For almost all industries, the market is far more important than product quality.

After all, the technical content of almost all industries is actually not high for industry insiders. Of course, other people can do the products that someone can produce. In this regard, whether it is the higher technical content of computer operating systems and telephone communications industries, clothing production, mineral water sales, or plastic product manufacturing, the essence is the same.

For technology-based enterprises, what the leader needs to do is to constantly maintain technological leadership while constantly suppressing and acquiring other startups to ensure their market position. The essence of the Stefanie case in later generations is that she has seen too many internal Microsoft meetings, and has constantly seen senior executives maliciously suppressing their competitors and changed her surname to Alexander, which has betrayed her old lover.

As for herbal tea, spicy sauce, potato chips, chain fast food restaurants, etc., it is all about the same thing, but as long as your publicity is in place and the brand is strong, choose one or more, customers will naturally choose the one they are familiar with.

So Alice is very clear that as a foreign businessman, as long as she can promote her promotion well, she doesn’t have to doubt the initial market size. And to be honest, judging from the current market conditions in China, the publicity fee is really very low...

Moreover, those who went into business at that time were really incomparable to themselves, whether they were in the accumulation of funds, knowledge, or experience.

This isn't Alice is too arrogant.

Because, if she really turns her attention to the Chinese market, wouldn’t she be a “foreign businessman”?

In my past, I thought, whether it was the motherland in the 1980s and 1990s or the North Korea, which had just opened its doors, what kind of mood did the people see the "false people" of those "capitalist countries"?

It is completely two levels of existence.

Just like Haagen-Dazs, although it was once blown up to the sky in China, many petty bourgeoisie kept writing prose and various nostalgia for autumn. I strolled on the quiet streets under the spring rain and savored Haagen-Dazs missed her ex-boyfriend, which seemed so tall and soaring...

But if you ignore the tariffs and calculate the exchange rate, isn’t it just a street product with “five dollars” in a supermarket freezer?

The five-dollar street goods in the freezer of American supermarkets are equivalent to the exchange rate, counting tariffs, and packaging them for a while, and it has become an ice cream luxury product in the Chinese market for a long time...

It's that simple to cheat money~

"So, you must do the publicity well, but it all requires money."

On the afternoon of the weekend, on the community trail on Winton Street, Alice said to her father: "There are channels themselves. After all, there are very few advertisers in mainland China now, and there are only a few publicity channels. If we want to occupy the market quickly, it is necessary to directly talk to senior officials."

This is not a simple matter. It is much more serious than investing in Microsoft with a stack of disks. Returning to the motherland for foreign investment, and even having to contact senior officials. James frowned and kept thinking.

"Then where are you going to be the place to settle?"

"In the clothing brand industry, the Pearl River Delta is the most suitable region, and registering a company in Guangzhou is a good choice. According to the current reform form of the motherland, in the new millennium, four first-tier cities will definitely be formed, led by Beijing, Shanghai, Guangzhou and Shenzhen. Whether it is this investment or future plans, it is undoubtedly necessary to make the four of them as goals. It is just that you have to choose between different cities based on the specific industry."

"Shen refers to... that fishing village in Shenzhen, right? I heard from Mr. Li of Chinatown that the development there is very fast, but it is too exaggerated to become a first-tier city?"

"Well~ it doesn't matter whether we believe it or not. Anyway, we just need to choose our registered address in Guangzhou. The economic development level of the south has always been higher than that of the north, and it has a very abundant labor force and a strong sense of business. If we fly over, we will definitely be warmly welcomed!"

"But you just said that it takes a lot of money whether it is publicity or development of this new company itself. Where do you get the cost? The hundreds of thousands of dollars in our family may not be able to do it?"

This is indeed a problem. Alice began to touch her chin. According to her plan, of course, it was to set up a clothing brand, and then take advantage of the popular screening of "The Man from the Atlantic" to make a fortune with toad glasses and bell-bottom trousers. But as James said, even if the career starts its first pot of gold, is there enough savings at home?

However, the timing does not wait for anyone. If you don’t start preparing at this time, you may have already been produced and sold by mainland merchants. Although it will definitely not be a big deal within one or two years, it will not feel good about being the first to be won by others.

"Sell the stock, dad."

A moment later, when both of them walked to the second street, Alice said: "The current deposit at home is about 800,000 US dollars. After selling the Apple stocks you currently hold, it is 1.5 million yuan. According to the current exchange rate, this is 3 million yuan. And now, the prices and labor costs in mainland China are much cheaper than those in the United States. A worker's monthly salary of 50 yuan is good. This money is more than enough to build a new clothing brand!"

"It depends on how you want to develop."

James looked at Alice with a smile, constantly questioning himself, watching his daughter constantly answering every question. Although he was still asking more questions, he knew in his heart that Alice must have thought about everything.

This is his precious daughter!

"If you want to set up a clothing processing factory, the cost is simply bottomless. But if you are technology-oriented, that is, you are only responsible for designing clothing and then letting off-line and ready-made clothing processing factories produce OEMs, the cost is much cheaper. But even so, the capital needs are still not a small amount. Is three million not enough?"

"Of course, if your goal is just to be a leader in the city, this money is indeed enough. But..."

"This is really easy to talk about, dad."

Alice's eyes were circling and proudly raised a finger: "First of all, the return on the business is very fast. From the time the factory receives orders to the product is released, even if the test works are included, it is a month long, and the normal process is at most one week. Every time a piece of clothing is sold, it is a profit. All we have to do is to sell the clothes."

This is definitely not a problem. Alice certainly knew that the motherland in the 1980s was a period of rush to buy. Under the stimulation of that TV series, frog mirrors and bell-bottom pants were completely in a trend of crazy sales.

"Besides, don't forget my dad, I can now have a buzzing identity~"

Her fingers swayed back and forth like a needle: "Microsoft shareholders, that's simply a coining machine. According to my current 35% shareholding, the monthly dividend income is hundreds of thousands of dollars. It's still Windows has not started selling and the company has not been listed yet. Our new company doesn't have to throw all the money in one breath, it really fits the old saying, every inch of time is worth every inch!"

James laughed out loud. He could use the proverb that emphasizes the importance of time like this. His daughter's brain speed was really more than a hundred times faster than him!

That's true, and there is an inevitable problem. Before this problem is solved, it is indeed as Alice said, and every day it is accumulating funds for the new company.

The problem is that Ashley has to design the product first...

"Don't change too much, just imitate the style of the male protagonist!"

It's weekdays again, and after school club time again. On Monday afternoon, at 3:30 pm, the Johnson Middle School Club Activity Building, the former Literature and Art Club classroom, and the SOS team station, Alice is carefully observing the product design of the deputy leader Ashley.

"When users buy these two products, their purpose is to COS that amphibious man. Well, COS is just imitation. In short, you are still a novice after all. First, you should restrain those imaginative ideas. Innovation starts with imitation. You can make some modifications based on the original style."

The drawings are the design results of three bell-bottom pants and frog mirrors, but Ashley has mixed her creativity on a large scale, which makes Alice feel a little dissatisfied: "And you pay attention to the style. We are for Asians. You are obviously European. Have you seen this waist size? Haha, you are simply promoting the sales of the waistband. Look at this waistline!"

"It seems that I need to go to Chinatown more."

Ashley sat cross-legged on the floor, wearing long legs in jeans, looking very fit, and a golden ponytail accompanied by a melon-shaped face, which was even more energetic and refreshing. Unfortunately, this beauty that is also too Asian, is probably only Alice can appreciate.

"Alice, Sissi, do you have time after school? Let's go shopping?"

Before the two of them could speak, a calm voice sounded in the corner: "If you don't mind, I can take you to Japanese Street to see. I saw in the newspaper not long ago that "People from the Atlantic Ocean" is about to be released in Japan, and this is also a market."

Oh, yes, Ashley invited someone.

Maiya Ackerman, this Greek-Japanese mixed-race ninth grade senior, everyone took over their classrooms!
Chapter completed!