Chapter 140 The capital of hype
"…Southampton is in the League One, and the league broadcast fee is very small, only about 4 million pounds, only one-tenth of the bottom team in the Premier League.
The low-level league has caused Southampton to have little business operations. After the British Low-cost Airlines decided not to renew the contract, the pre-Xiong advertising sponsor has not been found. The jersey sponsor is the local brand Umbro, with an annual sponsorship fee of 1.5 million pounds.
On the contrary, the team's game day income reached more than 50,000 pounds, which is Southampton's biggest source of income. All this is thanks to Southampton's fanatical Saints fans, who have an attendance rate of about 20,000 in each game, which is very rare in the League One."
In the Saints Manager's office, Arthur stood in front of the floor-to-ceiling window, looking at the training stadium in the distance, listening to the report of the team's revenue behind him by Curtis and the club's business director David Thomas.
"The game day income is relatively operational. After all, there are restrictions on stadium seats, and the broadcast fee sharing and commercial sponsorship are limited because the team is currently in the League One, so no matter from which aspect, the team's profits will not be greatly increased in the short term."
As the new general manager of the club, Nicola Courtis frowned slightly and saw it thoroughly. Years of operational experience told him that without high attention, high broadcasting rate, and excellent competition results, he could not get sponsorship from merchants.
"Exposure, popularity...hehe."
At this time, Arthur, who was facing away from the two, couldn't help but chuckled and turned around and looked at the two and smiled: "To be honest, it is actually not difficult to get exposure. Just let the media hype it. Or, if I make it more high-profile and controversial, the exposure of the saints will definitely be very high."
Hearing his boss say this, Curtis' eyes lit up suddenly and he nodded with consent. However, David Thomas, the business manager next to him, looked at Arthur with an unknown appearance, not knowing where his boss's confidence came from.
You should know that except for local newspapers that will continue to report on the Southampton Club, other British newspapers will not care about the Saints. Perhaps this time, some newspapers may mention it, so they no longer care about it. After all, it is a team in the First Division, and no one will be interested in its news.
It seems that David Thomas' doubts were seen. Nicholas Courtesy explained with a smile: "In addition to being the owner of the Southern Daily Echo, the boss is also the 30th Earl of Boling, and an Earl has become the owner of the Saints Club. I believe that those reporters will not let go of this news point. Especially in the context of foreign capital's massive acquisition of Premier League clubs."
"Ah?!" When David Thomas heard this, he couldn't help but look at the young boss in surprise. He never thought that his boss had such a noble identity, and immediately said: "Boss, I really don't know if you are still one..."
Before he could finish his words, Arthur shook his head and laughed and interrupted his words, "Okay, don't be polite. To be honest, if I could hide my identity, I wouldn't want to mention it, but I also believe that those omnipresent paparazzi would dig out my information.
By the way, let me tell you in advance. I was once a hardcore fan of Aston Villa, the kind of fan who was blacklisted by the club. Don’t be surprised to see the news when I see it.”
"ah?"
“…”
Courtesy and David looked at each other in amazement. Is their boss "football liu busy"?
Now it's really lively.
"I will leave the exposure and popularity to me. I believe that it will not take long for the saints to become more famous. Haha, remember, if a merchant comes to seek cooperation, you should choose the best and list the stage contracts. Don't buy out at a super low price for several years. When we return to the Premier League, we will lose a lot."
Arthur smiled self-deprecatingly, there was no way, these black history would be dug out by the media with the news that he had taken over the saints, especially the British newspapers with no qualities. Arthur could even think of how they would disgust him.
The football Count, who was blacklisted by Villa Club, sold his property in anger and bought the Saints just for revenge. Thinking of this, Arthur couldn't help but feel a chill.
"When posting a message to the outside world, you only need to mention my name, and don't reveal the rest at all. Let the paparazzi slowly dig and report it on their own. Only in this way can they have the motivation and a sense of accomplishment and keep hyping up." Arthur instructed Courtesys.
"I know what to do. Should I ask the Southern Daily Echo to conduct an exclusive interview and report some content in advance?"
"Yes, you can discuss with Jerry, and you can cooperate more closely in the future."
You should know that every club has its own throat newspaper, but don’t underestimate these so-called throat newspapers. Almost every newspaper has a great role, such as fighting with its mortal enemy, various psychological wars before the game, hyping up the players’ fame and wealth, criticizing rumors, blowing the good from the sky, washing the black into white, and directly ignoring the unwashable ones, etc., are definitely the team’s external publicity window.
"As soon as the news comes out tomorrow, it will definitely be very lively. I will go out to hide for a while. I will call me if I have anything to do." Arthur didn't want to be annoyed by paparazzi, so he could take Jiang Lai to Stonehenge for fun.
"Boss, funds..." When he heard that the boss was about to leave, Curtis ignored David Thomas who was still beside him and asked shamelessly, "There is no way. The Saint is too poor. If the boss just took the lead, he will really not be able to ask for more money in the future."
"...I have already given you £20 million, and I have paid off my debts, and there are £2 million left, which should be enough." Arthur said angrily when he heard that Courtesy asked for money again.
"David, nothing is wrong, you go out first." At this time, Courtesy did not forget to let the irrelevant people leave, and David Thomas really wanted to stay and listen. Just as Courtesy thought, the Saints have been too poor over the years. After hearing 20 million pounds, David's liver trembled, but when he heard that he had to pay off his debts, he was a little disappointed, but his eyes were filled with golden stars in his eyes when he looked at the young boss.
The boss is really rich!
After David Thomas left reluctantly, Courtesy said to Arthur with a wry smile: "Boss, the £2 million, one million is allocated by you to improve the training center. You have increased the salary for the players. In addition to daily operations, the remaining one million is indeed a bit nervous, but the most important thing is that there is no money in the club to strengthen and hire a head coach."
Arthur also knew that what Curtis was talking about was the truth. Since he had spent 33 million, he was indeed not bad to take out a little more.
"I can only give you 3 million. From now on, I will not invest a penny in the club. It can be said that I have filled all the pits of the saints and also given you the start-up capital. It depends on your future.
If you really want to use money to smash the saints into wealthy families, I believe that anyone can do the position you are in. What do you think?!"
Although you can give money, Arthur must also understand that his boss is not the one who likes to spend money on his life with Abu and the desert tycoons. If he can't get results, Arthur will never be polite to Courtis. It is a spur and a warning!
"I understand, thank you, boss. I will never let you down. If you cannot advance to the English Championship next season, I will automatically resign!" Courtesy said solemnly without any ambiguity.
"Pai Pa"
Arthur walked to Courtesy, patted his shoulder twice, and smiled and said, "I will wait and see, I'll leave it to you!"
Courtesy personally sent Arthur downstairs, watching the young boss' tall back sitting in the Rolls-Royce phantom, the car started and disappeared from sight. He stood there and looked around the training center for a week, his eyes became sharp and firm.
"Start with repaying debts and go into battle lightly"
Arthur, who was sitting in the car and returning to the hotel, was told by the butler Paul that the bodyguards he hired were waiting in the hotel.
"Three?" Arthur asked in confusion after listening to Paul's introduction.
"Yes, lord, generally speaking, a minimum size bodyguard team requires at least three people. Because the main perspective of the human eye is only 120 degrees, three people can complete the 360-degree surrounding vision alert.
For a billionaire of your level, the normal bodyguard team should be equipped with at least 5 people, and a professional safety assessment team is also required to regularly evaluate their safety status.
For example, are there any disputes over commercial cooperation in the recent past? Has anyone threatened it? And have there been unusual changes in the city he lives in recently, etc.
Actually, I want to suggest you use the five-person bodyguard team directly. After all, you will soon no longer be unknown. From the moment you become a celebrity, safety is the most important thing."
The housekeeper Paul glanced at the young count in the rearview mirror and said earnestly.
In fact, there is no need for Paul to instruct this. Arthur himself also attaches great importance to his own safety. He knows better than anyone else how chaotic the European continent will be in the future, and security issues cannot be sloppy.
Of course, I don’t have to use a 40-person bodyguard team to protect myself like Abu, like a persecuted paranoia patient.
"Let's meet and communicate first, listen to the suggestions of these professionals. If it really needs to be added to a five-person team, then upgrade. By the way, Paul, which company's security staff did you hire?" Arthur was also a good person. He was not the second generation of idiots. He arranged bodyguards around him, but he wanted to pursue freedom and hated bodyguards.
Chapter completed!