Chapter 442 The cow still has to blow, what if it is realized?
Arthur found that whether you are looking for investors or meeting people from banks, you must be able to brag about making money for projects, and of course, you cannot brag nonsense.
Some people say that the biggest Niu Shisan is probably that the Niu Shisan you brag about has achieved it.
Indeed, I have to say that there is a group of people in this world who are no different from ordinary people. Their biggest disadvantage is that they brag Thirteen, and their biggest advantage is that they brag Thirteen have achieved...
In fact, when everyone brags, they more or less believe that they will really realize it one day. From another perspective, these awesomenesses that come out of words are actually everyone's dreams.
The difference is that some people finally achieve these great thirteen, while others can only brag about their whole life...
So, don’t be afraid of bragging in public, what you have to think about is how to achieve it!
Anyway, Arthur was scrutinized by a group of people from Barclays Bank, and was bragging with confidence on the surface and painting the big pie of the world's largest theater. He was actually quite tired...
I have to say that bragging is a physical job, and you must have enough lung capacity to not be discouraged in the middle. It is also a technical job. The strength is neither too big nor too small. Well, Arthur is not too shameless and has a little conscience. Although he is bragging, he is really going to acquire the largest theater in Europe. As long as the money is in place, he can fulfill this dream.
As long as the acquisition is completed successfully, it will not be "bragging", but it is really awesome! So, you still have to brag, what if it is realized?
"...Producer, promotion, theater and theater, four have become an indispensable part of the film industry chain. If movies are compared to a feast, then the producer is the chef who is the chef who is the feast. The taste is controlled by him. The promotion and promotion are the promoters of this feast, attracting more diners to visit.
The main theater chain "carrying" as a waiter presents this feast to diners, while the main theater is "taste" and provides diners with a place to taste this feast."
Arthur smiled calmly and confidently throughout. While talking, he gracefully picked up the coffee cup in front of him, and stopped a little, and then put down the coffee cup and continued to brainwash the people of Barclays Bank in the industry.
"As we all know, the final revenue of a movie comes from the box office. From tens of thousands to more than one billion, they are accumulated by the tickets bought by the audience. The division of labor in the industrial chain determines the flow of each ticket.
The core of a theater chain is to have a qualification license for film distribution. It refers to relying on the theater and using film supply as a link. A brief understanding of the theater chain is an institution that manages the following theaters it includes.
Similar to fast food chain franchise, a theater is like a fast food restaurant, and a theater chain is like a brand, but the theater brand is only responsible for the distribution of films and is not responsible for the relevant specific operations. The theater chain is essentially a light asset operation, a qualification operation. It can get about 7% of the total box office of a movie.
Cinemas and theaters are two concepts, and most people will confuse theaters and theaters. Cinemas are an asset-heavy operation model, and all aspects of the design, expansion, construction, transformation, operation, technology, equipment, and screening need to be completed by the theater.
It can be said that cinemas are the final end of assets in the entire industrial chain and the most important link. What users are exposed to in actual movie viewing is the final effect presented by cinemas!
Cinemas also occupy the most important part of the industrial chain, and cinemas take away 50% of the box office revenue. The theaters schedule films for their own cinemas. The better the quality of the films arranged, the more quantity the box office will naturally not be bad.
My target Odion Group operates 244 cinemas in the UK and Europe, with a total of 2,200 screens. As the largest cinema chain in Europe, as long as I acquire it, I will use it as a fulcrum and then conduct a series of mergers and acquisitions to expand the market to Central and Eastern European countries. When our market and position in Europe are stabilized, we can enter the North American market.
British movies have long been destroyed by Hollywood movies, but we can find some face from the screening and box office. As long as our screens exceed 5,000 yuan, or even more, then our voice and influence will be the rules that any Hollywood company has to accept!”
In the end, Arthur's eyes became extremely bright and sharp, and his whole person exuded a strong sense of confidence, which moved everyone at Barclays opposite him. Well, it was mainly the point that Arthur said about "making rules", which made Barclays' representatives have a strong interest.
Everyone knows that monopoly business is the best and the most profitable. If Arthur can really build the world's largest theater company through capital operations, then everything Arthur said now has a great possibility that it will become a reality.
Hollywood's film industry is not only developed but also strong. Not to mention its cultural output, just in terms of market and economic terms, Hollywood movies have almost occupied most of the world's market share, and this benefit is really very attractive.
David Wright, vice president of Barclays, looked at the information about the Odion Group in his hand, squinted his eyes slightly, pondered for a while, raised his head and smiled at Arthur and said, "His Excellency Bolin, your plan is really attractive. As a good partner, we are willing to support you in achieving this great ideal..."
"Hehe, thank you, but this requires a lot of money!" Arthur smiled and looked at David Wright and said.
"Oh? How much do you need?" David Wright asked with a smile as he looked at the valuation of the Odean Group's assets in his hand.
"At least three billion US dollars!" Arthur Lion smiled faintly and said a number that made everyone in the conference room stunned. Even Arthur Financial Investment Advisor Angela looked at him with surprise.
"Ahem... Master Bolin, Odion's asset valuation..." David Wright almost vomited an old blood, and looked at Arthur with a helpless smile and said.
"Haha, I'm talking about at least 3 billion US dollars, but it's not just the Odion Group. To be honest, if I only acquire the Odion Group, I don't need to bother you at all. The cash in my hand is enough to complete the acquisition of it." Arthur smiled confidently and calmly, and Arthur continued to say in the face of everyone's suspicion.
"My goal is to become the world's largest theater operator, naturally it will not be just acquiring Odion. It is just the first step in my ambition to expand around the world. My ultimate goal is to occupy 20% of the global movie box office in ten years.
Recently, I will go to the United States. As the world's largest box office market, it is the must-fight place. Affected by the economic crisis, with the decline in the prosperity index of the US film market and the changes in people's viewing habits, the theaters and theaters there are very difficult to live.
It was due to the dire straits and the value depression that I was going to choose one!”
Everyone suddenly realized, but there were also some people frowning, and David Wright questioned: "Will this be too radical? Acquisition is easy, but digestion is not that easy, whether it is restructuring, management, or profit. In the face of the recession of the US film industry, will this acquisition be profitable, or will there be indigestion like "snake swallowing an elephant"?"
Arthur smiled and did not avoid the other party's sharp questions. Instead, he smiled: "Acquiring North American theater chains is only the first step in internationalization. Whether it can make a profit cannot be seen only. If we establish a channel for contact with the information and talent flow of major economies in the world, new profit growth points may appear.
As for indigestion, haha, then slowly digest, adjust personnel, and carry out reforms. It’s time to split up and sell it in packages. It’s not difficult to make a profit, what do you think?”
When Arthur said this, the people present couldn't help but change their expressions slightly, and their hearts were chilling. Looking at the smiling and calm and confident young Count in front of him, they felt a little awe.
Because the reform Arthur mentioned is undoubtedly waving the butcher knife for layoffs. This is the easiest and most ruthless way.
Split up, packaged and sold, it is undoubtedly the same as the baby selling his god. This is the most common way to acquire savagely and the most criticized cruel way to extract the final value.
"As long as we achieve scale and have some of the voice, we can negotiate with Hollywood production companies. At that time, we will get a share of the film production field..." Arthur saw everyone's expressions, but he didn't care, but continued with a smile.
Regarding the matter after the acquisition, Arthur just said that the bank would be relieved. If he really pursues short-term profits in a squeezing manner, he would really want to cash out and escape.
"His Excellency Bolin, we are willing to support you in completing this big plan, but we believe that it is safer to achieve step by step. To acquire the funds of Odion Group, we can sign a contract now..."
David Wright pondered for a moment, looked at Arthur with a smile and said, "As for North America's goals, if you make a decision, we will always stand by you and support you, how about?"
Hearing the other party's words, Arthur pretended to think for a while, then smiled and said, "Okay, it's really time to achieve it step by step. Then start with Odion. I will leave you a seat in the negotiation team and participate in the acquisition throughout the process. If the acquisition is successful, I will also give you a seat in the company's management. This is my sincerity!"
"Haha, thank you, happy cooperation!" David Wright smiled when he heard Arthur's words. You know, the most worrying thing about the loan bank is that the other party has spent the money and is scheming with the bank's supervision. Unexpectedly, Arthur took the initiative to propose that the cooperation between the two parties would be less suspicious.
Chapter completed!