"Public service advertising movie?" Chen Hanming looked confused because there was really no precedent.

"Through homogeneous public service advertisements, we promote fatherly love, motherly love, and parental love, and create such an atmosphere, and then connect it to the movie with the theme song of the same name of "Father"." Wang Yifan explained.

"But there is a problem. In this case, public service advertising needs creativity that resonates with the public. Do you have confidence?" Chen Hanming immediately grasped the key point.

Wang Yifan’s idea is not bad, but first of all, you need to make public service advertisements popular and successfully attract public attention. Otherwise, if the public service advertisements are shot but fail to achieve the expected goals, then this publicity strategy will be greatly reduced.

In fact, this method is not uncommon. Many movies, especially some movies with special themes, usually use some events or other media before the movie is released to create a related topic, so that the public can start to be interested in this topic, and then at this time, promoting the movie will make the audience pay attention to that topic and shift their attention to the homogeneous movies.

For example, before the release of the movie "Hurricane Rescue", it was exploring the real news about the kidnapped girls, attracting the attention of the society, and then taking the opportunity to promote the movie, so that those attention can be transferred to the movie perfectly.

But public service advertisements also require wonderful creativity. Otherwise, why can you make this advertisement accepted by the public?

For Wang Yifan, this is really not a problem. He still remembers the classic public service advertisements in his previous life very clearly.

Perhaps it was to compensate Wang Yifan for the release of "Father", so this time, Jiuzhou in the prosperous Tang Dynasty was very powerful and he actually contacted Huaxia TV. After watching the creative planning submitted by Wang Yifan, the public service advertising department of Huaxia TV actually passed the planning of this creative public service advertising.

Zhang Rou felt that she was very lucky recently. Not only did she find her childhood childhood sweetheart, but she was lucky enough to be drawn to participate in a special program on TV. It was also a program on TV.

In a studio of China TV.

This time, there were four lucky audiences who came to record the program together, and Zhang Rou was one of them.

"Are you lucky audiences too? My name is Tang Yi." said one of the young lucky audiences.

"Zhang Rou."

"Luo Xin."

"Xu Mengran!"

"Do you know what program we are going to record this time?" Tang Yi asked.

The other three shook their heads, and Zhang Ju said, "Yes, it feels very mysterious. I was a little worried before. If there was a script, I wouldn't be able to memorize the lines, but there was nothing."

Xu Mengran: "Yes, I was a little worried at first, but now, although there is no script, I am even more nervous. I don't know what kind of program it is."

Luo Xin put the glasses frame in and said, "I asked the staff, and the staff said that this should only last one afternoon, and it may not even be used, but it did not tell me what the program was, but it should not be too difficult."

"I hope that's the case."

At this time, the staff came over and said with a smile: "Please come with me, please."

Under the guidance of the staff, the four of them sat in front of the camera with full of doubts.

"Don't be nervous, take it easy. Just ask a few questions for you, just answer the truth." The director said kindly.

"Are you ready?" asked the director.

"It's ready!" The four of them looked at each other, then nodded at the director one after another.

"Okay, let's start," the director said, and then compared the photographer with an OK gesture.

This show that made all four lucky viewers feel extremely mysterious has finally begun to record.

The camera was the first to give Zhang Rou, the youngest. Among the four, only Zhang Rou is a college student, and it can be said that she has not yet left society.

Instead of appearing in the camera, the director asked in front of the monitor: “Do you know your parents’ physical health?”

Zhang Rou was stunned for a moment. She really didn't expect that the director would ask such a question, but, her parents' physical health?

Zhang Rou said embarrassedly: "The health condition... should be pretty good, right? I didn't hear them say anything uncomfortable."

But Zhang Rou felt a little sudden in her heart, as if, probably, she had never cared about this before, right?

Every time I call, my mother always asks herself, whether she has enough clothes to wear, what is the food at school, etc. But she herself seems to have never thought about it or asked such questions.

After Zhang Rou finished answering, the camera was given to Luo Xin. Luo Xin was the oldest of the four. Perhaps because he had been working for a long time and was relatively older, he felt that he was more calm. However, when he heard this question, he was also a little stunned.

He thought for a while and said, "Speaking of this, I really don't pay much attention to it, and they rarely say it. I remember that their two elders are in good health."

But I sighed secretly in my heart, as if I had not talked about this topic with my parents for a long time.

It was Xu Mengran's turn: "I would ask occasionally, but they always said it was very good, so that I would not tell me until I could no longer drag it."

Tang Yi: "They all have regular checkups. There should be no serious illnesses. They won't tell me about minor illnesses."

Basically, the answers of the four people are similar, and they almost don’t understand the recent health status of their parents.

The second question: "Do you usually talk to them about work (study)?"

Tang Yi: "I said it, but maybe they don't know much, because I am in the it industry..."

Zhang Rou pondered for a moment: "I hardly tell them about studying. After all, I am in college, and I don't seem to explain clearly, right?"

Xu Mengran: "I won't tell them a lot of things, I remember, in winter, I took a photo to show them because I was wearing short skirts and long stockings. As a result, my mother called me and talked to me for a long time, and she felt that (they) was a little out..."

Luo Xin: "I basically don't talk about work."

Compared to the beginning, when the second question was about, the four of them began to be less nervous as before.

The third question: "Do you have any thoughts you don't want to say to your parents?"

Xu Mengran: "I like dancing, but my parents are not very supportive, so when I was taking the college entrance examination, I didn't dare to apply for a dance major. They hoped that I would take the civil service exam, or be a teacher, and then be stable. I hope I could go out for more and see more..."
Chapter completed!