Liu Tao sat on a chair and asked the cameraman to take photos. Behind her was the logo of a portal called NetEase.

She is undergoing an exclusive interview with NetEase Entertainment Channel to promote the upcoming "The Legend of White Snake".

Online publicity has become a new type of publicity method. Major portals and film and television companies cooperate to increase the popularity of the website through celebrity and hot entertainment events.

For example, this year's Oscars.

A portal found Haomeng Company. They wanted to broadcast the award ceremony live online, invite personnel from Haomeng Company to participate in the interaction, talk about Oscars, and predict the winning results.

The so-called live broadcast now refers to text live broadcast, which means receiving news from the United States and sending it in text online.

The questions asked by netizens and the chat content of the guests is also presented in text.

The Oscars ceremony is currently unable to obtain television broadcasting rights in the country. One is that the broadcasting fee is too high and there are many restrictions.

The Oscars are not only an award ceremony, but also a stage for celebrities from all walks of life to show their political stance.

Lin Zixuan had long thought of this, and this year Time Network and Penguin cooperated to broadcast the Oscars live.

Invite industry experts and famous directors as guests to chat about Oscars.

Good Dream Company can get first-hand news from Oscars, which is an advantage. Through Penguin’s chat group, the news spreads faster and interacts more frequently.

Not only Penguin Company, but also cooperates with other portals to increase the intensity of online publicity and attract the attention of young netizens.

After Liu Tao took the photos, NetEase staff posted the edited pictures online.

"Actually, Liu Tao has come to NetEase a long time ago. The reason why he met everyone a few minutes later is because Liu Tao is striving for excellence and must meet netizens in the best way." The female host introduced.

"I have been promoting these days and I was so busy that I was dizzy. Last night, my agent, Sister Ye, said that your face was swollen. What should I do? Fortunately, it was a little better today, but it was not so swollen." Liu Tao responded.

The two were chatting here, and a staff member entered the content online for netizens to see it.

In early March, "The Legend of the White Snake" will premiere on the prime time of China TV stations, followed by the second round of broadcast of local satellite TV stations, with a heavy publicity task.

Liu Tao participated in a TV program on Beijing Satellite TV yesterday and rushed to Hangzhou to do online live broadcast today.

I also have to participate in a variety show on Zhejiang Satellite TV in the evening.

Hangzhou is the origin of the story of "The Legend of the White Snake" and is also the key city for publicity.

Although Haomeng Company and Zhejiang Satellite TV were not having a good time because of the two programs "Voice of China" and "Voice of China", Zhejiang Satellite TV still purchased the broadcast rights of "The Legend of White Snake".

In the face of interests, contradictions are temporary.

They knew that after the theme of "The Legend of the White Snake" was broadcast on Chinese TV, whether the audience praised or criticized or accepted, it would cause a strong response.

Especially when compared with "The Legend of the New White Snake", it will become a hot topic among the people.

Furthermore, the reconstruction of Leifeng Pagoda in Hangzhou is underway, and archaeological experts have excavated the underground palace of Leifeng Pagoda by archaeological experts, attracting the attention of Buddhist believers from all over the world.

This is the biggest news in Hangzhou this year.

Coupled with the broadcast of "The Legend of White Snake", it has the effect of one plus one being greater than two.

This is the ratings and advertising revenue.

No one can't get along with the money, and Zhejiang Provincial Satellite TV spent a lot of money to get the broadcast rights for the second round of "The Legend of White Snake".

At the same time, he spared no effort in publicity and invited Liu Tao and Huang Xiaoming and a group of actors to participate in the TV program.

To be honest, compared to these two young actors, they would rather invite actors who participated in the guest appearances of "The Legend of White Snake", such as Ge You and Yu Feihong.

Among them, Yu Feihong played Guanyin Bodhisattva in "The Legend of White Snake" and has appeared several times.

The guest appearances of these big names are a major highlight of the TV series.

But that's unrealistic. Yu Feihong is still a guest in the Oscars ceremony, so it is unlikely that he will promote a TV series unless it is a program by Chinese TV stations.

The live broadcast of the Internet continues, and the host mentioned the behind-the-scenes story of "The Legend of White Snake".

For example, how did Liu Tao choose? It’s so lucky to play the protagonist of such a big production.

"Mr. Lin and I first met in Huacheng. I was filming "Foreign Daughter-in-Land Counselor" at that time. Mr. Chen invited Mr. Lin to dinner. I met at that time." Liu Tao explained, "Later, Mr. Chen told me that there was a role and recommended me to audition, so I went to the capital."

This statement is a bit different from the facts, and it is the revision of the public relations department of Haomeng Company.

This will not easily cause misunderstandings from the outside world.

"A netizen asked, Liu Tao, why don't you come back to play "The Local Cosmother of the Foreign Wife"? We miss you." The host read the netizens' questions, "It seems that this is a friend from Guangdong Province. He likes your role in "The Local Cosmother of the Foreign Wife" very much."

"Yes, this drama is a drama that I have a lot of feelings for, and it's not that I won't go back. If I really want me to come back, I'm willing to come back as a guest appearance." Liu Tao replied, "But the company will arrange for me to have more publicity activities next, and there will be new dramas to cooperate with Teacher Feng Yuanzheng. And when I go back now, you may think I have no funny cells."

"Tell me about your feelings about filming "The Legend of the White Snake". How do you think you are acting?" the host changed the topic.

"I think "The Legend of the White Snake" is like a war. I am a newcomer and have no experience. Unlike Xiaoming and others who came from the Film Academy, they know how to act. As long as I haven't filmed me, I will keep watching and learning, just like an auditor." Liu Tao said directly.

"I treat myself as a soldier, shoulder a responsibility, and shoulder the script. The company invests so much money to shoot this drama, so people can't think that I'm acting bad. I'm not afraid of others criticizing me, but I'm afraid that I'm not doing well enough, so I've tried my best to act. As for whether it's good or not, it depends on the audience's opinions." Liu Tao continued.

"Liu Tao, what kind of plans do you have for your future development?" the host asked.

"I didn't think too much about it. I hope I could sing. Because I really like it, I would write lyrics and arrange the music. Actually, when I was in the art school, I had a chorus conductor and singing and practice. As long as there was the one I was the first to stand on the blackboard and start writing the simplified score. Because I was very accurate in playing, I wrote it after I finished it. After I finished it, 80% was the correct answer." Liu Tao recalled.

"Does the company arrange singing jobs for you? You have a music company." The host said curiously.

"I didn't tell them that I should act first in the past two years, and try it when I have the chance." Liu Tao said.

The live broadcast of the online broadcast lasted for two hours. Liu Tao left NetEase and returned to the hotel. She had to participate in variety shows at night and remember the program books. Her life was busy and fulfilling.
Chapter completed!