Although the box office of "Kung Fu" is more because of the viewability and excitement of the movie itself.

But it is undeniable that this time, "Kung Fu" can achieve such a high box office, and even a burst of box office, is indeed related to the proper promotion and promotion.

Also, investment in resources, Ali Group, Future Technology, Star Technology, and Huaxun, it can be said that several major Internet giants in China have joined forces to promote this movie.

The resources there are definitely a huge amount.

It can even be said that even Wang Yifan's movies are difficult to obtain such resources.

After all, most of the time, it is impossible for Wang Yifan's movies to really give up too much meat to eat for competitors.

Then it is almost impossible to get competitors such as Ali, Future Technology, and Star Technology to give enough resources.

But "Kung Fu" did it.

Of course, it can be said that there are both people and people with the right time, place and place.

It was time for Ali and Future Star to blow up the big data movie strategy, and when they wanted a successful case to give market confidence, "Kung Fu" appeared!

There is no need to say more about the location, people and aspects.

In normal times, even Wang Yifan's movies or movies related to Wang Yifan, such as "Donkey Gets Water", will inevitably be slandered or attacked by competitors, either explicitly or secretly.

But "Kung Fu" does not, yes, no.

On the one hand, it was because of the great turmoil in the Chinese film industry, and Wansheng Group first acquired Huanyu Media.

Later, Ali Group, Future Technology and Star Technology entered the market strongly.

It can be said that it is a time when the wind and everyone is in danger.

Because Wansheng has a real estate group background, although he has strong capital, it is difficult to compare with Ali Media and Future Star Media in terms of media resources.

Therefore, although Wan Sheng is also a group of new film and television giants with them, he is excluded.

In addition, the light and shadow of the Jiuzhou period of the prosperous Tang Dynasty were also silent at this moment.

Therefore, it is naturally impossible to offend several giants at this time.

Huaxin and Ali Media, as well as Future Star Media, were indeed the biggest competitors, but this time, because Ali Media and Future Star Media took the initiative to give up big interests, the two sides had common interests.

This is why the current situation of "Kung Fu" is here!

It can be said that the situation is very good!

After all, the giants are silent. How could other companies do such thankless things if they have no time to flatter each other?

Anyway, after "Kung Fu" was released and after the box office came out.

The stock prices of Huaxin, Ali, Future Technology, Star Technology and other companies are all rising rapidly.

Big data can also be said to be a first victory!

"Tsk tsk, this big data is really a killer. Director Lin, how far can the final box office of "Kung Fu" reach? 3 billion or 4 billion?" Lin Husheng can be said to be happy when he is having fun. When chatting, he couldn't help asking happily.

Lin Tao is not as optimistic as Lin Husheng.

He shook his head and smiled bitterly: "I don't know. To be honest, I'm a little confused now. The data is too strong, and I feel that it's a little unreal."

"This data is indeed very powerful. This big data is indeed very strong in terms of publicity and distribution." Chen Hanming also exclaimed.

"It's very strong, Yifan, why do I think this big data is really going to be achieved?" Lin Husheng looked at Wang Yifan with deep meaning and said worriedly.

Everyone knows why Lin Husheng is so contradictory.

On the one hand, if the big data movie strategy can be so successful, then it will be a huge impact, but Huaxin is preparing to take Huaxun, so there are some advantages in this regard. Of course, this is compared with several other companies that are not endorsed by Internet giants.

But in fact? If big data can really be achieved, then Huaxin’s real ace will have a greatly reduced influence.

After all, if big data really succeeds, the director or screenwriter can be replaced by tool guys.

Who is the reason why Huaxin can rise? Wang Yifan and Xu Cang.

Once the big director is replaced by big data, Huaxin’s biggest advantage will disappear!

"Director Wang, what do you think?" Lin Tao looked at Wang Yifan.

Wang Yifan smiled and said, "Big data does have a great effect on the promotion and promotion of movies, but it is not as magical as you think."

"The box office of nearly 600 million in two days is not magical enough?" Lin Husheng asked in amazement.

Wang Yifan shook his head and said, "Ask yourself, is this really the result of big data?"

"Ah......"

Everyone who was originally immersed in the thought that big data could kill all directions and was a weapon of killing can't help but come back to their senses.

Yes, is this really entirely the credit of big data?

Obviously not.

Wang Yifan shook his head and said, "It can be said that "Kung Fu" is indeed very lucky. It is a good time, place and people. In terms of publicity and distribution, several Internet giants have not given any effort in publicity resources in order to launch the card of big data. Do you think it is possible to obtain so many resources for other movies?"

"The effect of big data is there, but the main reason is that huge publicity resources cover big data, which makes people feel illusion that big data is really omnipotent. In fact, it is because, this time, Ali, Future Star, and Huaxun have all taken out a lot of resources, and these resources are hard to imagine in past movies."

"So, invisibly, it became the credit of big data."

"In a box office of Kung Fu, don't really have too high expectations, 3 billion or 4 billion, don't think too much about it. The scale of the market is there."

"No matter how powerful big data is, can it still increase the market size by boosting growth?"

"And to be realistic, the attendance rate is not as high as everyone imagined. It's just that because of the high screening and the unprecedented publicity, it makes people feel that "Kung Fu" can continue to explode so high, but in fact, is this possible?"

"It's not the Spring Festival now, and the market potential has been overdrawn in advance. Big data can indeed make people who are interested in this movie know about this movie, but that's all. He cannot let people who are not interested in this kind of movie go to the cinema."

"So, maybe the audience has been expanded, but in fact, it is limited!"

"The box office of Kung Fu will continue to explode in the first week, but in the second week, there will definitely be a big drop in the future."

"Isn't this the case? "Kung Fu" has a good reputation." Lin Husheng was still a little unwilling.

Wang Yifan shook his head and smiled and said, "It's true that the reputation is good, but it is precisely because of the reputation that it makes one more sense, that is, the audiences who are watching this movie now have a relatively high ability to accept this type of movie, and the audiences outside of it are not actually attracted!"

"And these viewers have limited consumption power, and they cannot really watch this movie again and again."
Chapter completed!