(The protagonist of this book will not represent the Chinese team in the World Championships or Olympics. Yes, that's it)

When it comes to the Jazz management helping Lin Han handle the commercial contract, the Jazz management is really concerned. This is not just because Lin Han is now the Jazz's popular fan. In order to win over Lin Han, even the two big bosses of the team, Stockton and Malone, have been following Lin Han, just like Jordan, in order to win over Pippen, kept following Pippen...

In this case, Jazz owner Miller ordered that Lin Han was the team's focus of work in recent times. After hearing that after his team returned to Utah, the Jazz owner had been wandering around the team's training hall. More importantly, Lin Han is not a rookie who knows how to be a human being. This guy promised that all Jazz management helped him negotiate a successful commercial contract. Lin Han was willing to give 10% as a contract reward. According to Lin Han's current value, any commercial contract starts from one million yuan. In this case, this 10% is not a small amount.

Not to mention, there have been some contracts that are about to reach an agreement in recent times, such as the endorsement contract between Lin Han and McDan Law. Because of Lin Han's waiter as a waiter, Lin Han's background has been exposed again since Lin Han performed a miracle in the Knicks and successfully became the focus of the United States. After the draft, many media also reported that Lin Han did not go to college at all after graduating from high school, but went to McDan Law to work directly. As for the so-called Utah Valley Community College, the basketball team of the pheasant technical school, it is completely negligible. So at that time, the media reported that Lin Han's experience of working in McDan Law was full of irony, and even doubted whether there was something wrong with the Jazz's choice of Lin Han, such as Jazz General Manager Rayden, which collected the money, etc.

Now, when these American media reported on Lin Han's experience, they almost regarded Lin Han as a representative of the American dream or as an example of inspirational stories. In terms of Lin Han's experience, compared with the so-called Hollywood inspirational movies, in this case, if McDan Lao doesn't take advantage of it, it would be really stupid. Moreover, this company is not bad for Lin Han. The three-year and three-million endorsement is also very good. You should know that Nike's contract to Lin Han is only 2.5 million for 5 years. However, although Lin Han is satisfied with McDan Lao's endorsement contract, it is not absolutely recognized, because the 3 million that Lin Han wants is not before tax but after tax.

As for Nike now coming to sign a contract with Lin Han, Lin Han directly chose to ignore it. Is 2.5 million in 5 years or more? Of course, it is more. Jordan and Nike's contract in 1984 was 2.5 million in 5 years or more. At that time, Nike could be said to have reached the verge of collapse. It was this contract with Jordan that saved the sports brand company and made the team surpass Adidas to become the leader of the sports brand in just six years. This year, Nike even claimed its sales this year.

The estimated price is 4 billion US dollars. You know, this is in 1993. 4 billion US dollars is not a small amount. So now the whole country and even the whole world have to see if Nike can reach the 4 billion US dollars it claims in a month. After all, if it is really achieved, then Nike will become a legend. After all, the company's sales in 1990 were only exceeded 1 billion US dollars. If it reaches 4 billion this year, then this growth rate is terrifying.

It is precisely because of Nike's expansion that defeated Adidas in the United States, which also led to their pride and expansion. For Lin Han, this company thinks it feels good. Lin Han should sign this so-called Jordan-like contract, but what kind of person is Lin Han? Although his idol is Jordan, he will sign this big contract ten years ago because of Jordan and Nike's brand?

You should know that when Penny Hardaway entered the NBA, Nike signed a lifelong contract with an annual salary of nearly 4 million yuan. Of course, Lin Han didn't know what the contract between Hardaway and Nike was like. This is a commercial secret. This secret was revealed to Lin Han by Adidas. Although it may not be accurate, it is very likely to be exaggerated by Adidas, but Lin Han doesn't care. What Hardaway can get 4 million a year, but I only have 500,000 yuan a year? Although Nike is training Hardaway as the future leader who succeeds Jordan, the gap is still too big.

Therefore, although Nike and Lin Han were negotiating contracts, Lin Han had long since sent Nike to the cold palace in his heart. In terms of money, Lin Han has always been a greedy person. If he wants to make Lin Han bleed, except for Lin Han's family, he can only be someone like the Jazz management who can create greater value for him.

Therefore, after returning to Utah in recent times, Lin Han has been negotiating with a group. This group naturally betrayed Adidas, which sold out Nike's key information. Since missing Jordan in 1984, the company has been in pain for more than 10 years. He watched Nike, a former little fish, turn into a terrifying big shark, which no one can stand.

Of course, although he has obtained the qualification to have a direct conversation with Lin Han, the senior management of Adidas was still very depressed at this time, because Lin Han is so greedy and has asked for too many requirements. Adidas really wants to treat Lin Han as the leader of the future brand, and also issued a 6-year, 18 million super contract for Lin Han. This is already the NBA's contract second only to Jordan. As for Hardaway's contract, Adidas actually doesn't know it. It is rumored that Hardaway's annual salary is more than 3 million, and it may have lifelong terms.

But even so, Lin Han was not satisfied. This rookie was very naive to ask Adidas to imitate Nike to create a separate sports brand for him. And he wanted to own shares and share sales in this sports brand. In fact, the requirement of creating a sports brand for Lin Han is not unacceptable. For Adidas, it is actually very simple for them to create another sub-brand. It is only possible to pay a little management cost. As for the technology capabilities and manufacturing factories, they all have ready-made shares, and they are willing to give Lin Han a very high stake, even 49%, because even if Lin Han has 49% of the shares of this sub-brand, Adidas can still let Lin Han be able to make Lin Han Yi.

You can't make any money. In the United States, it is so common to do fake accounts. For example, the super blockbuster Jurassic Park, which was just released this year, has a production cost of only more than 50 million yuan and a promotion cost of less than 100 million US dollars. However, this movie with a global box office of more than 1 billion US dollars is actually a loss on the books. People with IQs cannot believe that capitalists can do such things in order not to pay dividends to actors or screenwriters, and Adidas can naturally do such things. After all, the factory is his, the technology is his, the raw material price of the factory is set by him, and the technology is ordered by him, and the technology is ordered by him. Put the money on the left hand to the right hand. Who can't do such things?

It's just another requirement from Lin Han, that is, sales share, Adidas can't agree, because if he agrees, he really wants to give Lin Han real money. For sports brands, the cost of a pair of basketball shoes is very low. The material, technology and production cost of a pair of Jordan X-generation sneakers worth more than 100 and 200 US dollars is no more than 25 US dollars, most of which are less than 20 US dollars. Even if it includes freight, circulation and management costs, the cost of a pair of sneakers will not exceed his price.

40%. In this case, the profit of a pair of sneakers is as high as 60% of his sales, which is an absolute huge profit. What is the sales share required by Lin Han? It is actually 30%. In other words, Lin Han’s annual sales of sneakers is 10 million US dollars, and Lin Han wants to share 3 million, which means that Lin Han wants to share the profits equally with Adidas, but the sales cannot be faked. How could Adidas give so much profit to Lin Han? Even Jordan is not so greedy.

Originally, Adidas thought that Lin Han was just starting the price and they were also on the price. Who knew that Lin Han, a greedy rookie, did not make any concessions at all. The shares of the new brand were as low as 40%, and the sales dividends of the new brand were as low as 30%. Either sign a contract or get out of here.

For Lin Han, why should he let Adidas take the big head? He knew his business value, especially after he went around in New York and knew that he had a lot of Chinese fans. Obviously, this is his capital. He is the only Chinese in the NBA and the only one with yellow skin. This is his value. Naturally, he knows his value and he doesn't need to do anything to make concessions. Lin Han understood very early that if he had no value, no matter how generous he was, no one would miss him. When his parents passed away and his family was in crisis, who would give him money because of his character and hospitality? Which family and company had funded him because of his pitifulness?

Of course, Lin Han has given his bottom line in this matter. All Adidas needs to do is either make money with Lin Han, or give up Lin Han again just like he gave up Jordan. Such a decision depends on Adidas' greed. If he wants to eat alone, he may not be able to make anything. This time they met Lin Han is a person as greedy as them.

After Lin Han returned to the Jazz, he now had to deal with many commercial matters. At this time, after defeating the Mavericks and earning 9 consecutive victories, the Utah Jazz immediately welcomed another opponent, an extremely powerful and terrifying opponent, the Suns led by Barkley.
Chapter completed!