Chapter 929: Another year (2)
"Tell me about your plans for next year." Li Yuxin took the document and looked at it, then asked Chen Jun while looking.
"?Our company has basically covered all second-tier cities in the country, and has entered nearly one-third of third-tier cities. So far, the number of stores in all first-tier cities has been completely saturated, and second-tier cities have basically remained saturated. Only a few cities still have room for continued expansion, but there is not much space. Third-tier cities are our next direction of expansion and development. However, due to the constraints of economic development level, population and consumption capacity, the development space of third-tier cities cannot be compared with first- and second-tier cities. According to our estimates, our total number of stores should not exceed 300, and the best and most ideal number is 280.
Home. So, there is no room for us to further expand. Therefore, I think the next development plan of our catering company should focus on further adjusting and refining our management methods and business strategy innovation. This year, our plan is to open 30 new stores, and then further improve our management system, establish a national networked management model for all stores, and then make further investments in dishes and publicity to expand our business growth points in these aspects. Our goal this year is to achieve annual turnover of 3 billion, annual profit of 1.3 billion, and monthly sales of 300 million will exceed 300 million." Chen Jun said slowly.
"Your idea is correct. I looked at my market estimate report and it is correct. Two hundred and eighty companies are a safe number. We will follow this number. After completing the two hundred and eighty companies, we will increase and decrease the number of cities according to the market conditions of each city. This is very important for a company. At the same time, the next development plan of the catering company you mentioned should focus on further adjustment and refinement of our management methods and business strategy innovations. I agree with this point. In recent years, our catering company has developed rapidly, and has passed this way.
Fast development can bring us a very intuitive breakthrough in turnover. This data looks very gorgeous, but the hidden dangers are really huge. It is like a nouveau riche. A certain industry has huge profits. He can expand desperately in a short period of time, and of course he will get rich overnight. However, once the policy or market changes slightly, or an accident occurs, he may lose everything overnight, so we cannot be a nouveau riche. The next step of the work of your catering company is to stabilize your position, strengthen your own management, and adjust the management structure.
.This is the first road construction. Before, we worked hard to build a road. The mileage was very long, but there was only roadbed, no road surface, and no drainage facilities. Now it looks very good. There is a road, the road is there, and the car can walk, but once it rains, can the road still be walked? Is the car going fast? Maybe this road will be bumpy in a short while. So, what we need to do now is to sort out the entire road, pave the road, and build additional facilities to make the road safe, stable and comfortable. So, I'll give you a meal.
The company's goal this year is to exceed 33 billion yuan in turnover this year and to reach 1.5 billion yuan in annual profit. We no longer have rigid requirements for monthly sales and store counts. However, one thing is that catering companies must do a good job in steady and sustainable development, refine and refined management, and be prepared to prevent risks. Our scale is already large enough. The next step is to consolidate our own foundation to ensure that we can fight against all possible risks and crises. This is the most important point." Li Yuxin said slowly after Chen Jun finished speaking.
When Li Yuxin said that, Chen Jun kept recording with his pen, and then Ye Lingtian said to Wang Li: "Wang Li, tell me about your situation."
"The annual turnover of the food company has reached 8.2 billion yuan this year and achieved a profit of 400 million yuan. At present, the surplus funds in our food company account are 3.7 billion yuan, which has basically completed the tasks set by Mr. Li. This year, we have achieved coverage of all channels in first- and second-tier cities, and have opened up channels in more than 60% of third- and fourth-tier cities across the country. Within the country, our products have been covered in all other goods except remote areas, mountainous areas, plateaus and other places. Moreover, the sales target this year has a lot to do with the effect of our advertising. We will continue to increase advertising investment next year, and according to market requirements, we will build a new factory and three production lines after the New Year to ensure that the supply requirements can be met in the second half of this year. In addition, we will also increase investment in variety research and development and innovative technologies. Our goal next year is to achieve the goal of sales exceeding one billion yuan and achieve a profit of 600 million yuan." Wang Li said directly.
"Your plan is very good and the implementation policy is very correct. I don't say much, but you are still too careful in the target area. Next year your sales must exceed 1.2 billion and achieve a profit of 700 million, which is just a goal that can be fully achieved. In addition, you will set a requirement for you. Your balance must reach 500 million next year. This means that you must control the relationship between profit and investment yourself. At this point, all your companies must pay attention to it. Starting next year, our review standards will be considered from the two aspects of profit and balance. Okay, Liao Jin, let me talk about your situation." Li Yuxin said coldly, and after that, he knocked on the table and signaled Liao Jin to start.
"We took over the company for a total of six months last year. Our total turnover was 97 million and our profit was 43 million. Because we have no conditions for expansion, our goal this year is to achieve a turnover of 200 million, strive to achieve a net profit of 50%, and make the profit reach more than 100 million." Liao Jin said briefly.
After hearing this, Li Yuxin nodded and said, "Your hotel management company is not as good as other companies. You do not have much possibility of expansion, but you should do better in management. You have to find ways to achieve higher profits. We will not make too many requirements for you. Set a goal for you, and the profit will reach 110 million next year, and we will not make rigid requirements for others."
"Okay, we will do our best to complete it." Liao Jin nodded and said.
Chapter completed!