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Chapter 80 The Significance of Advertising

If you simply sell these three bottles of Crescent Wine, you can only earn 30,000 gold coins. However, compared with your actual value, the gimmick of Crescent Wine is more important.

After all, this is a rare fine wine from the elves, and most nobles can't even buy it for money!

Its real value lies in its rareness!

The method Tang En said was very simple, that is, to maximize the attractiveness of Crescent Wine to the nobles. One bottle sold at the auction was to increase the popularity of the chamber of commerce, and the other bottle was to win over the nobles and enter their circle. The third bottle was placed in the shop as a long-term attraction, which could continuously bring customers to the shop.

A simple way can make the comparative psychology of the nobles to the extreme. What else can Fiona say besides admiring and admiring it?

"But what if the nobles, even the city lord of Beiyin, insist on buying it?"

Fiona asked another sharp question.

Tang En gave her a blank look: "I said I can't sell it casually, I didn't say I can't sell it."

"But we only have three bottles..."

"Who said there were only three bottles?"

Tang En flipped his hand and put a dozen Crescent Moon wine on the table with a "bang". Fiona instantly widened her eyes and couldn't speak.

"Tell them that our shop sells a bottle of Crescent Wine every month, and the sales method is mainly auctioned. At that time, all the nobles of Beiyin will be invited to participate in the auction, and the higher the price will be."

Tang En smiled very sinisterly: "I believe that providing a bottle of Crescent Moon wine from the Elf tribe every month is enough to make our Tang Dynasty Chamber of Commerce famous in Beiyin."

"Absolutely enough!"

Fiona said firmly: "To this day, no chamber of trades has ever been able to provide the elf's crescent wine! These crescent wines can at least allow us to develop stably in Beiyin City for one year. Even if we cannot continue to provide crescent wine in a year, we have already stood firm."

At this time, Tang En said: "In addition to gaining a foothold, I also have to hand over an important task to the Chamber of Commerce."

"Please say it."

"People, we, Ellington, need a large population, that is, labor force. Of course, it would be better if we could attract the arrival of the Apocalypse such as mages or warriors."

Tang En painted a huge and grand future development ambition for Fiona, but if this development ambition wants to become a reality, it requires a lot of manpower and material resources.

"While the Chamber of Commerce is developing in Beiyin, we must promote the situation in Ellington and attract the lower-level personnel to gather in Ellington. Only when there is enough labor, can our development accelerate."

"I see."

Donn sighed. Now there are too few people available in Ellington, otherwise many things can go hand in hand and develop together. However, he now has to slow down and do it all.

At this moment, he suddenly thought of something and asked, "By the way, have they prepared the flyer?"

The new store is open. In this world without a TV network, Tang En really can't think of other publicity methods besides distributing flyers.

Fiona was stunned: "Flyer? What is that?"

Tang En was desperate: "Are you serious?"

"Lord, are you kidding me? To be honest, it's not funny at all."

Well, a world without electronic media does not even have graphic propaganda media. How simple is the life of the common people in this world!

Done frowned and said, "Let Hilton and Thomas prepare for it today, and set off tomorrow. I will prepare something for them."

After writing down Donn's order, Fiona immediately left with Crescent Wine. She believed that Hilton and Thomas could do this beautifully.

Watching Fiona leave, Tang En immediately crawled back to the room.

If you want to make large quantities of flyers, you must first solve two problems: one is a large amount of cheap and durable paper, and the other is a printing machine.

The printing press involves the ink problem - well, let alone color printing, the problem of black and white printing ink is easy to solve, but how to obtain a large amount of paper that is affordable and cheap is still a big problem.

"Time is tight, so I can only make do with it first."

Plandal's paper is made of plant leaves, which is very expensive, so most people still use animal scrub paper, and only nobles can afford white paper.

But what Tang En has to do now is to get the printing press first.

The principle of a printing press is actually not difficult. The difficulty lies in the controllable programming chip. However, Tang En does not need to implement such complex functions, so as long as the simplest movable type printing technique can meet his requirements.

Coincidentally, the current common Ruen languages ​​and Chinese languages ​​are similar, both ideograms rather than pinyin characters. Therefore, you only need to sort out the commonly used characters to realize the printing function very quickly.

Then use magic to achieve automatic paper feeding, automatic cutting and automatic printing functions, and a printing press can barely be formed.

After Tang En thought about it for a few hours, a printing press similar to a large printer came out. It looked extremely ugly, but after he tried it, he was very satisfied.

Because this thing can be used - as an amateur time traveler without professional knowledge, he is already very proud to be able to do this level.

After confirming that the printing press could be used, Tang En first made a simple black and white leaflet template. Although he didn't know how to learn advertising and had never learned artistic design, he had never eaten pork and had seen pigs running. After being bombarded with advertisements in his previous life, he could come up with wonderful ideas by just using his brain.

"After the meal, you will have a fresh and lasting tone - please be sure of the mint candy in the Datang Chamber of Commerce!"

"In the summer of the hot summer, try mint candies! Let the cool feeling reach the bottom of your heart! - Mint candies are better for the Tang Dynasty Chamber of Commerce!"

"Are you still worried about your child playing with dirty clothes? Are you still worried about the oil stains on your clothes that are difficult to clean? Try the new product soap, which can be used to remove dirt and remove oil stains! - Produced by Datang, it must be a fine product!"

"A good helper for housewives, a new "pure" world for a better life! Let soap become your caring partner - the Datang Chamber of Commerce."

When designing these advertising slogans, Tang En's face was filled with a pleasant smile. When he thought of this pure world that had not been polluted by advertising, he had to feel the brainwashing power of advertising under his own actions, he was sincerely gloating.

Yes, he is so bad-hearted.

After designing the advertising slogan and trying a few more typesetting methods, when Tang En finally finalized the draft, the advertising leaflets included product pricing and trademarks of the Tang Chamber of Commerce.

In order to make the trademark as exquisite as possible, he specially took out a small piece of dragon steel and carefully processed it into the trademark prototype.

So, when Fiona was called in by Don En again, she saw the paper all over the room and the weird device.

"Oh my God! Lord Lord! You are really a waste!"

Fiona's heart was so beating. Even aristocrats, it was a condemnation to waste paper so much. This piece of paper is worth ten silver coins!

"I'll condemn me later, come and see this."

Tang En smiled and handed the flyer to Fiona. Fiona took a look. Although the content above felt that it was quite interesting, but...

Fiona looked puzzled: "What is this for?"

"Flyer, used to promote new stores."

Tang En explained: "If the new store is opened, if there is no publicity and just waiting for customers to come, it will take too long, so you must take the initiative."

"Take the initiative?"

“That’s these flyers.”

Tang En said with a smile: "I have printed more than 3,000 flyers. In fact, if it weren't for the lack of paper in the Lord's Mansion, I would have planned to print tens of thousands of them. Then, let them distribute flyers to pedestrians on every street in Beiyin, Shancheng, and wait until the day the store opens-"

"Wait!"

Fiona suddenly called Tang En and widened her eyes: "You said you used up all the papers in the lord's mansion!?"

"Yes, but-"

Fiona's eyes widened even wider, pressing towards Don Eun, and was aggressive: "You also said, you want to send out these papers, which are the flyers you mentioned, for free!?"

"Yes, this is-"

"Lord!"

Fiona's expression of collapse on her face, and her momentum suddenly blew: "What do you want to do... Please don't spend money anymore, okay? A piece of paper is worth ten silver coins! Three thousand pieces are three hundred gold coins! You actually want to send it out directly!?"

Don Eun scratched his head, it was hard to understand Fiona's thoughts...

You know that he took out Crescent Wine worth more than 100,000 gold coins a few hours ago. Now she is so annoyed by just 300 gold coins…

Could this be said to be a common problem for the butler?

"Of course I sent it out!"

Tang Enli said with confidence: "How could they know how excellent our store is if it doesn't send it out?"

"But we have to sell at least 400 mint soap or 400 pounds of ordinary soap to make money back with these three hundred gold coins!"

"I know, but this is a long-term business."

Tang En pressed Fiona's shoulder and stared at her beautiful big eyes with his eyes, and said calmly: "Fiona, you should already understand the value of the brand. What we have to do now is to establish the brand value of the Tang Dynasty Chamber of Commerce. Now our products have no competitors, but do you believe it? Once our product popularity is opened, someone will soon discover the trick and imitate similar products to compete with us."

"This is impossible!"

Fiona was a little shy when Tang En saw it, and her emotions were not as excited as before: "These are things that Lord Lord, you have thought about it before you have invented. How could it be so easy to crack..."

Tang En sighed: "What is difficult is complete innovation, not a copycat..." ===PS: I received a text message from Sanjiang. I went to Sanjiang on Sunday afternoon and booked Sanjiang tickets in advance~ Momoda~
Chapter completed!
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