January 16, 2008.

"Saw 2" in Europe for three weeks was released and two weeks ago, after nearly 800 million yuan in the first two weeks, it continued to score nearly 300 million yuan in the third week, with a total box office of nearly 1.1 billion yuan.

Among them, this week, Europe contributed the most to the two weeks after its release.

Three weeks later, China, Asia, North America and other places have already passed the popularity period.

However, three weeks later, "Saw 2" broke the mainland NC record of "Saw 1" with a box office of nearly 60 million yuan.

Drama professionals predict that "Saw 2" is expected to reach nearly 80 million box office, which will far exceed the first one.

This is the first accumulated fame and is also the general trend of Chinese films continuing to rise.

Haven't you seen that it's very simple to have a single-day box office of over 100 million in a few years. Like the outrageous Stephen Chow's "The Mermaid", the daily box office of more than 200 million yuan for fourteen consecutive days, and when it's high, it's more than 300 million yuan per day.

And now in 2008...

There was such a gap in the first half of the year and the second half of the year alone, and the rise in China's box office has become a major trend.

During this period, "The Treasure Bear Soldier", which was released for four days, also won a lot of money in the next three days after nearly 9 million in the first day, and won 21 million in the four days of release.

However, it is not as glorious as the first day. It is expected that the total box office in the inland will reach 80 million to 100 million. In addition, Hong Kong, Macao, Taiwan and Asia will reach 1.5 billion yuan.

In this way, "Bears: The Treasure-Snatching Bear Soldier" has made a lot of money, with a production cost of 20 million yuan.

Based on the box office of 1.5 billion and a 35% share (in Asia), the revenue will reach 53 million, spend 20 million, and you will also get more than 32 million net income, not to mention the surrounding issuances.

In addition, even if this movie is not profitable, Wang Meng doesn’t care. It’s a test movie, and it’s already great to make money now.

The reason why DreamWorks is today is mainly because of its reputation in Asia, which has led to many places selling accounts and being released in other countries. DreamWorks' fame is also crucial.

"Crazy Racing" has been officially released, with the total box office in the mainland reaching 10.4 billion yuan, and the total box office in Hong Kong, Macao and Taiwan reaching 13.3 billion yuan.

As for Asia, Europe and the United States, they are not released, obviously they don’t buy this kind of pure Chinese-style movie.

Moreover, Wang Meng did not ask for release, and it would be foolish to spend too much reputation.

Instead of showing movies that are popular all over the world, even if there are not many such movies, it is better to be released abroad, regardless of whether it is good or bad.

It may take a long time for audiences to fall in love with a company or brand; it may take a long time for them to hate a company or brand, but it does not take long for a movie to be enough.

Instead of doing that, it is better to earn less and keep the popularity alive.

...

To sum up, we can count the three movies: "Saw 2", "Crazy Racing" and "Treasure Bear Soldier".

"Saw 2" is expected to reach a global box office of 1.4 billion. At a 30% share ratio, it can earn 4.2 billion yuan of gross income, that is, 55 million US dollars of box office. If you subtract the cost of 11 million, you can also get 44 million US dollars of revenue, which is equivalent to RMB 3.4 billion yuan of net income. If you add the surrounding area, you can get at least 500 million yuan of net income.

As mentioned before, the NC level, especially horror movies, will be the big deal of DVD releases, and sometimes even make more money than the box office. What's more, some movies are for DVD releases, so I don't care about the box office.

Although you can get 1.7 billion yuan of peripheral income, it is still calculated based on the peripheral income of one year. In the future, the surrounding areas of such movies will continue to recover some funds every year.

"Crazy Racing" invested 10 million yuan and had a box office of 13.3 billion yuan. Since the share ratio was not lowered from abroad, DreamWorks will receive nearly 43% of the share. In this way, the gross income of 13.3 billion yuan will reach 57 million yuan. If the cost of 10 million yuan is minus the copy promotion 5 million yuan, it will also receive 42 million yuan of net income.

In addition to the estimated net income of "Bears: The Treasure-Saving Bear Soldier" of 32 million yuan, these three movies will bring 57.4 billion yuan in revenue to DreamWorks. If the peripherals of "Treasure-Saving Bear Soldier" and "Crazy Racing" are added, it will reach 600 million yuan.

600 million yuan, equivalent to US dollars, is US$78.4 million.

The upcoming "Butterfly Effect" that has been filmed and will be released, and "Scarlet Heart", which has invested in more than half of the filming, will also earn a considerable income for DreamWorks in the next six months.

However, the accounting of more than 70 million US dollars in the next two months will allow DreamWorks, which is about to be inconvenient for capital turnover, to breathe a sigh of relief.

Of course, the reason why capital turnover remains unchanged is about working capital. At least its subsidiaries have a lot of foundations. Take Marvel as an example, it is very wealthy here.

Zhumeng Video has also started to make a profit after a year and a half investment period. Zhumeng Media also recorded a record after a long acquisition.

As for the more bizarre dream effect, it is said that "The Treasure Hunting Bear Soldier" invested 20 million yuan, which is actually a profit from the Dream Effect. Excluding costs and employees' wages, half-earning is a certain amount. However, since the scale will be expanded in the near future and the project of "Kung Fu Panda" has been launched, the headquarters has not moved.

Let’s discuss it more deeply? Although "Kung Fu Panda" has invested a lot, it will make a fortune in realizing the dream special effects.

Although the wealth of the subsidiary is supervised and approved by the headquarters, the headquarters will not be transferred for no reason.

The funds are in charge unless the headquarters board of directors draws them.

Moreover... the cost of "Twilight" 37 million yuan was only invested in the nominal $17 million (1,000) of investment.

What remains is the peak of $20 million (1,500).

To be nice, it is the joint production, but not nice, it is when the box office share is divided by 45% according to North America's share ratio and theaters.

Production/production/distribution is also the top priority, and in short, it makes more money reasonably.

Therefore, DreamWorks headquarters did not invest much in "Twilight", and the big ones were still "Kung Fu Panda" and "The Matrix"

But! These two movies will be a co-production with Dingfeng, or to earn more share. The distribution in North America and Europe is the battlefield for DreamWorks Pinfeng Branch.

Asian Distribution is the base of DreamWorks headquarters.

In addition, since Wang Meng agreed to Huayi's investment, Huayi invested at least $10 million in the Matrix, which was invested at least $70 million.

It is also for the purpose of maximizing domestic distribution. For such blockbusters, the larger the distribution scale, the better.

Even Rob of Pinnacle Entertainment suggested that it would be better to bring in a few Hollywood top giants to join forces to shoot together.

However, Wang Meng refused, and she felt very distressed, and it was impossible to join.

Even so, the box office revenue may be reduced.

But! I believe that after passing "Twilight", the Summit will enhance its distribution ability, which is barely acceptable.

Besides, you don’t need to invest in top Hollywood companies, but you can pull them to issue them! At worst, you can pay some issuance fees at that time, at least it will be much less than the money you can share with the investment box office, so you won’t be sad.

Wang Meng, Robert and others studied it for a long time before coming up with such a plan of maximum profit, which was a great effort.

In general, the company is still small and lacks ability.

So I have a long way to go, and I will work hard for a year or two.

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Chapter completed!