Chapter 742 Mr. Yang Rui!
Cecil and Linden looked at Yang Rui curiously.
The sharp youth was completely beyond their expectations.
As a member of the publishing house, they are responsible for dealing with authors, and they have indeed seen too many young and promising authors, but that does not include the category of academic publishing.
It takes too much time to study an academic monograph. Think about it, it takes a semester or even a year for students to learn a textbook with a thickness of hundreds of pages. How long does it take to write a book?
If it is a brand new research-oriented academic book, the time it takes to write a paper is very terrifying. Many scholars have to continue research for one year or two years in order to write a paper of about ten pages. Even if it is a busy three or five months, it is inevitable. It takes a lot of time to complete a paper into a book.
Even non-research-based academic monographs should be written rigorously and centrally, which is very time-consuming. In ancient China's historical study, the best literary scholars in the country were often selected to refer to historical materials obtained nationwide, and it took several years to complete this work, which shows the many difficulties.
After all, the timeliness of monographs are weaker, and people have put forward higher requirements for their correctness and functionality.
If a paper has a problem, as long as it is not deliberately faked, people can only laugh at the author for a few words.
If an academic monograph makes a mistake, the degree of embarrassment is different.
If you work in a serious university, there are many people who lose their jobs.
In such an environment, any young person who writes an academic monograph will be subject to strict scrutiny.
Of course, successful people will be rewarded very much.
In a blink of an eye, Cecil thought of Professor Leo again, so he shivered, woke up, made a surprise expression, and laughed wildly: "Mr. Yang Rui, it's great. I finally saw you. I have admired you for a long time..."
In terms of academic monograph reviews, Professor Leo from the University of Chicago is the most strict and authoritative. Therefore, when New York University Press saw Professor Leo's article, he immediately sent Cecil, who was in Japan, to Beijing.
Professor Leo's evaluation is obviously more valuable than analysts at New York University Press or Norton Press.
If a private ******* cannot afford to hire a scholar like Professor Leo, he can afford to pay and the credibility of scholars who serve private ******* will also be greatly reduced.
Although scholars in the business world make a lot of money, they have been discriminated against by scholars in the academic world for more than a day.
The conservative New York University Press is the most obedient to the status quo, so that employees like Cecil don’t have to read scholars’ books in person, just express their opinions according to comments.
Cecil's point of view now is admiration, his very good acting skills and expressions made many Chinese people stunned.
It feels a bit like the earth shock after Huo Yuanjia killed the Russian Hercules.
"Mr. Cecil praised it too much, not enough, not enough." Seeing that Yang Rui didn't say anything, Dean Liu hurried forward to help him be modest.
"Nothing too much, nothing too much." Cecil also said quickly.
Yang Rui coughed and smiled and said, "I don't think it's too much."
President Liu rolled his eyes in anger and whispered to Yang Rui in Chinese: "Be serious, this is a foreign publishing house, not as good as that of domestic ones."
"Foreign publishing houses speak better, Mr. Cecil, do you think so?" Yang Rui said and sat down, signaling the others to sit as well.
Several tables around were instantly filled with professors, and everyone gathered together, as if they were going to have a super brainstorm.
Curious students also surrounded the back. Whether they understood or not, they would watch it first. The sound of pulling the table and chairs was even more creaking and noisy, making people feel a headache.
"We are all easy-to-talk people." Lin Deng also moved his seat, faced Yang Rui, Dean Liu and others, and took over the conversation with a smile.
"Mr. Yang Rui, I am Linden of Norton Press." Linden introduced himself and said: "You submitted your article to our publisher's "Genomics". Manager Daniel likes it very much and has made a proper plan. Oh, here is our plan..."
Seeing so many people, Linden knew that he needed to compete.
Linden stood up and came to Yang Rui, and cheered up as if he was giving a speech, saying, "Mr. Yang Rui, Norton Press is an unusual publishing house. We are not the largest publisher in the industry, but our publishing ability is extremely strong. Moreover, unlike an institution like New York University Press, we can not only sell your books to the east, but also to the east and west, and there is no problem in the United States."
"Mr. Linden, New York University Press also has the ability to publish in the United States, and we are one of the largest university presses." Seychelles also stood up and came to Yang Rui, while refuting Linden's words.
"One of the largest university publishers? You have too many attributions." Linden tsk, saying: "The level of the university publisher is well known. If it were the University of Chicago, it might be possible to be distributed across the United States. New York University Press can only put books in second-hand bookstores."
"Our goal is to ensure that all professors of biology in universities across the United States can see your book." Cecil is indeed weak, so he no longer meets Linden directly, instead explaining to Yang Rui, and said: "We will put your book on our list of recommendations. I promise that the sales of Genomics will definitely rank high in education books..."
Two Americans rushed to speak in front of Yang Rui, as if two lawyers were standing in front of the judge, and President Liu and others were stunned.
Such an active foreign friend is really rare.
In this process, the amount of royalties given by both parties also increased steadily, and soon increased to 16%.
Although academic monographs do not have large sales and low royalties like popular novels, 16% is indeed not good, and extreme numbers such as 30% are given to Nobel Prize winners, or high-end celebrities like Hawking can get extremely high numbers when writing academic monographs.
Yang Rui is still a pure newcomer in academic publishing. No matter how good the two publishers predict, they don’t think they can exceed 10,000 copies. As for whether they can be reprinted, there is a chance that they will be. After Cecile gave a 16% price instead of New York University Press, he reached the limit.
Linden then gave 15%, and did not dare to add it. Instead, he began to increase the number of first prints, and he spoke out 2,000 copies, which immediately shocked Cecil.
The first print of 2,000 books and the total sales of 2,000 books are two concepts. Especially academic monographs, it often takes a long time to ferment. The first print of 2,000 books means that the expected sales will exceed 10,000 books. This is a considerable number and it is very risky to publishers. Think about it, when students go to school or graduate this year, students next year will see at least 2,000 "Genomics" in the second-hand publishing market, which will have a great impact on second-hand bookstores. Academic publishers actually survive by relying on the second-hand publishing industry, and the latter will definitely put pressure on them.
"I promise that New York University Press will reprint "Genomics" once..." Cecil cleverly adopted roundabout tactics, reprinting 100 books is also reprinting, and reprinting 50 books is also reprinting. In fact, many academic monographs are reprinted in more than a hundred books. New books are mixed with old books from previous books, and students use one book together, and the total number of photocopy books is the actual reading of a book, and the latter is often ten times more than the former.
"Mr. Yang Rui!"
"Mr. Yang Rui!"
Cecil and Linden scrambled to speak, and their voices overshadowed the noise in the cafeteria.
The two of them were talking faster and faster, and the number of professors and students around them was getting smaller and smaller.
However, all those who can understand it all have strange expressions.
Everyone is smart, so based on the current information, Norton Press gave a 15% royalty and a 2,000 sales promise, which means that Yang Rui can get $300 multiply the book price.
Even if it is calculated at the lowest price of $30, this is a royalty of $9,000.
As for a book price of $300, no Chinese present dared to think about it.
$9,000 is enough to be exaggerated!
"I still don't agree!" More than one person thought so.
Chapter completed!