Chapter 1280 Instant summit
There is no doubt that for the 454 CSC members who own super sports cars and super luxury cars, let alone 86 million, even if there is a zero in the back, two zeros are not difficult. However, the pure charitable donation of 86 million is really unexpected, with the per capita donation amounting to nearly 200,000 yuan.
In fact, the minimum donation of these 454 people also reached 10,000 yuan, and the highest was 2 million. Li Mu felt that the members of the CSC club still had a lot of room for exploitation. If he promoted the charity project of veterans' immortality and turned it into a well-known charity project, then the donations of the CSC club will inevitably have a new round of growth.
The csc club did not disclose the charitable donations and the amount of donations to the outside world. The early club only released the news that the club was officially established and absorbed more than 400 members.
The explosive effect of the CSC club has stunned the high-end clubs and high-end consumer industries across the country.
in the country, CSC is the first to be able to make high-end clubs so popular.
Generally speaking, any high-end club must have its own positioning and gimmicks. Although most clubs rely on certain hobbies, there are still huge geographical restrictions, industry restrictions and camp restrictions when they are actually operating.
For example, there are not 800 golf clubs in China, and there are 3050 golf clubs. These golf clubs are theoretically targeted to golf enthusiasts across the country, but they can really cover only the target group of people in a specific region, and they span to other regions. If there are also golf clubs in this region, it will be difficult for clubs from other regions to have actual influence on local clubs. This is not only a problem of regional span, but also a problem of the connections and circles behind the club.
A person who has lived in Yanjing for a long time, had a business and connections in Yanjing. He joined a golf club located in Yanjing. The purpose of joining a golf club located in Yanjing may not be to really like golf, but to expand some resources that are beneficial to him here. In this case, no matter how much the golf club in the Shanghai Stock Exchange promotes it, it will not be attractive to him.
This is the geographical limitation of high-end clubs. They are not only restricted in space, but also restricted in the acquisition of resources and connections;
In addition, high-end clubs have strong industry restrictions. Some clubs are all real estate tycoons. What it can attract is high-end people related to the real estate industry. Businessmen who do building materials will definitely sharpen their heads and join the real estate tycoons' clubs, but Internet tycoons may not be interested in real estate tycoons, so this also restricts the horizontal development of high-end clubs to a certain extent.
As for the camp restrictions, it is easier to understand. If Mr. Ma of Tencent sets up a club, all senior executives of the Tencent Training Department will definitely join in, but Boss Ma and the senior executives of the internal department may not be involved. If Boss Ma also sets up a club, then the senior executives of the internal department will definitely take the team according to their own camp. Not only can everyone become friends in a club, but they may be able to make a fuss online all day long and fight each other for a few waves.
Because of these objective factors, no domestic high-end club can have enough influence across the country and in all industries. Many clubs have worked hard for more than ten or twenty years, but have only achieved sufficient scale in the direction of vertical development, but horizontal development has always been a barrier that is difficult to break through.
However, Li Mu's CSC club has just been established, and it has achieved horizontal development that these high-end clubs have not achieved, and has penetrated the whole country and the entire industry horizontally.
The members of the CSC Club come from all over the country. Even the rich second generation on the South China Sea island traveled thousands of miles to Yanjing to participate in this club, which shows that the influence of this club has long broken through regional restrictions.
The family industries of these rich second-generations span numerous industries. Some are energy tycoons, some are real estate tycoons, and some are plastic tycoons, home appliance giants, and leaders in the field of OEM. Their parents may compete with each other, despise each other, and insulate each other. However, the CSC club is awesome. No matter where their children are, what they do, or what camp they are in, they will directly gather their descendants together. Young people do not have that scheming and consideration, and their personality is more straightforward, so they will not worry about what they have.
More importantly, Li Mu has the powerful magnetic field in the CSC club. He is like a powerful neodymium magnet, attracting all these iron nails, nuts, steel balls, paper pins, and even tea jars and pencil cases to him.
Those big names who have been operating in the high-end club field for many years did not expect that Li Mu, who is calling for the wind and rain in the Internet industry, can even cover the sky with one hand, can ruin their lives by turning his head. From today on, no matter who these clubs have brought in, one thing is almost certain, that is, their children are all in Li Mu's club. If you think about it carefully, this is extremely terrible. In another ten years, when these rich second-generations who are keen on playing cars inherit their home business, the power behind the CSC club will probably be greater than imagined.
Interestingly, the only ones who are deeply worried and afraid of CSC Club are the competitors who also operate high-end clubs. Apart from them, the sudden rise of CSC Club has made more classes very excited.
The happiest thing is the parents of these members.
Most second generations always lack the quality of their parents starting from scratch, not fearing hardships, and being shirtless. In other words, most rich generations have certain disappointment for their next generation, and the only difference is the size of disappointment.
But now, their children have finally done something that makes them feel relieved. In the eyes of their parents, their children can make great progress.
At least, they found a circle that could expand their connections infinitely and had Li Mu led it, so these parents were not worried that this club would become a place where people would lose their ambitions.
They knew very well that although Li Mu was young, he was definitely a thoroughly pragmatic man. His ability to do things was even better than that of many veteran entrepreneurs. Judging from his routine of doing things, he would never spend so much effort to save a playful game that was not doing his job properly. Even if his children had the time and mood, Li Mu would definitely not have the energy to play with them.
The recognition of the CSC club by their parents made the CSC club more famous. Li Mu even heard that some rich second-generation families have never allowed them to buy sports cars for safety reasons. However, after the CSC club was officially established, when these rich second-generations asked their families to buy sports cars and join the CSC club, they immediately received the approval of their families.
CSC Club, since the day it was founded, has been no longer a simple interest club. Its background, its influence and the powerful resources contained behind it have become a top resource and connection gathering place among discerning people. Li Mu's golden sign has laid a very high foundation and style for it.
Sports cars are just a hard threshold for screening members. Unlike the sports car clubs that were intended to playboys in their previous life, Li Mu wanted to use the CSC club to gather these wealthy second generations and take them to do serious business. With the continuous expansion of the CSC club and his influence on these members, what Li Mu will gain in the future will be an extremely powerful capital and network power.
If a club that can donate more than 80 million charity funds in a short period of time, if it wants to gather their funds to help themselves and them make money, it will be no problem to spend 80 billion overnight.
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In addition to making these second-generation parents extremely pleased, the csc club also made many suppliers specializing in providing high-end products and services ecstatic.
What high-end products and services pay the most attention to is the expansion of high-end user base. The higher the user, the higher the conversion cost. The csc club is a gold mine with a large number of high-end users gathering!
At present, the CSC Club has more than 400 high-end consumers with sports cars, and this number is still increasing. What is this concept? The richest and most cost-effective young people in China may be here!
For a time, the marketing cooperation department of CSC Club received a large number of cooperation requests from companies, and at least hundreds of domestic and foreign companies took the initiative to throw extremely attractive cooperation conditions to CSC Club. CSC Club does not have to pay a penny. As long as these companies are helped to sell high-end products and services within the club, they can get at least 20% of their sales share.
This even includes the well-known Italian sports car brand, Maserati.
Since Cai Zhengmao has been engaged in automobile import and export trade, the relevant person in charge of Maserati first contacted him and conveyed their cooperation intentions.
Cai Zhengmao immediately reported the situation to Li Mu and Chen Ze.
Cai Zhengmao said that Maserati has not officially entered China yet. Previously, Maserati planned to enter the Chinese market next year and is currently doing market research and preliminary preparations. All Maserati running on the road in China are either smuggling cars or imported parallel through auto trade dealers.
Maserati was transferred to Ferrari by Fiat several years ago. In Ferrari's overall strategic planning, Maserati is currently used to make up for the gap in Ferrari's mid- and low-end sports car market. Unlike Ferrari's models that cost millions, Maserati's models can drop to the million-level price, and the overall cost-effectiveness is higher than Ferrari. Moreover, since Maserati's positioning is not a pure super sports car, its products are more home-oriented than Ferrari.
The unit price is lower, the cost-effectiveness is higher, and it is more inclined to household use. Under such product positioning, Maserati's potential sales will naturally be much higher than Ferrari. Therefore, Maserati pays great attention to the future Chinese market and hopes to open up the situation in the Chinese market and allow this brand to take root in China quickly.
The CSC Club gathered more than 400 members overnight, and also created a peak in the short term for China's imported sports cars. This made Maserati realize the market space contained in the CSC Club. A CSC club basically captured all young people with high-end automobile consumption capabilities in China. The Maserati audience is such young people who have consumption ability and pursue fashion and driving pleasure, so the audience is highly matched. For Maserati, if they can enter this club, their business in China may be accelerated for three or four years!
Chapter completed!