Chapter 396 Tianyunchi Wine
Chapter 396 Tianyun Pool Wine
The most attractive thing in Xinwu is to investigate the quality accident of the city's river embankment and investigate the Longhua Group, the largest private enterprise in Xinwu. This matter is destined to involve all aspects of Xinwu. These things are left to Jiang Shangyuan, Liu Jue and others. Zhang Ke also hopes that his father can temporarily avoid the main contradictions in Xinwu City and take a different approach to achieve success. The limited energy of a person should not be consumed in endless intrigues. Listening to his father's thinking so, Zhang Ke naturally supports it very much.
Xinwu City's annual fiscal revenue is less than 600 million yuan. If we can support one or two large enterprises that pay over 100 million yuan in profits and taxes to local finances in Xinwu in a short period of time, this performance will naturally be dazzling. Zhang Ke said to his father: "In business, selecting and employing people is the most important thing. At present, if you want to operate without interference from the city, you can only come forward directly. I will not invest directly in Xinwu. It is always okay to help you provide advice. If you make achievements, we cannot give it to others." I thought that helping Xinwu City establish one or two leading enterprises with over 100 million yuan in profits and taxes in two or three years, we should be able to give my father a throne of mayor.
Zhang Zhixing said: "Okay, I will collect all the materials from several state-owned liquor factories in Xinwu City, and the heads of several factories will also get in touch with them first. I will consider it first and write a general plan. If you have time, please help me with your eyes..."
After talking in the study for a long time, he heard the sound of the car horn in front of the door, opened the window and saw Zhai Danqing's Jetta car parked downstairs. He saw Zhai Danqing and Wei Lan coming out of the car, looking down from above, and seeing more tender white breasts as tender as jade from the collar, Zhang Ke waved down: "Why did you come so early?" The sky surrounded by red clouds spit out half of the sun, and turned around and looked at the quartz clock hanging on the wall of the study. It was less than half past six, and Tang Jing, Chen Feirong and the others did not get up.
Wei Lan helped her mother out of the car. Wei Lan's mother looked up and said, "Come here to make breakfast. If you are late, you will be afraid that you will be delayed. We bought some things and don't know if it suits you?"
After breakfast, I took a bus to Tianyun Mountain.
The entire Donghai Province is full of plain hilly landforms. Even the upper reaches of the Xiaojiang River are low and undulating mountains. Mountains with an altitude of more than 500 meters are rare, but they suddenly rise in the plot in the middle of the province, forming a towering half-moon-shaped Tianyun Mountain, causing the Xiaojiang River to turn a big bend through Xinwu.
The warm climate of Xinwu is warm in winter and cool in summer mainly due to Tianyun Mountain located on the back of the city. It is also a rare tourist destination in the province. It has not been well planned and developed. Due to transportation and other conditions, it has not been able to become a first-class scenic spot.
Zhang Ke is not unfamiliar with Tianyun Mountain. He has visited it several times, but of course he is not as familiar with locals like Zhai Danqing, Wei Lan and the others.
According to Zhai Danqing, the history of Xinwu winemaking has existed since the Western Han Dynasty more than 2,000 years ago. The remains of the winemaking workshops of the Western Han Dynasty were also excavated on Tianyun Mountain. It is now a scenic spot on Tianyun Mountain. Moreover, the oldest winery in Xinwu City, Tianyunchi Winery, can be traced back to the Xianfeng period of the Qing Dynasty. Tianyunchi Winery even retains the remains of the winery during the Xianfeng period.
Zhang Ke kept his heart and asked Fu Jun to drive past Tianyunchi Winery. He saw only a small state-owned winery. According to Zhai Danqing, the factory building of the winery was still a horse shed left by the Japanese invasion of China. It can be seen that the winery was ruined and old. However, the winery buildings behind the winery have been listed as municipal historical sites and are well preserved.
While having dinner on Tianyun Mountain at noon, Zhang Ke specially spent 12 yuan to order the most expensive type of Tianyunchi wine series. The taste is still quite different from the current high-end liquors in China. It is consistent with the 12 yuan price, and sales are limited to the surrounding areas.
At present, the liquor industry is the best in Sichuan and Guizhou, but there are a large number of liquor factories everywhere, so it has excessive competition among medium and low-end liquors and very small profits. Brand liquors in Sichuan and Guizhou occupy the most profitable high-end liquor market. In particular, some brand liquors occupy the high-end liquor market and then extend to the mid-end market after occupying the high-end liquor market, making the living space of local brand liquors in the mid-end market very narrow.
If Xinwu’s liquor industry wants to break through the siege, it must be more brain-minded.
Zhang Ke thought that even the Tianyunchi winery was a winery that was passed down from the Daoguang period of the Qing Dynasty, the brewing process was not unique. It is said that the fragrance production is fermentation, the fragrance production is distilled, the molding is blended, and the style is seasoning. In modern times, the blending technology has become the most important technology in the liquor industry. Tianyunchi wine lacks blending technology, so it cannot be squeezed into the high-end wine list. However, the Tianyunchi wine tastes mellow and clean, does not prick the throat, does not have a headache after drinking, and does not have dry mouth, but it still retains the original flavor of pure grain crafts.
It is true that blending technology is the most important confidential technology in the liquor industry, but with the current confidentiality awareness of various domestic wine companies, it is not too difficult to recruit a few experienced technicians from wineries such as Moutai, Jiannanchun, Wuliangye and other wineries.
In the shaping of market image, the injection of cultural factors is a very critical factor. Tianyunchi Winery has this history, Xinwu’s winery has this history, and there are areas worth exploring. In addition, after the market is opened through marketing methods, the output must be increased all at once. At this time, how to ensure the stability of the wine quality is the key to success or failure.
Zhai Danqing and the others thought Zhang Ke's performance today was a bit weird and he was very addicted to alcohol. In the afternoon, he spent most of the day at the ruins of the Western Han Dynasty winery on Tianyun Mountain. During dinner, he ordered all the famous white wines on Xinwu market and opened the bottle to taste them one by one. When he met the hotel owner who was also a greedy person, he actually invited others to the table to talk about the local wine culture in Xinwu.
The hotel owner was naturally happy. Not only did he ask him to drink, but the four girls on Zhang Ke’s table were all very beautiful. The mature and gorgeous Zhai Danqing could especially attract the attention of middle-aged men. After drinking, the hotel owner waved his hand and gave him a 60% discount.
I only taste some of each type of wine, but I also drink a lot of it. The key is that there are many wines, so I have the best in the hotel. It is better to let the wind blow when I go out.
The cool night wind makes it a pleasure to take a hot spring in summer. Zhai Danqing leads to a hot spring bath that is not too large. Seeing Liu Bin and Sheng Qing standing at the door to greet them, Zhang Ke asked him: "This is also your property, Boss Bin?"
"The small business made Ke laugh rarely... Mr. Sheng decided to invest in this place, and he will be the big boss here in the future."
Tianyun Mountain has rare hot spring resources in the province, but several hot spring baths do not look very glamorous from the outside, and are mainly limited to Xinwu's tourism economy. The wealthy and leisurely people in the city, in addition to occasionally taking hot springs to Tianyun Mountain, still like to relax in entertainment venues in the city on weekdays.
Zhang Ke looked at Sheng Qing. He invested in this place, not knowing whether he was interested in the natural resources here or the beautiful resources here, nor did he know how many deals he had settled in Xinwu these days. Of course, if he wanted to ask, Sheng Qing would naturally not hide it from him. If he didn't ask, Sheng Qing was embarrassed to invest several million in front of him and said that there was nothing to show off.
Zhang Ke is looking forward to the mixed bathing of men and women. Zhai Danqing's figure should be very pleasing to the eye even if she is wearing conservative swimsuits. However, Liu Bin prepared two separate pools for her, soaked in the hot spring bath, and rested in the ** lounge. When the girls came out, they wore the bathrobes provided in the bathhouse, which was more conservative than the clothes they wore when they went out today.
"I have serious consideration of Mr. Ke's suggestion," Zhai Danqing sat next to Zhang Ke and mentioned what Zhang Ke mentioned to her last night, "But I don't want to accept too complicated additional conditions..."
"It shouldn't be..." Zhang Ke turned his head and asked Sheng Qing, "Do you have any extra, more complicated additional conditions for Sister Zhai?"
Sheng Qing smiled and said, "If Mr. Zhai allows me, I will not be stingy with asking for a few extra conditions. If Mr. Zhai is unintentional, we will follow the formal company lending procedures. I will ask Mr. Zhai to use your hotel shares in the future as collateral. This should not be an extra complex additional condition..."
Sheng Qing had no intention of participating in the hotel reform project, but was willing to lend money to Zhai Danqing, and he didn't even care about how much money Zhai Danqing needed. This was just because Zhang Ke said something. Zhai Danqing thought that Zhang Ke was still mysterious.
Today, they were traveling on the mountain. The city initially discussed the restructuring of the hospitality hotel. Zhai Danqing received a call in the afternoon and heard about the content of the meeting. The overall possibility of selling is very high. After all, the city wants to raise money to solve the major safety hazards of the city's river embankment after the flood season.
The municipal government hospitality hotel is currently the hotel with the best geographical conditions and the most complete facilities in the city. As a condition for overall sales, the city will also choose it as a designated hospitality hotel for the municipal government. The overall assets are about 20 million to 30 million. Zhai Danqing wants to participate, even if he holds 10% of the shares, it will cost several million. No matter how low it is, there is no point in participating.
Millions seem to be a very understatement for Zhang Ke.
Chapter completed!