Chapter 299 Grand Scene(1/2)
The Tiffany flagship store is already busy, and its foot traffic ranks among the top three in the square all year round.
Today, this place is not only lively, but has formed a wall - it is not three floors inside and three floors outside, but there is a large circle outside the store full of people.
A semi-arc space was created with isolation tape at the entrance of Tiffany, almost enclosing all the public areas belonging to their store.
The door was open, and a red carpet stretched out from the middle, reaching five meters away from the store door.
Both sides of the red carpet were filled with blooming flowers.
Two white men wearing tuxedos and white gloves stood at both ends of the red carpet with their chests raised and their heads raised, looking intently.
The classic and elegant Tiffany blue style in the store has been decorated with a bit of bright red and luxurious dark gold today. I can’t see clearly how it was done because I was too far away.
Anyway, it's very grand, and the aesthetics are online, and it's very beautiful.
Don't think that this is a common thing. For Tiffany, pure blue is belief. Asking them to do such fancy things is almost equal to killing them.
So many people know that today is a big event.
There are several "Closed Today" signs outside the isolation zone, and several shop assistants are sweating profusely explaining to customers: "I'm sorry, we have a major reception today, can you please come back tomorrow?"
Among the onlookers, some would move away after taking a second look - this is a typical passerby, casually strolling around and watching the fun.
Some complained to the store clerk - these were customers who planned to make a purchase.
The rest are weird.
Some of them obviously have the attributes of ladies, they are well-dressed, and their clothes and jewelry cost at least 100,000 yuan. They are either in groups of three or two, or they bring their husbands and daughters with them. They stand sparsely in the distance and point at Tiffany.
.
Others clearly have the attributes of socialites.
In the winter, windbreakers and coats are either V-necked or chest-length, short skirts and shorts, black silk and gray silk are basically standard, and the neck is either a Cartier love or a Van Cleef & Arpels four-leaf clover, and the handbags are the worst.
Cannle black gold bull.
This outfit will make people think that Internet celebrities are cheap, but in fact, this is not an era when short videos are popular and Internet celebrities are emerging crazily. They are really the most fashionable group of pseudo-goddess at the moment.
This group of socialites, with Tiffany as the center, are scattered around. Everyone is holding a mobile phone in their hands, as if they are ready to take pictures or scan someone's QR code at any time.
The remaining people had no obvious characteristics and seemed to be doing anything. For a while, Han Lie couldn't tell what they were wandering around.
And it is precisely because of their existence that no matter how the Tiffany clerk explains, there are always people lingering around the store.
It is human nature to like to watch the excitement. The ladies and ladies stayed nearby to protect themselves, creating a large amount of focus and people passing by stopped to stop and even go over to ask. As a result, Tiffany became very popular today.
Look how tired the mall security and staff are, they are always trying to divert traffic and explain the problem...
Han Lie's head suddenly hurt terribly.
Good guy, if you are admitted in a grand manner, you will be famous and your fortune will be huge.
The group of ladies and ladies obviously came well prepared. Not everyone of them knew what the occasion was today, but they must have heard some rumors and each had certain demands.
Han Lie does not resist being famous, but not in the way he is today.
The ideal situation for a financial person is to be well-known in the industry. There is no such person outside the industry. He does not want to be a first-generation Internet celebrity like Xiao Wang.
So he stopped, turned around and asked Liang Wu: "I remember there was a hat and sunglasses in the car, right?"
"some!"
The little assistant was overjoyed and threw the bag into Han Lie's arms like a dynamite bag: "I'll get it!"
Then he quickly ran to the exit of the parking lot...
Brother Lie almost laughed out loud - how afraid are you of helping me carry my bag?
Han Lie stood in the distance, carrying 30 million rice casually, looking at Tiffany's formation from a distance, his mood was a bit indescribable.
The person in charge of Tiffany is a thief.
They did it with such great fanfare and mobilized people, which really showed their attitude of respect.
Tiffany's mass-produced jewelry is not expensive, and can even be described as low-priced, but their high-end customization is not rubbish, only a little bit like Cartier, and it is the top of the top.
So although Tiffany's brand tone is not cold, they usually don't take it too seriously.
Customers are important, but our top-notch style is even more important.
As a result, today, the other party actually did something like this, which can basically be called "licking fiercely".
In fact, if you think about it carefully, the other party's actions are reasonable.
Tiffany's mass-produced jewelry has never been particularly recognized. Compared with Cartier and Bulgari, many people who don't pay much attention think that Tiffany is at least two levels behind them.
Therefore, Tiffany needs more publicity than all similar brands.
But it can't be the kind of vulgar conventional propaganda. They are really top-notch.
Therefore, making big news becomes a win-win choice.
Han Lie had already guessed what Tiffany was planning when he wanted to display his presence in the flagship store.
He could choose privacy at that time and refuse the other party's proposal.
But the problem is that Han Lie himself also has publicity needs.
On the one hand, he wants to show his strength to those who care about him - look, I can also make a lot of money in the international market. Now I have a chance to get on the bus. If you don't lick me now, when will you wait?
People who engage in finance must be able to deceive, publicize, and speculate, otherwise you will have no choice but to humbly look for money, instead of being begged by the donor to come to your door.
Han Lie's marketing has already reached level 3, and he knows how to take advantage of opportunities.
On the other hand, he also wants everyone to see his gratitude.
The gem was bought for Pan Ge. No one knows it now. After he gives the gem away, Pan Zi and Annie will definitely not be able to talk about it.
When everyone who should know knows it, Han Lie's personal image will become fuller.
This is also part of personal branding.
Human nature is very interesting - regardless of whether they are high-level or low-level, they may not be able to repay every drop of kindness, but they like to make friends with this kind of people the most, and when they have the opportunity to help a little, they are sure to rush in quickly.
Gaining the Dao will help you a lot. How should we explain "Getting the Dao" specifically?
The harder it is to do something that everyone thinks is right, the more worthy of praise, so there will definitely be people who will take the initiative to help you because of admiration, recognition, benefits and other reasons.
This kind of help certainly has its upper limit, but many times, when we do things, we just need a breakthrough.
This is a very ancient and classic Chinese wisdom.
Our civilization can last for five thousand years and become the only ancient civilization in the world today. This innate wisdom and philosophy is the fundamental reason.
Therefore, Han Lie is willing to cooperate with Tiffany and expand his flagship store in the downtown area.
He even happily got stabbed by Cartier.
Now it seems that his strategy was successful-it has indeed received the highest degree of attention from Tiffany.
However, too much attention has also led to new problems - the unit price of 1.31 million yuan is so fierce that Tiffany has given up its reserve and launched such a big battle in the mall.
The big news that should have only spread within a limited circle has now spread to a wider level and has all the conditions to become a social hot spot.
However, Han Lie did not want and should not be exposed at this time.
So, when Assistant Liang ran back panting wearing a hat and sunglasses, Han Lie motioned for her to call Tiffany.
"Our boss is here, wearing a hat and sunglasses. Please send someone to greet him."
Putting down the phone, Han Lie said to Liang Wu: "Go and wait in the car. Now is not a suitable time for exposure."
"good!"
Liang Wu simply nodded, turned around and walked towards the underground garage.
Then, Han Lie walked towards Tiffany alone, low-key and calmly.
At first, no one noticed him.
However, as Tiffany's top executives rushed out, hurriedly walked down the red carpet, formed a formation outside, and received Han Lie, the crowd naturally burst into laughter.
"Who is that?"
"Tiffany's top management in China collectively picks up someone. Wow, it's so embarrassing!"
"Who is it? Is he the son of the richest man Wang?"
"No, no, I've seen Mr. Wang, and his head must be at least one circle bigger..."
"Have these people lost their minds? A group of old customers won't accept them, and they will close the store to welcome a young man. How can he alone buy more than hundreds of us?"
"Shoot, snap, snap! If you capture the details, we'll get a bonus!"
…
"Yuanyuan, he is so classy and charming... I seem to have found the man of my dreams!"
"Hey, wake up! Do you know who he is?"
"I don't know... Huh? You asked me to come, do you know that?!"
"Of course! His surname is Han. He is a supernova in the financial circle of Shanghai. He is a top second-generation rich man and has won every battle in the financial market. His personal worth should be several billions by now."
To be continued...