"This is too profitable, right?"

Looking at the emails sent from Magic Box Culture and the string of numbers on the report, even Lin Jun, who came up with this idea, was shocked.

One million!

Not one million yuan, but one million copies!

It has only been three days since the blind box was launched on the official website and the sales have exceeded one million mark, and the growth momentum has not diminished at all.

Putting aside the average cost of less than 10 yuan, they earned nearly 40 million yuan in just three days!

Not only that, when Lin Jun divided the total sales by the number of buyers, he was even more amazing to find that each buyer consumed an average of 3 blind boxes!

Because the first batch of blind boxes were released on the official website of Magic Box Culture and the official account, players need to fill in their own game accounts to get gifts in the game. When conducting research on consumer groups, employees of Magic Box Culture Marketing Department found that many of the people who paid to buy blind boxes were light krypton or even zero krypton players.

Even though they are rational enough and do not spend money in the game, they still can't stand the temptation in front of the blind box. They are tempted and have been tempted.

Before this, no one had ever thought that this blind box could be sold so well.

Even Lin Jun himself, who is confident enough in his ideas, initially expected his goal was only to exceed 100,000 in the first week, and he never thought that he would be so exaggerated in the end.

After all, there are only a few players who are interested in the surroundings of mobile games.

However, this blind box obviously broke this rule, allowing players who were not interested in the surrounding area to join the "unboxing" army.

There is no need to expand sales channels. If the current trend continues, it may be easier to make more money by selling the surrounding area than the game itself!

"Mr. Lin... I think, should we adjust the proportion of several rare figures in blind boxes? I have seen a lot of posts complaining about our explosion rate in the past two days, and many players have a lot of opinions on this matter."

On the phone, Li Xiaofeng, the vice president of Magic Box Culture, who was airborne from his parent company, was reporting on his work to Lin Jun and expressing his own opinions.

"A player even posted his purchase records. Five boxes turned out to be five keychains, all of which were the same. I'm worried that this will affect our reputation..."

After hearing Li Xiaofeng's words, Lin Jun shook his head and said disapprovingly.

"It doesn't exist. If we really adjust the explosion rate, do you believe it or not and scold us more than now."

The reason why blind boxes are now tending to become popular is largely because tens of thousands of clashes of clans are looking for figures made by blind boxes in the second-hand market, and the rarest figures have been hyped up to tens of thousands of yuan.

If the explosion rate is modified, there is no doubt that the prices of these rare figures will plummet in the second-hand market. On the surface, this seems to have no impact on the performance of Magic Box Culture, but in fact it is equivalent to smashing its own signature.

However, it is indeed a problem to open five keychains of the same style in a row. Even if it is a consolation prize for patronage, it is indeed a bit perfunctory to open so many of the same styles in a row.

Considering that African players have also contributed considerable sales to blind boxes, Lin Jun feels that he must think of a way to take care of their shopping experience.

After thinking for a while, Lin Jun continued on the phone.

"That's good...you ask the art department to design more basic products with different shapes to prevent the occurrence rate of a single product from being too high. In addition, let the people in your marketing department identify the player's consumption records. If you have purchased five blind boxes, lock the explosion rate of the sixth or seventh blind box to ensure that the next one can be opened with something different from before."

Hearing this idea, Li Xiaofeng's eyes also lit up.

"This idea sounds good, I'll go back and discuss it with other executives."

Lin Jun said with a smile.

"Well, you can discuss the details more, I just said it casually."

After hanging up the phone, Lin Jun didn't wait long and immediately called Hao Yun.

When he received this call, Hao Yun was standing in the laboratory of Yunmeng Technology, which had invested 1 billion yuan. He listened to his researcher with a potential value of 9, introducing the situation here, so he did not chat with Lin Jun for too long. He just briefly understood the sales volume, and then ended the call and turned his attention back to the laboratory.

According to Wu Fan, the laboratory was originally affiliated with a medical device research institution, but due to a series of reasons such as poor management and failure in research and development of new products, it eventually had to package and sell all the equipment in the laboratory and the laboratory to repay the bank's loan.

Before acquiring this lab, Wu Fan had rented the equipment here, so he was quite familiar with the situation here. The day after acquiring this lab, he moved directly into the lab with his suitcase.

As for why Hao Yun came here suddenly, on the one hand, it was because there was no class today, and on the other hand, it was because more than a month had passed and he didn't know what was going on here, so he simply took a taxi to take a look.

"I'm a little confused here, I hope you don't mind."

After invited Hao Yun into his office, Wu Fan noticed the messy things on his desk and couldn't help but smile embarrassedly.

"It's okay, I've seen something more messy than this." Hao Yun didn't care whether the things placed here were neatly. In comparison, he was more concerned about another thing, "How is the progress of the research?"

"It's too early to talk about the progress, and there are still several key problems that have not been resolved," Wu Fan continued after pouring Hao Yun a cup of coffee and inviting him to sit down on the sofa. "The brain is a black box for us, at least for us now. What we have to do is not just read its information, but also write information into it. This will involve many unsolved bottlenecks in the academic community today."

"Even the invasive brain-computer interface technology that has been used to treat Parkinson's disease, it cannot be said that it will not damage the brain. After all, we have to extend the electrodes in it."

Hao Yun thought for a while and asked.

“What if it’s non-invasive?”

"Non-invasive? Then there are more problems waiting for us to solve."

"You don't think about this route?"

"It's not that I'm not optimistic, but it's too early to say which route is optimistic," Wu Fan continued, putting down the coffee in his hand, "but it's worth mentioning that our recent discoveries in experiments are more beneficial to non-invasive technical routes."

"What discovery?" Hao Yun asked quickly as soon as he heard that there was progress.

"A special structure of magnetic nanoparticles," Wu Fan pointed to the pile of experimental data on the table and continued, "We implanted this substance into the hind brain of the mouse, so that the particles adhered to specific neurons, and then used the magnetic field induction technology to collect some information."

"Although this technology is not yet mature, it at least provides an idea for our research. It is optimistic that we have found a solution to the problem of reading and writing, about 'reading'."
Chapter completed!