Chapter 509: Having a Devil's Desire

Dallas Fort Worth Airport is one of the busiest airports in the world. Sitting in the pick-up hall, looking out, the lights on the plane landing gear are like orange stars. The busyness makes Zhang Ke sigh that it is a miracle that the plane takes off and lands so frequently and does not hit the plane. It is normal to hit two planes a day.

Everyone is accustomed to staying up late, and they have a good rest during the Spring Festival. They get off the plane and are confused and look exhausted without being confused about the jet lag. They take a high-end RV to the Manor Villas District of the Hollo Area in Dala Preston, which is a wealthy area in Texas.

The early spring in Dallas is warm and moist, and the Preston Hollo area is hidden by giant trees, as if it comes to the National Forest Park in the United States, and manors are hidden deep in the shade.

Angelber welcomed Zhang Ke and his party at his mansion in Preston Hollo area in Dallas.

Unlike the domestic banquets where there are plenty of tables and dozens of dishes and bowls have to be served several rounds, the first night banquet in Dallas was the only appetizer, the smoked guinea fowl salad, the main dish was a Washington yellow onion made of fried steak and a dish of dessert. Unfortunately, the dessert was not a big butter almond cake, and the main dish was not an Alaska halibut with prawns, otherwise Zhang Ke would enjoy the most treatment.

After a half hour of the agreed appointment, Zhang Ke and his party held a gentle conversation at Angelber's house and spent another half hour to visit the manor priced at $5 million. Zhang Ke and his group took their leave in moderation and returned to the hotel.

In 1997, when I spent 5 million US dollars to build a villa at the same specification, it would take about three hours to visit. However, Zhang Ke was not anxious at all. The living standards of Chinese people were very slow to catch up with Western society. House prices in metropolis were definitely not the deficit of the British and the United States in the 1960s and 1970s.

TI arranged for Zhang Ke and his party to stay in Gaylord, the most luxurious hotel in Dallas. To be honest, today is February 14, and the days are quite special. Zhang Ke also wanted to get rid of Angelber, an American old man who was only 44 years old, but was as mature and polite as a 64-year-old.

It was dark outside. After leaving the Fort Worth Airport in Dallas, it was raining all the time. Sitting in a luxury RV drinking champagne through the night and quiet streets of Dallas, it felt really good.

There is no bleakness in Dallas with leaves, only the grass in spring has a slight scent of dyed forests. Before long, it will be decorated with new green without realizing it.

Zhang Ke only saw an introduction to the Gaylord Hotel in World Travel Magazine. When he came to the scene, he felt that the introduction of the magazine was not a phantom at all. The large garden square under the dome of the hotel's steel structure and tempered glass structure was winding, and even guests took a small boat to visit the indoor garden square. Zhang Ke did not hesitate to ask Chen Xinsheng to help make an appointment with a small boat and experience the world's largest indoor garden square.

It was only ten o'clock in the evening in Dallas, and Zhang Ke took a nap on the plane for enough time - Chen Xinsheng, Xiao Jincheng, Cheng Hanzhang and others had to consider going back to the room to catch the jet lag, otherwise they would not be able to handle work normally during the day tomorrow - Zhang Ke had no worries about this. Occasionally yawned during the visit, which could only make people think that Chu Lin Guilin was uncontrollable and sent everyone back to the room. Zhang Ke and Xu Si spent the remaining hours on February 14 in the most luxurious hotel in Dallas.

The next morning, I visited the world's most advanced wafer factory built by Texas Instruments (TI) invested $3 billion. The factory has an area of ​​25 football fields, all of which use natural sunlight. Visiting the dust-free factory is a very troublesome thing. However, in Zhang Ke's view, semiconductor devices are like a miracle produced under the modern industrial system. The clean room is 1,000 times cleaner than a strict hospital operating room. Accompanied by Texas Instruments, it is really hard to suppress excitement.

It was not until three years later that Motorola would invest 12 billion yuan in Tianjin to build a wafer factory; Zhang Rujing, who was born in Texas Instruments and worked at Texas Instruments for 20 years, it would not be until seven years later that it would raise 20 billion yuan in Shanghai to raise the China International Capital Corporation.

Zhang Ke will not consider these things that are too far away for the time being, and he did not even ask Zhang Rujing which factory he worked in at Texas Instruments at that time. Even if he had tens of billions of dollars, Zhang Ke wanted to do too much and could not only invest in one project. What's more, wafer fabs are also called "semi-inverted" in the semiconductor industry, saying that it is an industry that "usually if it is half done, it will be dumped". It has huge investment risks. Inviting Zhang Rujing and his team in advance, investing tens of billions of dollars may not be able to successfully build a wafer fab.

The focus of this trip in Dallas is to visit the Texas Instruments R&D base and visit the latest Texas Instruments R&D results.

Zhang Ke clearly knows the huge differences in corporate business ideas between European and American electronic manufacturers and Japanese and Korean electronic manufacturers.

European and American electronic manufacturers pay more attention to professionalism and focus on core businesses. For example, Texas Instruments is one of the world's largest semiconductor service providers. However, Texas Instruments electronic manufacturers appear on the market. Ordinary consumers have never even heard of this electronic company. However, Motoroto will package and sell non-core businesses such as chip factories in the next few years. All the mobile phone parts they produce are required by other electronic manufacturers to manufacture. Moreover, Motoroto focuses on communication electronic products, but rarely involves their consumer electronic products. This is the professional business idea of ​​European and American manufacturers.

Even more excessively, European and American electronic manufacturers will habitually separate their self-righteous and non-core businesses. Texas Instruments, under the leadership of Angieber, quickly packaged and sold twelve non-core businesses within one year of his tenure.

Why did Texas Instruments agree to place all the laser reading technology under its name into the Texas Optoelectronics Research Institute jointly established with Kumho? Because this is not the core business of Texas Instruments. Why did Zhang Ke agree to hold 50% of the shares of Texas Instruments each in Texas Optoelectronics Research Institute, so that Texas Instruments can occupy 40% of the shares in the movement factory? First of all, I want to use Texas Instruments' technical resources in the early stage, and I also like Angelber's determination and speed to cut off non-core businesses. This is called the leaking of a big finger into a small person. Zhang Ke actually kept opening his mouth and waiting for Texas Instruments to recover the investment and then lifted his knife to cut off these two non-core businesses.

Japanese and Korean electronic manufacturers have completely different business ideas. They focus more on systemicity. The entire system includes a complete product structure and a complete technical structure. For example, Samsung Electronics, its factories include chip manufacturing in the upstream of the electronics industry and the final electronics production. They have the most focused and huge marketing team, and the types of electronics are all included.

Because Japanese and Korean electronic manufacturers focus on systematic business ideas, electronic technology lags behind Europe and the United States, but occupy a large part of the consumer electronics market in the future. Even in the more professional electronic chip market, they occupy no less than European and American manufacturers.

Kumho's goal is to establish a complete product structure and a complete technical structure. Kumho adopts this business idea, which destined that Japanese and Korean electronic manufacturers are the future and ultimate competitors of Kumho, while European and American electronic manufacturers will be the best partners of Kumho to a certain extent or at a certain period of time; of course, Kumho also needs to have the strength to make European and American electronic manufacturers regard Kumho as their partners.

One of the things Zhang Ke has focused most on in the past few days at Texas Instruments is that he is indirectly asking the staff of Texas Instruments every day to find out which business the tall and serious expression of Angieber has included in a non-core business.

Angelber was not stingy and generously showed Zhang Ke the latest R&D achievements of Texas Instruments to Zhang Ke. Although Kumho technicians can search patents and roughly know the latest technological achievements of Texas Instruments, it is different for Zhang Ke. His technical foundation is too poor. Even if someone searches all the patents before him, he doesn't know what the patent technology has for the final electronic products.

However, when Texas Instruments staff demonstrated the functions of their patented technology one by one, Zhang Ke could quickly determine whether this technology will be widely used in consumer electronic products in the future.

Only one or two of the results can be achieved in technological research and development. The proportion of technical achievements that can be obtained for large-scale commercial applications will be even lower. If you know the correct research direction from scratch, the savings of time, energy, manpower, material resources, and R&D funds will be extremely terrifying.

Kumho spent more than a year developing the prototype of the super VCD. If Texas Instruments draws elite soldiers to focus on developing the super VCD prototype, it will take at least a year.

It is Zhang Ke who clearly knows the future development direction of the DVD player that greatly makes up for the technical gap between Kumho and Texas Instruments that could not be crossed.

Texas Instruments is also extremely excellent in reducing chip power consumption. When technicians who visited Texas Instruments bunch seven grapes together, they can make a chip work. It is really amazing to see it. Zhang Ke also poked Cheng Hanzhang's arm and said, "Did you see it? This is the gap."

Cheng Hanzhang was reminded and silently remembered it in his heart. This is the technical difficulty that Jinhu will focus on in the future.
Chapter completed!