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Chapter 134 Newspaper boom

The Wang family in Taiyuan was very fast.

It was only a few days later that the Chang'an newspaper was released.

There is a template from the "Da Tang Daily" in front, and it is not difficult for them to imitate it.

At most, the style of the articles inside has changed slightly.

"Mr. Langjun, the first one thousand copies we printed have been sold out. After a few days, we can consider printing two thousand copies and three thousand copies."

Although Wang Zhongqi is the shopkeeper of the tea shop, she is also responsible for part of the planning work of the Chang'an newspaper, so she is quite familiar with the situation of the newspaper.

"The Tang Dynasty newspaper can sell 10,000 copies, but we only have one or two thousand copies, which is too low. It's just a few months earlier than us. We don't have to be afraid of it at all. We will print it directly according to 5,000 copies from tomorrow. As long as it can be sold, it will be increased to 10,000 copies by then."

Wang Kun was resentful of the Tang Dynasty's refusal to advertise Wang's tea shop.

And his current situation is different from when Xie Linmao first founded the "Da Tang Daily".

Now that the newspaper operation has found a way to make money by advertising, Wang Kun doesn’t have to worry that he will invest so much and there will be no reward.

Now it's just a little loss at the beginning.

"Langjun, if you print 10,000 copies directly, you may not be able to sell it. After all, the Tang Dynasty can sell it so well because it has the serial charm of the novel "Romance of the Three Kingdoms".

At least half of the people in Chang'an City bought the "Da Tang Daily" to read "Romance of the Three Kingdoms".

Although Wang Zhongqi really wanted to suppress the "Da Tang Daily", she was afraid that too many printings would be printed at one time. If they couldn't be sold, their face would be bad.

Moreover, if a newspaper is sold for a penny, it will lose a lot.

I lose fifty stags of money every day, and a bit scary amount in a month.

"This is very simple. Didn't the "Da Tang Daily" rely on serialized novels to attract people, and we can also take the same path.

We can even change to a more attractive direction and write some more fascinating stories, such as the stories that Jiangnan talented men and Pingkangfang have to tell, or Cao Mengde's special hobbies, etc.."

Newspapers are a new thing, and the court has no restrictions on the content published on chess.

As long as you are not directly promoting rebellious remarks there, no one will care about it in a short period of time.

Wang Kun obviously wanted to walk the fast lane without any path.

"Okay, then I'll make arrangements now."

Wang Zhongqi also knows her husband quite well.

When I saw him talking like this, I knew that his intention was resolved and there was no need to get into trouble.

...

"Cheng'er, what do you think of the "Da Tang Daily" and "Chang'an Daily"?"

In Changsun’s mansion, after Changsun Wuji returned home, he called Changsun to the front.

As the eldest son of the Changsun family, although Changsun Wuji has many sons, he naturally needs to focus on cultivating Changsun Chong.

"Aye, to be honest, I was a little confused this time. I originally thought that the newspaper produced by Qin Xiedao was a loss-making thing and could not be done for a long time.

However, after they advertised Qinji Wool Stitch Shop and Cao's Tea Shop, they immediately attracted the attention of many businesses.

I heard that the Datang Daily was able to make all the money lost before in the advertisement of Cao's tea shop.

There will definitely be other business opportunities in the future to advertise in the Datang Daily. At that time, this newspaper will not only not cause losses to the Qin family, but will instead make money for them."

Changsun Chong still said something about it in front of his Aye and would not deliberately belittle the "Da Tang Daily".

"You are right. Starting a newspaper is no longer a loss-making business. As long as you run it well, you may even make a lot of money.

But what I care most about for my father is not whether to make money or not, but that this newspaper has other influence after it becomes more powerful."

Changsun Wuji nodded and agreed to his son's opinion.

However, it was obvious that he wanted more.

“What do you think?”

Changsun Chong asked in a very cooperative manner.

"Public opinion! The scale of this newspaper is very large. Once Qin Xiedao has some special purpose and publishes some articles on it, it can be spread to the entire Chang'an City in an instant.

For example, if Qin Xiedao is dissatisfied with an official in the court, he just needs to arrange someone to investigate, grab some of his braids, and write an article and publish it in the newspaper. Then will the reputation of this official suddenly become bad?

Even if the above reports are false, it can still cause a huge blow.

Therefore, our Changsun family must also have their own newspapers.”

Changsun Wuji's vision is definitely not bad to be Li Shimin's most trusted assistant.

“Do we also start our own newspaper?”

"That's right! And we have to do it as soon as possible. The "Chang'an Daily" of the Wang family in Taiyuan has been officially released for two days. I look at the layout and basically copy the "Da Tang Daily", which is not difficult at all.

There are many down-and-out scholars in Chang'an City. As long as you find a few people to write the article, the content of a newspaper will come out.

As for paper and printing, in the early stages, we can directly find papermaking workshops and printing workshops to cooperate. Once the scale becomes larger, we can build our own papermaking workshops and printing workshops.”

Changsun Wuji had already planned the next move in his mind.

Now I call Changsun over here, but it actually means to consider it.

"Aye, don't worry, I personally take charge of this newspaper, and strive to try to publish it on a small scale in a few days, and then grow and grow."

When Changsun Chong heard what his family Aye said, he immediately strengthened his confidence in opening a newspaper.

"Well, this action should be fast! I guess after the Wang family in Taiyuan followed the trend, other noble families would soon follow up. At that time, more than a dozen newspapers would appear in Chang'an City in a short time.

Whoever publishes it early will have an advantage. The most important thing is that so many newspapers are distributed together, and papermaking workshops and printing workshops may take the opportunity to raise prices. We must sign a contract with them in advance."

Changsun Wuji woke up to his son.

The problems they could think of were that there was no reason why families such as the Zheng family in Xingyang, the Lu family in Fanyang, and the ones who could not imagine them at all.

Maybe some people do not attach as much importance to themselves, but they cannot put everything on luck.

This is not Changsun Wuji's style of doing things.

If this is true of this style of work, Changsun Wuji would probably not have taken the initiative to persuade Li Shimin to take action first.
Chapter completed!
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