Chapter 295: The Great Future (Part 2)
Chapter 295: A grand future (Part 2)
To develop into the upstream industrial chain and become a technology developer, Ada Electronics needs to have very strong technical strength and rely on its own strength to accumulate. It takes a long process, so it requires strong technological expansion.
In the mid-1990s, there were not many domestic corporate mergers and acquisitions. Most of the mergers and acquisitions that had occurred were for capacity expansion and market share. M&A cases with Whale Food Technology Reserves may exist, and only few of them were found in the newspapers.
In fact, this is not uncommon, but some mergers and acquisitions cases and joint ventures hide this purpose deeply.
Taking the joint venture case between Samsung and Xiangxuehai, the most important part of the joint venture intention is that Xiangxuehai's technical backbone and skilled workers will all be transferred to the joint venture company. This is a distinct case of the technical reserves of Xiangxuehai for more than 20 years in the name of joint venture. With just one clause, the price paid by Samsung is only to increase some wages to these technical backbones, and Xiangxuehai Refrigerator Factory cannot get any remedies. After the joint venture case really happened, Xiangxuehai Refrigerator Factory introduced a new refrigerator production line from abroad in 1997. Due to the lack of technical strength, these production lines have not been able to operate successfully for several years.
After discussing for a long time, Zhang Ke looked at Ding Huai and said, "Old Ding, you are of course responsible for the detailed planning in this regard. When you make plans, the pace may be greater. Foreign companies' investment in scientific research is generally 10% of the marketing amount. I will also give you this standard..."
Ding Huai looked embarrassed. He could ask him to lead the research and development, but it was not his expertise to ask him to find a way to spend money. His sales in January were as high as 250 million, and it was too embarrassing for him to spend 25 million in a month.
No matter how difficult it is, it is a responsibility he cannot shirk, so Ding Huai had to nod and agree.
Zhang Ke also said: "There is still a way to survive tenaciously in the bloody era of strangling crocodiles. I see Mr. Zhou eager to speak, so I will tell you about it, and the horizontal diversified development..."
Zhou You curled his lips depressedly, and everyone burst into laughter.
Zhang Ke said: "In 1996, in addition to investing 80 million in huge investment in CCTV to advertise, other parts of the brand promotion budget were also nearly 100 million. Such a huge amount of advertising investment will increase the popularity of Aida Electronics to a height that other electronic companies cannot reach. It is too wasteful to make a DVD player alone, and it is impossible to fully utilize the market advantages formed by the brand effect. In particular, we have expected the prosperity cycle of DVD player, to achieve diversified operations, and to use resources, not only the brand market resources, but also the production and technical resources.
Dispersing to different products and not putting eggs in the same basket can improve the ability to resist risks. Well, everyone here seems to agree with this point. With Aida Electronics' current profitability, there will be no financial risks, but diversified development will cause a decline in management quality. No one is an iron man. When you make this plan, you must consider that Aida's current technical reserves are still very limited. Diversified development should not disperse its original technical strength. What else should you pay attention to? Everyone discusses and discusses it, just listen carefully... "
Zhang Ke said everything, but Zhou You only had a depressed record and no chance to show himself.
I used work meals in the employee canteen at noon, and discussed capitalization operations in the afternoon.
This is also a headache for Zhou You, and Zhang Ke wants to pull Tao Xingjian away.
Zhang Ke has a principle in doing things, seeking to accumulate resources without easily dispersing resources. The so-called capitalized operation only uses the resources of Hong Kong companies in the early stage. In terms of funds, Hong Kong companies can intercept nearly 20 million in profits per month and can do a lot of things. The key is that they have not yet established a connection with the local business community in Hong Kong.
Sun Jingmeng informally invited Zhang Ke and Xu Si to attend her birthday party, and Zhang Ke also had a little awareness of sacrificing his appearance.
As the meeting was approaching, Zhang Ke said to Tao Xingjian: "You should throw out all the things you have at your fingertips these days and be prepared to go to Hong Kong at any time."
Tao Xingjian's lover has settled in Hong Kong. From his personal perspective, he also hopes to go to Hong Kong to reunite with his wife. He really has no way to refuse Zhang Ke's "harsh" request.
The acquisition of the paper mill assets in charge of the operation of Kumho will inevitably only extract funds from Aida's profits. According to the agreement signed by Kumho and Chintai Group, 40% of the paper mill assets will be acquired by September. Zhang Ke also promised Song Peiming before that he would formally consider acquiring Xinguang Paper mill after the Spring Festival. The funds used will be relatively large, and now we must include the financial plan.
In addition, we also consider how to promote the development of Haizhou's electronics industry foundation, which is an indispensable soil for Ida's growth.
People will easily become tired after a tense agenda, but after a day of agenda, Aida Electronics' grand prospects are vaguely revealed in front of everyone. Technology expansion, diversification strategy, capitalization operation, and multi-pronged approach. We must take advantage of this year and a half of the future strong Aida Electronics will lay a solid foundation. Then Aida Electronics will have the potential to become an electronics industry giant, and then you can consider the process of internationalization.
For the elites in society, they will not lack the confidence to survive in this society. Earning wealth in life is one aspect, and career aspirations can further inspire their fighting spirit.
Think about Philips and TI. Even if a division president under a business department goes, he will be respected enough wherever he goes. This respect and influence are worth pursuing, and this is the core power in modern society.
Zhang Ke finally asked everyone with a smile: "When will Ida become China's Philips and China's TI? At that time, everyone will go to the local area. Those local officials, mayors, and municipal party secretaries should be they asking everyone here for their health."
Chapter completed!