1101. You may earn, but I will never lose
Why are giants called giants?
The most important thing is that the giants have complete distribution channels.
The distribution channel here is not just the distribution of theaters.
There are many channels.
For an ordinary film company, a floppy movie may have limited value.
For example, an ordinary company may have a movie with a box office of one million yuan, and at most they can only sell hundreds of thousands of other profits in other aspects.
But for giants, movies with one million box offices may be generated through omni-channel monetization and long-term operations, and the result may be to generate two million or even three million subsequent revenues.
This is the case with the floppy movie, let alone the big-selling movie.
For big-selling movies, they can gain benefits from all aspects, and because they are channels controlled by their own companies, there is no one-time transaction at all, and they are almost long-term meal tickets.
Hollywood is almost a winner-takes-all situation.
Although Ali Media acquired Imperial Cinemas and acquired Alliance Film, in fact, Imperial Cinemas is just a theater channel temporarily opened. However, Alliance Film, even if it is the first Hollywood independent brand, in fact, Alliance Film is just that powerful.
In terms of distribution channels, there are indeed some Alliance Pictures, but they are not at all.
In fact, if the alliance film industry is really that powerful, it will not be tolerated by several major Hollywood media giants.
This is how DreamWorks in your previous life. You are awesome. Each of the three giants is ambitious and powerful. You need people and money.
But what's the result?
DreamWorks was jointly targeted by several giants. Some people may say that DreamWorks' failure is mainly due to internal strife of the three giants.
But what about it?
This is really not.
DreamWorks wants to become a new giant, but the major giants didn’t care much about it at all, and everyone has even been working well.
But when did the transformation begin?
It started with DreamWorks starting with its own distribution channel.
This means snatching the cake from several giants, so it is naturally impossible to tolerate it.
This is actually the case all over the world.
The collapse of DreamWorks is indeed closely related to the failure of several major productions, but it also proves from the side that DreamWorks lacks its own distribution channels, so its risk resistance is too poor.
And how did the major giants deal with DreamWorks in the end?
I gave up setting up my own distribution channels and honestly worked for the giants, so I was not targeted.
This is actually the case in China.
Why didn’t Ali Media choose to spend money on the original Ali Pictures to develop?
It is because Ali Media also knows that if they really do that, they will truly become the target of public criticism. Although there is no obvious statement about this kind of thing, in fact, it has always been the unspoken rule that everyone defaults to.
Huaxin was able to rise back then because Wang Yifan had cheated.
Ah Li obviously does not have such ability, so they dare not do that, because as long as they do that, they will be targeted by all the giants.
Ah Li is very powerful, but he also has to abide by some basic rules.
So Ali invested in acquiring the original Xinguang, so Future Technology and Star Technology also acquired Tianfang instead of starting it again.
When Huaxin was jointly targeted by several giants, as long as a movie fails, Huaxin will fail.
So if you want to become a new giant, it's okay, but you have to be able to withstand the joint encirclement of several giants.
DreamWorks in their previous lives actually have the possibility of rising. As long as they can grit their teeth and persevere and can survive until their distribution channels are mature, DreamWorks may get tickets to the giants.
But the truth is, it's too difficult.
You can't fail if you don't say it once, but at least you must not fall into a big shot, otherwise you can just slap you to death!
Ali Media undoubtedly wants to become a giant in Hollywood, but in fact, Ali Media is almost impossible to succeed.
This is also the reason why several giants don’t care too much about it.
After all, they don’t want to make Internet giants like Ali Media angry as soon as they come. After all, if they really want to become mortal enemies, it will be enough for them to drink.
But in fact, the real reason is that Ali Media will never become a giant in Hollywood.
Because several major Hollywood giants have long formed the era of media oligarchs.
They control the most complete distribution channels and the public opinion position, and they will not worry about being replaced at all.
Because no matter how Ali Media is, it is an outsider. No matter how strong it is, it will not be allowed to control the public opinion position.
Therefore, Ali naturally does not have the potential to become a Hollywood giant, unless Ali can directly swallow up the original old giant in Hollywood like the Matsumoto Group in the early island country.
But at that time, Matsumoto Group was able to do it because the era of media oligarchs had not yet been formed. At that time, Hollywood giants were just film giants, not media giants.
And now?
Just looking at the market value of the major Hollywood giants does not seem to be very high, and the highest one is only a market value of tens of billions of dollars, but what about it?
This is just the film and television industry of others, and there is also a holding group on top.
Media Group not only has a complete industrial chain in the film and television industry, but also controls many media, TV networks, etc.
It can be said that it is a comprehensive control of the public opinion position.
Therefore, no matter how ambitious Ali Media is, the ceiling is limited.
This is actually the same reason why Hollywood giants cannot become giants in China, because the official will never let Hollywood forces truly control the domestic public opinion position.
As for why island countries can be allowed in North America?
That's because the island country has always been the doomsy of the US imperialists and he dare not explode the thorns at all.
Therefore, Wang Yifan never thought that how much he could do in North America was just to make money and gain influence.
Because he knew that it was impossible to achieve great things.
So just make money.
And if you just come for this purpose, then the major Hollywood giants will not refuse to cooperate.
Because everyone gets what you need, you make money, and they make money too, and you don’t need to worry about any threat, why not do it?
Therefore, in terms of Hollywood promotion, "Titanic" will definitely be a crushing level for "Explorer Poke Tomb of the Dragon Emperor" this time.
Because although "Titanic" is directed by Wang Yifan and Huaxin has invested in it, in fact, most of the interests in the North American market belong to Hollywood giants.
It is considered to be a person who is backed by the giants. Although "The Tomb of the Explorer Pock Dragon Emperor" is directed by Hollywood director and starring in Hollywood actors, it has nothing to do with the giants and is a real outsider.
Chapter completed!