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Arranged marriage has lasted in our country for thousands of years and has had an extremely far-reaching influence.

It was not until after liberation that the country began to advocate free love between men and women, but many people's minds still failed to change, especially in rural areas, where arranged marriages are still popular.

The real ideological change came after the reform and opening up.

In 1981 of the last century, the market newspaper published the first marriage notice in New China. This marriage notice was regarded as a symbol of reform and opening up, and even Xinhua News Agency published an English press release on it.

Subsequently, Reuters, Asahi Shimbun, Associated Press, Paris Radio and other foreign media also broadcast the report one after another. The reports raised the marriage notice to a political level, which is simply a fantasy today.

In 1988, Jin Provincial Television Station broadcast "TV Matchmaker". This program was called the "originator of blind date programs" and officially brought the term "TV Dating" into the public eye.

However, what many people don’t know is that no one was willing to sign up for this program at first. It was not until the TV station ran commercials for three months that the first bachelor was welcomed.

At that time, most of the marriage seekers came from rural areas. One of them, when the host asked him how many people were in his family, his answer was: "My family has two cows and three pigs."

"TV Matchmaker" doesn't have any fancy packaging, and the marriage seekers just talk in plain English to the camera, and may even stutter and forget their words.

The programs of this period were more like three-dimensional marriage advertisements. Television was purely a medium that provided matchmaking services for young men and women. There was no romance at all.

With the first person to eat crabs, the second and third ones will follow.

In 1990, Didu TV launched the beauty version of TV Matchmaker - "We Met Tonight". Compared with the previous plain version of "TV Matchmaker", it had a richer set of links, such as self-introduction, talent show, and game interaction.

Waiting steps.

But in terms of the essence of the show, it is still a TV version of a dating agency.

Until 1998, Hunan Satellite TV took the lead in breaking the traditional model of the first generation of "TV marriage advertisements" and launched a new live dating program "Rose Date". The new format and new style captured a large number of viewers. Twelve handsome men and beautiful women are like twelve flowers.

Brilliant roses, a youthful date in the studio. The entire program uses roses as an introduction, such as rose topics, rose questions and answers, rose parties, etc., with the ultimate goal of allowing young men and women to reach a rose date.

"Where there is love, there is a "Rose Appointment." This is a widely circulated saying among lovers in the early 2000s.

"A Date with a Rose" created a ratings miracle for Hunan Satellite TV, setting off a national "rose craze" and causing major TV stations to imitate it.

For a while, "Rose Family" was born one after another, such as "A Man and a Woman Get Married", "Fate in the Sky", "Love Tonight" and other programs that followed the trend at that time, causing a wave of "marriage craze" on screens across the country.

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However, these follow-up programs were relatively short-lived. Only "A Date with a Rose" was able to lead the way. Its popularity lasted for five years and it once became one of the famous programs of Hunan Satellite TV.

No matter how beautiful the rose is, it will eventually wither.

In 2003, after five years of prosperity, the rose "Appointment with a Rose" showed signs of decline and gradually withered, and it was announced that it would stop broadcasting for rectification.

After continuous improvement, the host Sanyi changed the format, but in the end it could not escape the fate of withering away, and it was announced to stop broadcasting in 2005.

At this point, TV marriage programs fell into silence on the screen.
Chapter completed!