yy game platform immediately in the first stage. All game companies that are formally registered and have one or more original or exclusive copyrights can apply to become the CP of the game platform, that is, the content supplier. After the application is successful, the game can be uploaded according to the requirements of the yy game platform. The review team of the yy game platform will review and score the game. According to the score, the recommended resources obtained by the game after it is launched are also different;

yy also simultaneously opens the "self-media" access of yy.com. Any adult individual, formal enterprise or studio can apply for a self-media account on yy.com, and then freely create various information content that complies with laws and regulations. These contents will be entered into yy.com's information content library and will be promoted to different users according to yy.com's independent algorithm. Self-media account owners can get share based on the content views and the number of advertisements on the content page;

In addition to the game platform and yy.com, the decoration materials of yy space are also fully open to third-party designers, individuals, formal enterprises and studios to apply for registration and upload original decoration materials that meet the platform requirements. These materials will be put on the shelves in the yy space mall, and the sales proceeds will be divided with the creator.

Three platforms were opened in the first stage, which immediately allowed the outside world to see the sincerity of Makino Technology, especially the yy game platform. The daily recharge flow of the world's largest global market has exceeded 70 million, and it is still growing rapidly, of which the overseas market accounts for about 80%. The revenue base of more than 20 billion this year will definitely attract game development teams around the world to access it wildly. By that time, the number of games on the yy platform will surge. As long as yy itself does a good job of checking and only selecting excellent games to promote to users, the platform's attractiveness to users will rise to a new level in the future.

For a moment, the whole world was amazed by Makino Technology's courage.

Li Mu attaches more importance to the seedling cultivation plan. He decided to spend at least 5 billion yuan every year to invest in projects in the Internet industry. From the angel's turn to every stage of financing in the later stage, Muye Technology is willing to participate, as long as the project is good enough!

Take Qidian Chinese Network's team for example. A high-level team that has created a new industrial model, plus an industry-leading platform, sold for US$2 million in packages. I don't know how many such teams can be invested and acquired. 5 billion yuan each year, and it seems that the expenditure seems to be very large, but in fact, this expenditure is very cost-effective. It takes less than two or three years. Most domestic Internet companies are either directly held and controlled by Muye Technology, or indirectly held by funds controlled by Muye Technology.

Moreover, if Li Mu is willing to divide the investment dividends, he can use these billions of yuan to cooperate with banks and other funds. With a little leverage, he can at least revitalize 20 to 30 billion yuan of funds.

The way for individuals and enterprises to apply for investment in seedling cultivation plans is also very simple. The seedling cultivation plan has opened its own exclusive page on yy.com: yumiao.yy.com. After entering the page, you can directly apply for project investment. Makino Technology classifies the application based on several key data. The main data is the applicant's valuation of its own projects and the amount of financing.

Muye Technology internally divides the projects into five levels: a\\b\\c\\d\\e. The lowest e-level is that the investment amount is less than 500,000 yuan, or the total valuation of the project is less than 5 million yuan; the d level is that the investment amount is between 5-3 million and valuation of the project is between 5-3 million and valuation of the project is between 5-3 million and valuation of the project is between 5-30 million and valuation of the project is between 5-30 million and 30 million; the c level is between 3-10 million and valuation of the project is between 30 million and 100 million and 100 million; the b level is between 10 million and 100 million and valuation of the project is between 10 million and 100 million and 1 billion yuan; the a level is between 100 million and 100 million yuan, or the total valuation of the project is more than 100 million yuan, or the total valuation of the project is more than 1 billion yuan, if the investment amount conflicts with the valuation amount, the investment amount shall prevail.

According to these five gear settings, the projects applied for investment can be screened and classified according to five different meshes. Each gear corresponds to at least one investment team. Then, an investment committee is set up in the entire seedling cultivation plan. No matter which gear team's project is evaluated, the investment committee will be reviewed by the investment committee after passing the evaluation of its own team. All core executives, including Li Mu and Muye Technology, are one of the members of the committee. In most cases, they will not participate in the review, but if they encounter major projects, each of them may participate.

As soon as this seedling cultivation plan was released, domestic Internet entrepreneurs seemed to see spring all of a sudden.

China in this era has just joined the WTO. The domestic capital gameplay has just begun to be in line with the international market, but this is like the intersection and integration of two currents, and it still takes time to promote it step by step. Therefore, at this stage, there is still a big gap between the capital operation model of domestic enterprises and the international capital field. The most obvious one is that the large-scale venture capital institutions have not been cultivated in China.

Without enough venture capital institutions, a mature investment market cannot be formed. Take Silicon Valley and Zhongguancun as an example. If someone in Silicon Valley wants to start a business, no matter whether the financing can be successful in the end, he only needs to take out a BP and see at least dozens of investment institutions and dozens of investors, and then tell the other party a little bit about his project planning and strive to convince the other party. However, in China, if an entrepreneur wants to raise funds, he can count the investment institutions he can think of with one hand, and there are almost no investors he can think of.

At present, domestic formal venture capital institutions are basically newly emerging funds from overseas capital in China, such as Sequoia, and there is no real angel investor in the domestic sense except Li Mu.

A qualified investor in the Internet industry needs to meet the following conditions: First, be rich; second, understand the Internet; third, know not to interfere in operations; fourth, be able to afford to lose.

At present, there are many rich people in China, but most of them are fighting in the real economy. Some of these people meet the first condition. If an Internet company takes the money from such a person, it is likely that the other party will interfere in the operation randomly. Moreover, because the other party does not understand the Internet, it is likely that they cannot wait for a long-term return, and the other party will even vent their anger on entrepreneurs because they cannot afford to lose.

In Li Mu's previous life, a colleague went to start a business, but he took the investment of a rich second generation. After the other party gave the money, he considered himself an old man. He interfered in the operation of the company in various ways, even interfered with the company's operations, and even made a strong decision on the company's strategy. In the end, the project failed. After losing one or two million, the rich second generation became angry and said he wanted to kill his colleague. In the end, his colleague had to escape from Yanjing overnight and went south to Shenzhen market and started again.

In this economic environment, it is really difficult for Internet people to raise funds. This is why several Internet giants in the early days of China received overseas capital when they actually raised funds.

However, how can overseas capital be so easy? Most of the entrepreneurs may not get visas to the United States, and even if they get one, they may not be able to afford a plane ticket to the United States. Isn’t it difficult to get them to invest in the United States?

Now, there is a real investment institution that fully meets these four conditions. It comes out, and it does not come from overseas, but from the local area, and has at least 5 billion investments every year. This is really important. Even if the four conditions of the small fund meet, it only has 100 million in total, and this 100 million is gone after investing. Moreover, in order to ensure the rate of return, they often invest multiple projects to share risks. In this way, the project they can participate in is about 10 million, which is completely incomparable to Makino Technology.

When the seedling cultivation plan was launched, Li Mu planned to regard Qidian Chinese as the first company invested in the seedling cultivation plan. He asked Li Ziwei: "At the last signing ceremony, did the founder of Qidian Chinese website leave you any contact information?"

"Some." Li Ziwei said: "We left each other's phone number, email address and yy."

Li Mu nodded and asked again: "Have he sent you a bp?"

Li Ziwei replied: "I told him about BP. His previous BP was a bit hasty, so we need to prepare for it."

Li Mu smiled slightly and said, "Contact him and tell him not to do any bp. Muye Technology is willing to invest in his 30 million yuan round A, accounting for 51% of their shares. Of these 30 million yuan, their founding team is allowed to cash out 10 million, but the condition is that all team members participating in the cash out must sign a three-year bundling agreement and a three-year competition agreement with Muye Technology."

Three years of bondage and three years of competition means that first of all, this person must work for three years in the project invested by Makino Technology before leaving. If he leaves after three years of sitting, he must also accept the three-year competition agreement restrictions and cannot engage in the same industry as Qidian.

This condition seems harsh, but it is the greatest protection for investors for projects, because in Li Mu's eyes, everything is people-oriented. If a product or platform leaves, the soul will be gone.

Moreover, in order to make up for his harsh "lock-up" agreement, Li Mu gave extremely generous capital conditions.

According to historical trajectory, Qidian Chinese website only bought two million US dollars when it was packaged for sale next year, equivalent to about 17 million RMB. If we calculate this, the lowest transaction price they can accept now is estimated to be around 8 million to 10 million RMB.

Now, Li Mu directly gave an investment of RMB 30 million, accounting for 49% of the shares. In this way, his actual valuation of Qidian Chinese website reached RMB 58.82 million. The most important thing is that he allowed the founding team to cash out 10 million, which almost directly allowed the entire Qidian to buy it.
Chapter completed!
Prev Index    Favorite Next