224. Start the concert?
If it was Wang Yifan before, Chen Dahua would refuse. After all, although Wang Yifan was not bad at that time, for Chen Dahua, he was just a relatively inconspicuous one among the many directors he had worked with.
But now it’s different. A billion-dollar director, even for a veteran actor like Chen Dahua, will definitely not offend him if he can’t offend him.
Especially Chen Dahua's current situation, although it is not called a box office poison, it is obvious that his achievements and reputation are somewhat unworthy.
This is a very fatal thing. Some people say that a movie actor has been in decline for three years. This is really not a nonsense. At least Chen Dahua did feel this way after he was awarded the title of the movie actor.
It’s nothing to refuse "Cultivating Love". After all, although it is a movie from Wang Yifan’s company, the director is just a newcomer to the film industry and was filming TV series before. In fact, such directors are even more difficult to gain recognition.
Because small screens turn to large screens, it is often more risky than a pure newcomer making movies.
Moreover, it was nothing if he refused without schedule, but now it was just an invitation to the song. If he refused again, it would be a bit unreasonable.
As the agent said, things are only three things. No matter how good a person has a good temper, he has three tempers, let alone a famous young director like Wang Yifan. If he doesn't want to work together in the future, that's nothing, but if he still wants to have the opportunity to work together, then the third invitation must not be rejected.
Moreover, directors, especially directors like Wang Yifan who have been successful, are the veteran actors like Chen Dahua who attach more importance to it, because compared to Chen Dahua, people like Wang Yifan are the scariest resources in the film industry.
Like Li Junsheng, in "The Story of Hachiko's Loyal Dog", Chen Dahua believes that if he starred in "The Story of Hachiko", he would definitely not be worse than Li Junsheng, but why, Wang Yifan didn't think of him that time?
Isn’t it because Li Junsheng and Wang Yifan worked together on “Father”?
So, this is the connection and this is the resource.
Chen Dahua followed the singing of two film and television theme songs, which was the final section for the five films that Xingmeng and Times Light and Shadow.
......
The advantage of the five movies being jointly promoted is that they can create momentum, but the same is also flawed, that is, they will share the audience's attention.
After all, so for this, the launch ceremony of the five movies this time naturally needs to be carefully created.
Soon, Times Light and Shadow and Star Dream released the event content of the joint opening ceremony of the five movies on the official website.
Millions of advance publicity costs seem to be a lot, but in fact, it is really nothing. After all, if you spread it out, an average of about one movie is about one million.
Perhaps this number is quite large for several other low-cost movies, but for Wang Yifan's new movies and movies like "Dance My Life 2", it's a drop in the bucket.
To make up for the shortcomings is the purpose of this joint launch conference.
Of course, this is also because several movies are collaborative projects of Xingmeng and Times Light and Shadow, so this linkage can proceed smoothly.
The content of this event will be held online, with the stars participating in the performance and the stars participating in the opening concert, and will invite fans and movie fans.
The five movies will be held at the China Overseas International Theater. Except for the hundreds of media invited, the remaining nearly 8,000 seats will be generated through the lottery.
It is very simple to get the lottery qualification. You only need to forward the content link of the event, or poster, etc. to get a lottery code.
The organizer will cooperate with domestic social platforms such as Weibo, Weibo and other domestic social platforms to hold this event.
"Five movies started together? They were also holding concerts?" Many people were a little confused when they saw this news.
Movies are movies, concerts are singing, and few people will associate these two together.
And this time, five movies started together, which is very novel for everyone.
The media also reported on this unique startup promotional model of Times Light and Shadow and Star Dream Entertainment.
"At the movie opening ceremony concert, the music director Wang Yifan carried the music to the end. Whether this novel publicity method can become a brand new publicity model, let us wait and see!"
"Is it a sensational or a brand new promotional and marketing method?"
"The luxurious lineup is comparable to an award ceremony. Times Light and Shadow work with Wang Yifan to create a new movie promotion model!"
Wait, wait.
For fans of movie fans and celebrities, as well as ordinary people who are watching melons, this is also a very novel experience.
In particular, this concert was very special. In addition to the performance guests of this concert, it can be said that such a concert is no less than the New Year's Eve concerts of some TV stations.
The key is, it’s free!
Although it is difficult for most people to be that lucky person, after all, there are limited tickets, but at least everyone has a chance, right?
And just forward it, there will be opportunities, and the probability of getting opportunities is not too low. After all, there are more than 8,000 free opportunities.
So, for a time, people forwarded news about five movies.
If the previous publicity is worth a lot of money, then the free tickets for this opening ceremony and concert are truly super big money.
You know, if you sell tickets, you can earn at least millions or even tens of millions of dollars during this concert, but all of them are free. No matter what the media says, no matter how dissatisfied everyone is, at least, this is real.
Especially when the guests at the start-up concerts of the five movies were announced, it aroused great enthusiasm from the public.
Old-established actor Chen Dahua!
Folk Queen: Zhang Zirong
The great singer Liang Xiqiong!
King of Heaven Singer: Su Tianci
tips combination! play boy Combination!
pink Girl combination, twin3s combination!
Popular young actor: Xu Xiaotian.
Popular film and television star: Chen Bu!
Wait, it can be said that this lineup is absolutely luxurious.
The appearance fee alone is at least not worse than the New Year’s Eve party on those TV stations.
Such a lineup and such a promotional model are unique.
Of course, it is inevitable that Times Light and Shadow and Star Dream jointly invest huge sums. This concert alone spent tens of millions of dollars.
The promotional effect is also excellent. Promotional posters about these movies, related content about these movies, links about the content of this event, etc. can be seen everywhere on the Internet.
After the event started, in just a few days, more than one million forwarded entries!
This shows the enthusiasm of the public!
Of course, this is also because the threshold for participation is low, and the probability of winning the lottery is not low.
It’s much more reliable than those 0 yuan lottery draws, and hundreds of thousands of people draw a mobile phone together.
The public usually has no resistance to free things.
Interestingly, when the first batch of 1,000 concert tickets were drawn, the concert tickets were immediately hyped up at sky-high prices on the black market.
To put it in one lyrics, it means that what you can't get is always in agitation.
Chapter completed!