Chapter 411 Future opponents
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"The second point is very simple, that is, they have no foundation, the player's foundation."
When talking about this, Mark Seni couldn't help but show a hint of gratitude on his face: "The current situation is not four or five years ago. The situation at that time was under the influence of Atari's impact, and the industry was in decline. Entering the market under this situation is not much different from us opening up a market again. At this time, it is the easiest to get the support of players."
“But what about now?”
Speaking of this, Mark Seni's tone has a little heavier: "The current situation is that the gaming industry is booming, and the market is approaching saturation. We, Nintendo and Sega have a fixed audience, but Sony does not have these. Although they have attracted many developers, this is far from enough."
Mark Seney finished speaking and looked at Jester quietly.
Jester pursed his lips, thought for a moment, and after seven or eight seconds, he spoke.
"You said a lot, very right. I won't say the first point. I just analyze the second point you said and give me my opinion."
Mark Seney also nodded to Jester's words.
"You are right. Among gamers, Sony does lack sufficient player base, but the player base is not something that cannot be obtained from the beginning. I can guarantee that even ten years later, there will still be a rise of game companies."
Jester kept tapping the table with his fingers, his movements were very small and his voice was very light.
"You have forgotten one of Sony's biggest advantages, that is, they have money and have enough money to create a market and share. As long as they have such a base, they can make great achievements next."
Jester said this sentence very confidently. In Mark Seney's ears, it seemed that when Jester was saying this, he could see the future.
"Maybe that's the case." He had nothing to refute Jester's words.
However, he continued to express his doubts: "What big moves do you think Sony can do next - so what are the so-called big moves? Just rely on a release like today?" Sony's ps1 has been on sale for a long time, but the results are not very satisfactory. Although he doesn't know the specific sales volume, the news from the front, and there are not many people on the release site, I think this is not a successful release.
"This is not Sony's, but the problem is. First of all, the new games of Namco and Hudson will not be launched in half a month. Now most of the people who are paying attention to Sony's game consoles may be the majority of fans of these two game companies. Secondly, Sony's focus should not be on this generation of consoles."
As soon as Jester finished speaking, Mark Seney frowned. He didn't understand what Jester said that, what does not focus on this generation? If this generation is not done well, then there will be a next generation?
"How do you say this?"
Since I couldn't figure it out, Mark Seni asked immediately.
"You don't know Ken Kutaraki." Jester smiled and said, "I have someone investigated him before and found that he is... very special."
"Special? What do you mean?" Mark Seney was also a little curious.
"Stubborn. How capable is he? I have sent you the documents I sent to you in the analysis meeting before. There is one thing you may not notice. His biggest characteristic is not his outstanding talent and broad knowledge, but because of his stubbornness. This type of person has a characteristic, that is, once he makes up a determination, even if he breaks through the wall, he will never look back."
Jester recalled the sound of Ken Kutaraki in his memory, and it seemed that it was really the case.
This time Mark Seni did not respond, but listened quietly. He knew that Jester had not finished his words, and Jester just stopped for a moment and continued: "He is a hardware-based company and has a great appetite for hardware. This is also Sony's tradition. He said at Sony's meeting before that the future gaming industry will definitely be 3D, and this is also a meeting before our "Thor Hammer" was successful. What does this mean? This shows that he saw the same place as us!"
Speaking of this, Mark Seni has some enlightenment.
However, before Jester could speak, he continued: "For such a person, who has clear goals here, do you think he will focus on the sixteen-bit computers he is not optimistic about? For him, the sixteen-bit computers are just a war letter from Sony. He represents that Sony is here. If I guess well, it may be a thirty-two-bit computer, and it is a new host with 3D imaging capabilities. It should be under Sony's development."
At this time, Mark Seni suddenly remembered that when he learned that Sony had just been established, he immediately announced the formal establishment of the third-generation host research and development work at an internal meeting. And this time, the establishment was not to first establish such a department, and then slowly add it later.
But as soon as it was formed, many elites were drawn from the inside and formal research and development work began within a week, which was not available at Dreambox2.
Although Dreambox2 was just released on Dreambox, it took several months to fill it up. And Jester didn't pay much attention to this time as he did now. Moreover, when the 32-bit computer development was formed, the final debugging work of Dreambox2 was not over. It was also a period when the Dreambox2 team needed manpower. Even so, Jester still asked at least one-third of the candidates from Dreambox2 to form a new team.
"Do you think Sony's new host is being released very quickly?"
Mark Seni was a little unbelievable, such as Nintendo's FC or their dreambox since it was released. After all, sales have been relatively stable. It can be foreseeable that even if the new generation of consoles have been released, these two old consoles can still have strong vitality within two to three years.
Therefore, game development companies actually don’t like to blindly enter the war of functions, because hardware development is really a very, very expensive thing.
Jester smiled at Mark Seney's question.
"Mark, in fact, some of your ideas are not correct. When the technology gap is not big, it is really useless to develop hardware rashly. Just like the PC-e developed by Japan Electric, this game console is indeed stronger than our dreambox, but so what? If the technology generation difference is so big...what to say?"
It seemed like he was thinking about how to describe the image. Jester touched his chin and began to ponder.
A minute later, Jester's eyebrows loosened: "For example, as I mentioned before, if a new console has the ability to run 3D games with the ability to rely on real-time calculations, the entire game, from the scene and characters, is real, then the player can only run 2D games, and the 3D game is very difficult to run. Even if the console with a good 2D effect is selected, which one do you think the player will choose?"
"And. The most important thing is that for this generation of consoles, Sony's goal is not to make much money with this console. It just needs a group of fans who can support them. Because in this generation, that is, sixteen-bit computers, they do not make money. The longer they delay, the more money they will lose. For them, end the competition in this era as much as possible. Entering the next era where they have the advantage is Sony's goal."
Jester's words did make Mark Seney suddenly feel enlightened. He seemed to understand why Jester regarded Sony as his real opponent. On the contrary, for his former opponent, although the new console has not yet been released, Nintendo, which still has more than 60% of the market in the Japanese market, and relying on arcade games, there are many fans around the world who don't care much.
"After all, in the future, the world of electronic game, there is money and research and development. If you can't make good games by yourself, you can acquire excellent production companies, excellent producers, and money can also carry out large-scale publicity activities. Whether a product can be sold starts with letting customers know that there is this product. Moreover, the research and development is strong, so you can develop hosts that others cannot develop faster than others, such as excellent 3D imaging capabilities, which is exactly what Sony is powerful."
"but……"
As he said that, Jester's tone changed. When he saw the expression on Mark Seney's face with a little worried look, he smiled and continued.
"Actually, Mark, you don't need to worry about these things, because the premise of all this is that someone is willing to invest enough money for it. Just like Sony now, they need real money to win a real player group. Their sister needs a lot of money to gain a real fan. Now, a strange company entering this industry may lose hundreds of millions of dollars a year, and can occupy a fixed market share for several consecutive years. Ten years later, it may take $200 million per year to achieve it."
Chapter completed!