Font
Large
Medium
Small
Night
Prev Index    Favorite Next

1126. Can it break out

"Wang, thank you for your invitation, otherwise we would have missed a good movie!" AMC's Smith shook hands with Wang Yifan seriously.

"Just as long as Mr. Smith likes it!" Wang Yifan said with a smile.

"Mr. Smith, I'll introduce you to you. This is the director of "Trumen's World" and director Chen Hang!"

"Director Chen, "The World of Truman" was very good!" Smith was originally quite indifferent to Chen Hang. There was no way, he didn't know Chen Hang at all, but at this time, he seemed more enthusiastic.

Because "Trumen's World" is definitely a very good movie, and directors who can make such a movie will naturally give them the respect they deserve.

"Thank you!" Chen Hang was quite reserved, but it was not the first time he has been here, so he naturally knew that this time was not the time to be humble.

Next, a theater representative came to say hello one after another.

Without exception, they gave quite good reviews.

"Huh!" Chen Hang finally breathed a sigh of relief after he finished his busy schedule and sent everyone away.

"Director Wang, how large can "Trueman's World" be screened?" Tang Mingkai finally couldn't help asking.

Wang Yifan smiled and shook his head and said, "After all, "Trueman's World" is literary and artistic, and this movie is a Chinese movie. Therefore, even if the theater representatives are optimistic, there are still not many screens to open."

This is a very normal situation.

Because "The World of Truman" is first of all a Chinese film, this first restricts the scale of the filming.

Even though these theater representatives expressed optimism, "Trueman's World" still cannot have the kind of blockbuster treatment.

It's a very simple thing. In movies like "The Truman's World", the actors and directors in North America are all a major shortcoming in publicity.

Although the theaters' screening of films has a lot to do with the quality of the film, it also has a lot to do with the promotional effect, investment, etc. of the film.

In this regard, "Trumen's World" certainly cannot have much advantage.

Therefore, "Trumen's World" can only take the word-of-mouth route!

"Next, "Trumen's World" will still take small previews and expand the screenings, but this is a good start, right?" Wang Yifan said with a smile.

Not all movies are qualified to have special previews.

Even many Chinese movies, most of them are not even available in theaters, and they are directly distributed offline.

There is no way, this is Hollywood's attitude towards foreign films.

Although watching the film conference will make these theater business representatives have an understanding of this movie, they still have to watch the next preview effect and then schedule the film.

The evaluation given by the theater business representative was very pertinent and expressed his optimism about the movie.

Soon, Mina Group, as the publisher, attached great importance to "Trumen's World" to a much higher level.

This is mainly reflected in the promotion and distribution aspects.

For example, preview theaters, usually, a foreign film will not invite many critics or media people to conduct special previews.

Don’t think that the special preview is to invite critics and media people to come and watch the movie for free.

In fact, this itself is also part of the promotion and a very expensive part.

Because in North America, film promotion and distribution have long formed a complete and mature process.

Whether it is these film critics or media people, they come to preview, comment on the movie, and report on the movie, and all these have to be paid.

The more influential the critic, the higher the fee you will have to pay.

Similarly, in terms of media, although you have to give a large amount of money like a film critic, you have to give the other party a quantitative advertisement.

And these all require money.

In fact, to put it bluntly, there is no big difference between giving red envelopes to domestic special movies.

However, the cost of the US is even higher.

This also shows why many foreign films, if they are not optimistic or have a lot of investment, will not have any special previews in most cases, because the promotional and distribution costs will also be determined based on the predicted box office.

As issuers, although in theory they make sure to make profits without losing money, there are no exceptions.

For example, the box office was so bad that even the advance payment of the early promotion was not recovered.

But "Trumen's World" is an exception!

This is the biggest difference between the preview of the film critics and the preview of the ordinary movie fans.

Of course, there are relatively more previews of movie fans who have been launched simultaneously.

In fact, there are many people who are paying attention to the situation of "Trumen's World" in North America.

Several domestic giants and even Huaying are paying close attention to it.

Nothing else, as the first shot of the stars, it is still very important whether "Trumen's World" can be fired.

If "Trumen's World" starts, then the first step for the stars can come out.

Using "The World of Truman" as a stepping stone, knock on the doors of those channel dealers.

Channel, what is channel?

Actually, it doesn’t mean that if you control theaters or other sales outlets, it is called a channel.

Instead, in the name of the company, such as providing a stable film source for theaters, providing stable film sources, copyrights, etc. for other channel providers, you do not need to operate it, but you need to be able to find a suitable sales path when the movie needs to be sold.

It can be laid out in a short period of time, this is the channel.

And this kind of channel needs to be maintained. If you only publish one movie a year, it is actually no problem, as long as your movie is a big seller.

The peripheral revenue of the movie is determined based on the box office and influence of the movie.

For these channel dealers, they can quickly cash out this thing in a hot time for such a big-selling movie.

But if you can't provide such a movie that can make them money, then sorry, maybe they may not be willing to work with you next time you look for them.

Once the channel is opened, it’s not all done, you still need to maintain it.

Why are several giants able to monopolize channels?

Because they hold the source of films that can make these channel dealers continuously profitable.

The long-lasting source of films, the source of films that are stable in drought and flood, and the new source of films can bring a short-term huge profit, but those massive sources of films are the foundation of their survival.

Therefore, if the giants control the source of films, it is equivalent to controlling their lifeblood. Naturally, they will have a lot of say in these channels. If they are disobedient, they will directly cut off the source of films.

Of course, most of the time, giants will not do such things, but once they feel threatened, it is hard to say.

So, this is why Wang Yifan never thought of being able to really control a complete channel in North America.

Because this is almost impossible. First of all, the giants will not allow you to snatch their biggest piece of cake!
Chapter completed!
Prev Index    Favorite Next