Pengcheng.

In the most prosperous financial district in the city center, several well-known Internet companies in China are located.

The short video industry has swept the sky and cats with nearly 800 million users are located here.

In the tall and tall office building, in the office of the director responsible for content operation, a man with myopia glasses was drinking tea while browsing his cat video.

As a company specializing in videos, Cats naturally have an official account called "Cat Assistant", which is controlled by this operation director, Mr. Pei.

As an official, the private messages and AiT messages I receive every day should be the most in the entire software, no one.

Because of rumors in the world, when posting videos, you will have a certain chance of increasing exposure by tagging "Cat Assistant" at the end of the copy.

The principle is that your works may be seen by the official. If the content is of high quality, the official will naturally help you promote it and give you more traffic.

So most users like to give it a try, maybe it will be effective and will become popular because of it.

But in fact, Ait and Bit have no effect on the exposure of the video.

The reason is that Director Pei, who controls this account, never read private messages and Ait.

After so long since Cat Short Video was developed, it has long since developed a complete recommendation mechanism of its own.

No matter what user it is, as long as the video is posted, it will automatically be allocated to 500 traffic quotas.

In other words, this video will appear randomly on the mobile phones of five hundred people.

Then, through the data feedback obtained from these 500 exposures, such as likes, sharing, comments, etc., we will determine whether we have reached the criteria for advancing to the next recommendation.

If it is achieved, the scope will be automatically expanded and the push will continue.

As the round goes on, those who can be hot will naturally become hot, and those who cannot be hot will be eliminated by the market.

fair enough.

Because of this, Mr. Pei never reads the message column.

However, this does not mean that the account "Cat Assistant" is a complete decoration. If he gets an interesting video himself, he will also give away some extra traffic.

Vice versa. Some videos that have a wrong view and bypass the system review mechanism will also manually limit the current flow after being flashed.

“It’s another hard day.”

He doesn't do anything every day. Mr. Pei, who goes to work only to get off work, sat on the chair in a big way, while watching the short video.

After sliding for half an hour in one breath, there was nothing high-quality video that deserved his praise. And I don’t know when it started, a “little motorcycle” style suddenly became popular, and his ears were calloused.

Eight out of ten are riding motorcycles.

"Why do you feel that the trend of the industry of short videos is about to change?"

As a content operation director of a listed company, Mr. Pei is definitely not as ordinary as it seems. After watching the video for half an hour today, he suddenly discovered the difference.

Compared with everyone in the industry, he is the first person to feel that the style of short videos is changing.

The popularity of the motorcycle has led to the short videos of cats that have always attracted young people to live with labels such as "cool" and "trend". A large number of cute videos have begun to appear.

Even funny style videos.

Under this cute and funny song, it looks very funny.

This made Mr. Pei frown a little.

Any product has its core selling point. Once the selling point is distorted, if it is not careful, it will be a state of no return.

The selling point of cats is naturally that it has always been the trendy gameplay of other software in the industry.

But starting from today, these trendy gameplays suddenly disappeared.

Small motorcycles swept the entire network, and the high-end videos of the former high-end mirrors have been greatly reduced. Is this good or bad?

Mr. Pei expressed doubts about this.

He immediately used his computer to retrieve data and began to investigate.

After more than ten minutes, he was slightly surprised.

Because he discovered that the videos that used "little motorcycles" had a lot more likes, comments, and sharing than the previous cool videos!

In the year-on-year, it is a growth state.

"Is the industry going to change?"

Mr. Pei murmured thoughtfully, and he suddenly realized that this low-tech video is the future development trend.

Because not every creator has superb editing skills and mirror-based skills.

Before the little motorcycle became popular, the number of new videos added in the cat software every day was about 700,000. Yesterday, this dubbing came out and became popular by major internet celebrities, many ordinary users also followed suit and started shooting.

As of today, the number of new videos has exceeded three million!

This real data made Mr. Pei fully understand that the short video industry is about to usher in a second explosive period.

That's...funny!

People in this world have been suppressed for too long. They need novel content and laughter.

After the trend of funny videos has passed, the short video industry may usher in a third model, an era where flowers bloom.

Whether it is cool, funny, or commentary, art, talent display, etc., it will bloom throughout the platform.

Mr. Pei's business vision exploded at this moment.

"Where did this video of Xiao Motorcycle become popular? I have to go and see it!"

The more he thought about it, the more excited he became, and he couldn't help but wonder where the initial popularity of the motorcycle began.

After some operation, he finally found the cat number of "Los Angeles City Official Radio".

There are two videos in the homepage.

The first one has almost one million likes, which is the original sound of "Riding on my beloved little motorcycle".

The second video was just released three minutes ago.

Currently, there are only more than 300 likes and only a few dozen comments, and they are basically grabbing the building.

"You have no father and mother, and each of you has no home~~"

As the video started, Mr. Pei heard a man singing with a silence.

Coupled with the news in the video, it makes people feel very strange.

Mr. Pei was the same. He was shocked by the lyrics as soon as he heard it for the first time, and a reaction popped up in his mind subconsciously - What's this thing?

When the second time he played it, he stubbed his mouth and felt quite magical.

When the third time was sung, Mr. Pei had already sang it unconsciously.

Damn it, it's over!

Mr. Pei looked at his phone in surprise. Where did this "Luocheng Advertising Radio" come from? Although the content is very average, the dubbing made is really unforgettable!

Whether it is "Riding on my beloved little motorcycle" or this "Orphan Song", it is extremely brainwashed.

In the dark, Mr. Pei felt that this dubbing would become the second popular voiceover to the entire network after Moto.

"I recommend it to try. If it is successful, you can try to change the direction of cat content in the future."

As an executive who specializes in software content, Mr. Pei must have a different ability to control the market trend than ordinary people. So when he heard the dubbing of this "Orphan Song", he immediately thought of using recommendations to do experiments.

"Give five million traffic first!"

With a move of his hand, Mr. Pei controlled the backstage, entered the cat account of the official radio station of Luocheng, and instantly recommended Chen Chuan's latest video to the mobile phones of five million users!
Chapter completed!