Chapter 1149 erratic
Dean Liu couldn't stand it anymore. He always asked for his place. He was sent by Yang Rui in a few words, which always made him feel a little uncomfortable.
So, Dean Liu almost ate two bites of mutton, wiped his mouth, and said, "It's a big deal to shut down and transfer, and there are thousands of people who have been treated."
"More than 3,000 people," said Manager Sun.
"This is a big deal..." Dean Liu sighed again, saying all unnutritious words, and finally spent the cold time.
Manager Sun also took a breath and was not angry to death by Yang Rui.
He thought about it, made a sincere statement again, and said, "To be honest, we have thought of many solutions, but the sales of old medicines we have combined for treatment are not good in themselves. The sales of norfloxacin just increased, but it turned out to plummet again. Alas..."
After looking at Yang Rui, Manager Sun continued: "The problem is that we owe too much before, and the sales have just begun. We have invested a large number of raw materials. Now, seeing that the bank's loans are not paid back, Mr. Yang, I know that our requirements are a bit excessive, but if you ask for a price and pay it back on the ground, what conditions do you think can be accepted? Let's discuss it based on this, okay?"
"What I said doesn't count." Yang Rui smiled and ate the mutton that Manager Sun paid for, saying: "Huarui Pharmaceutical Factory is Hong Kong-owned, and it has its own way to do things."
"I know, I know. We also consider this and want to talk to Mr. Yang first. After all, we all know each other. Mr. Yang has a strong influence on Huarui Pharmaceutical Factory. If this can be made, it would be great."
"I can't make it." Yang Rui's answer made people feel unhappy.
Manager Sun laughed dead, saying, "Director Yang, what do you think of this? Huarui cannot accept it. Let's give up the central area? The capital city can not be included. Both parties can sell it in the capital. How about this?"
Yang Rui looked at the other three and felt that he could not be too hard, so he said in an explanatory way: "You do this, it is equivalent to letting us launch it from the market we have already occupied."
"Can't say that, Hua Rui just entered?"
"We entered, and the medical doctor immediately lost the market. Doesn't this tell the problem?" Yang Rui's answer was extremely sharp.
Unfortunately, the manager of a state-owned pharmaceutical factory in 1986 had no concept of market competition. He shook his head stubbornly and said, "You are a Hong Kong company, everyone will definitely choose your medicine. This is unfair. The quality of our medicine is not bad, and it can be used, so why can't we sell it?"
He was in a complaining tone here.
Yang Rui smiled and said, "I think this is your true thought."
Manager Sun moved his mouth and admitted: "Please help Mr. Yang to solve the problem."
"The shopping mall is like a battlefield. The reason for your defeat is that the enemy is too strong, and I think it is not wrong." Yang Rui was too lazy to answer their questions. Although medicines are a special commodity, in the final analysis, they are still commodities.
In China, it has never been a good product of good quality and a good product of good sales. Not to mention that so many counterfeit factories in later generations lived in a thrilling way, even private enterprises in the 1980s did not survive on good product quality.
Huarui Pharmaceutical was able to win in one battle. In just one or two months, it would be better to squeeze the medicines from the medical industry out of the market. Rather than saying that the quality is good or made in Hong Kong, it is better to say that the sales team is spread out with strong strength.
Yang Rui was convinced that even if both parties exchanged products, those who were kicked out of the market would have to be treated together.
The coming 1990s are an era when Sanzhu oral liquid shines brightly. "Marketing" has unparalleled power during this period.
Even health products such as Chinese turtle essence can be sold at a sales of 100 million yuan. At least, what is the reason why it cannot be sold?
In order to open up the market for fluoperic acid, Huarui Pharmaceutical Factory spent hundreds of thousands of yuan at the beginning and conducted seminars across several provinces. Until now, various provinces are still conducting seminars one after another, giving expert tours, establishing contacts with more than 100 hospitals, and also helping doctors using fluoperic acid to do clinical research, so that they publish papers and contact journals on their behalf...
From the beginning, Yang Rui distributed marketing expenses based on sales of 5% to 10%.
Most of this money was initially spent on establishing sales offices in various provinces, and later on establishing sales offices in various prefecture-level cities, and then recruiting more medical representatives.
As for Bingzhou Pharmaceutical Factory, Yang Rui was very sure that they handed the medicine to the drug station.
The pharmaceutical station system originated from the former Soviet Union's medical distribution model. Five first-level medical stations were established in the five cities of Beijing, Shanghai, Tianjin, Guangxi and Shenyang across the country, with 260 regional secondary stations, and more than 50,000 pharmaceutical sales points were spread out.
Before the drug station system was abolished, drug manufacturers did not sell drugs directly to hospitals or pharmacies, but first handed them to first level pharmaceutical stations, then from first level pharmaceutical stations to second level stations, and then to pharmaceutical sales points.
The model of pharmaceutical companies running the market is actually running the drug station. Otherwise, the drug will accumulate in the warehouse of the drug station and will not help you promote it well.
However, the medicine station is not the end user after all. When everyone adopts the model of running a medicine station, the medicine station does have great power. However, once someone starts to run the terminal, the medicine station model will be completely weak and powerless.
This is also the reason why Norfloxacin, which has been used to treat both medicine, was expelled from the drug station. No matter how hard it is, it is impossible for Huarui's own sales point to work hard. In fact, when the drug station encounters resistance, the first thing they think about is trouble and will not compete with Huarui's medical representatives at all.
It’s not possible to sell through medicine stations, it’s a secret.
Yang Rui was too lazy to give him a doctor. To be more precise, he would not change it even if he saw it.
If they had such great perseverance, they would not have come to find Yang Rui.
It is difficult for them to make half of their own sales points and face competition. It is still possible to make half of their fortunes and have enough food and clothing.
Manager Sun only thought Yang Rui was unwilling to help, and was so uncomfortable that he was blocked by him. He took a sip of wine with a self-deprecating sip and said, "Director Yang, Huarui can't produce so much fluorophoretic acid, why not let us drink it in a sip of soup?"
"Huarui is expanding production." Yang Rui finally revealed a little news to Manager Sun that was not aware of the news.
Manager Sun was stunned for a moment and asked: "How much is the expansion?"
"The daily output is 20,000 to 30,000 bottles." Yang Rui did not have the final goal of 50,000 bottles, but this number has already shocked Manager Sun.
"We can't hold on for a few months after this."
Yang Rui covered his head and ate meat, just pretending that he didn't hear it.
Manager Sun said: "Director Yang, I want you to tell Huarui Pharmaceutical Factory a sentence."
"Oh?" Yang Rui stopped chopsticks.
"If our Bingzhou Pharmaceutical Factory was eaten by Beihe Pharmaceutical Factory, their appetite would be much bigger than ours."
"kindness?"
"At that time, it will be the Beihe Pharmaceutical Factory that will be the final say. They have money and some have backgrounds, so they will definitely not only be able to manage the river."
"Why?" Yang Rui disbelief: "A Beihe Pharmaceutical Factory can manage the sales of drugs north of the Yangtze River?"
Manager Sun said: "That's not the case, but the relationship between the upper level of Beihe Pharmaceutical Factory is good. Maybe they directly instruct Huarui to shrink? As far as I know, whether Huarui can sell medicines in China is still apart."
China's investment promotion in the 1980s was not as people thought. On the contrary, the domestic government always had some strange demands, and domestic and external sales were often mentioned. Coca-Cola, for example, was stopped because of its large domestic sales.
During this period, China was more willing to invest in foreign factories in China and continue to earn foreign exchange than to impact the domestic market.
Huarui has a good relationship with Hedong Province and is not subject to many restrictions. However, the current contract is not as useful as a leader, and Yang Rui can't help but hesitate.
Manager Sun continued: "Director Yang, please explain to Huarui Pharmaceutical Factory that we will be much easier than dealing with Beihe in the future."
At this time, Yang Rui finally looked at Manager Sun with his eyes, nodded slightly, "It's not simple, it has the style of a straitor."
From beginning to end, Yang Rui was a bit arrogant. Manager Sun was also interesting, his face changed constantly, and he was not angry after all, so that the conversation could always continue.
In the end, it was really not easy for him to consider it from Huarui's perspective and find a way out for medical treatment.
"Director Yang is too honored." Manager Sun raised his head again, and he was no longer humble or arrogant.
Yang Rui smiled and said, "You're welcome, Manager Sun, would you like to come to Huarui to work?"
"Ah?" Manager Sun's neither humble nor arrogant was instantly broken by Yang Rui's erratic thinking.
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Chapter completed!