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494. The accusers are not confident

"Six Realms" reduces its share in exchange for more screenings, which seems like a win-win situation, and theaters get higher box office share, while "Six Realms" can crush "I'm Not a God of Medicine" in screenings. But in fact, when it comes to signing the contract, Xu Jin is really having a headache on the side of "Six Realms".

Why? It’s very simple. According to Xu Jin and others’ ideas, reduce the box office share and give in 2 points. Then, naturally, repay the favor. In exchange, the theater chain’s contract for the distribution of "Six Realms" must be guaranteed, and this contract will last at least two weeks.

In other words, if you want to accept the concession, the contract signed by the theater chain has very clear requirements in terms of film schedule and number of scenes, such as a certain percentage must be reached.

This is OK, but for at least two weeks, everyone knows that the box office of Chinese movies can usually account for half or more of the box office in the first week, unless those movies that really have a very high reputation and are underrated may not have a huge Waterloo when they are released in the subsequent films.

Therefore, according to Xu Jin's idea, at least two weeks of stable screening of "Six Realms" will be guaranteed.

Once this condition is met, "The Six Realms" will be basically invincible, because no matter how good your reputation is in "I Am Not a God of Medicine", you will have to be disappointed without scheduling. Even if the scheduling is released after two weeks, the popularity has dropped greatly.

As a result, this condition was accepted by several important theater chains, such as the two major theater chains that belong to Huaying, Hualian and Film Network.

But the other party proposed a supplementary clause, that is, the attendance benchmark.

For example, when the average attendance rate of "Six Realms" in the theater chain is lower than a certain set limit, the terms will be automatically triggered and the initiative will be returned to the theater chain.

Xu Jin did not have much opinion on this, and this book is what the title is. After all, even ordinary issuance contracts actually have similar terms.

Of course, the two sides negotiated on the benchmark for attendance and finally reached an agreed condition.

If it were just like this, then Xu Jin would not be so nervous and entangled.

Because the theater party also proposed a counter-argument clause, which is based on the fairness and equivalence of the contract between the two parties, the theater party can also voluntarily give up the performance of the contract during the contract period. Of course, correspondingly, they also need to give up the two points of the box office share of the next film.

It is this that makes Xu Jin and the Six Realms Fields particularly dissatisfied, because it is like a sharp sword hanging over their heads.

To put it bluntly, this kind of distribution contract is equivalent to an alternative betting contract. What are you betting on? What are you betting on is the box office potential of "Six Realms".

The theater chain came up with such a move, which was naturally due to interests. If the "Six Realms" failed, the theater chain would have suffered a lot when it triggered the attendance rate.

However, Xu Jin and the others obviously could not accept such conditions, but it was too late. In the end, "Six Realms" could only sign such a contract with major theaters.

This kind of thing can naturally be hidden from Huaxin. Lin Husheng was overjoyed when he received the news. Huaxin was unable to stop this matter. However, it was obvious that the theater chain gave such a clause that could abandon the contract at any time. As long as the performance of "Six Realms" in the future was not as good as expected, and "I Am Not a God of Medicine" exceeded expectations, I believe that the theater chain will naturally know how to choose to be more in line with their interests.

With such a clause, "I Am Not a God of Medicine" is actually compressed and arranged, and it is not all bad things, or even good things, and I am afraid of comparison in everything.

If the screening of "I Am Not a Medicine God" is low, then there is no need to worry about the attendance rate. However, the screening of "Six Realms" is high, which will naturally affect the attendance rate. Once there is another problem with the reputation, the attendance rate will definitely decrease, and the other will decrease. At that time, the concession of 2 points will not achieve a decisive effect at all.

This is true, which is why Xu Jin and "The Six Realms" are confused. Of course, there has never been anything foolproof in this world. In addition, movies are a high-risk investment. If you want to be foolproof, you can't afford to lose money?

The reputation of "I Am Not a God of Medicine" continues to rise. Although the scale of previews has not continued to expand, the number of episodes is getting better and better, and the proportion of prime time is getting higher and higher. Naturally, the box office is getting higher and higher.

"I Am Not a God of Medicine" was premiered on a large scale. On the seventh day, that is, as of the day of release, the box office of premiere reached 210 million.

The media suddenly exploded.

A movie has not yet been released, and the box office has exceeded 200 million, which is even more fierce than the original "The Story of Hachiko". Of course, when "The Story of Hachiko" was released, Wang Yifan did not have his current status, and the domestic box office market capacity was not as large as it is now. However, the most terrifying thing about "I Am Not a God of Medicine" is not the pre-screening box office, but the reputation.

With the large-scale preview of "I Am Not a God of Medicine", more and more viewers are watching, and more and more people are rating this movie. Naturally, the score of Audiovisual Network cannot continue to maintain a high score of 9.7, but the decline is very limited, and it is still above 9 points, which is terrible.

And what's even more terrifying is that movie fans spontaneously promote this movie on the Internet and recommend it everywhere. It can be said that "I Am Not a God of Medicine" can basically tell everyone loudly that I am about to explode!

Many viewers follow the crowd. Perhaps some viewers will think about which movie to watch, but more of them are herd mentality.

Moreover, it is not difficult for an audience to change his mind.

Of course it is not about publicity, but about friends and general trends.

For example, someone originally wanted to watch "The Six Realms" that was a big production, but when a friend crazyly recommended "I'm Not a God of Medicine" to him and told him that this movie was really good, he might not be shaken, but he would also think, is it really that good?

And if someone tells you that "The Six Realms" is not that good-looking, then at this time, he will be shaken.

Otherwise, let’s watch “I’m Not a God of Medicine” first? After all, everyone says it looks very good?

As for "The Six Realms", huh, will you look at the situation then?

Or he would watch "The Six Realms" first, but after watching it, it may not meet expectations, so he would think, why not go and watch "I am not a God of Medicine"?

This is the benefit of the large-scale spread of reputation.

Why doesn't "The Six Realms" do word-of-mouth marketing? In fact, it's not that they don't do it, but that they dare not.

Before the release of word-of-mouth marketing, it is not that the better the reputation, the better the movie.
Chapter completed!
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