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Chapter 409: Change a slogan

When Jester was watching this interview, he couldn't believe that he was moved by this. In the game environment at that time, when piracy was rampant, there was such a simple game developer.

Moreover, Malchin Ivinsky's speech was not finished.

He continued to say after a breath of breath.

"That's how we give the game higher value through genuine products, such as providing technical support, high-quality customer service, and giving away attractive specials and other items together."

"Our core value, or our belief, is that we will never do drm, we will not sacrifice this, people will always do stupid things, and pirated versions are successful because of this. In fact, everyone is willing to pay for the game. Steam's success proves this, and we also want to prove this. The real secret to success is to listen to the demands of players and provide them with what they need."

"Rather than impose things you think are good on them."

The last passage made Jester feel inexplicably moved. He felt that if he was in the position of Malchin Ivensky, he would definitely not make the same choice as him. Just like now, if there were anti-pirated technology similar to DRM, he would definitely use it.

It’s not because I don’t have confidence in the game in my company, but because I don’t have confidence in those pirated players.

After all, who doesn't want to sell one more game?

Although he couldn't do it, Jester still admired Marchen Ivinsky. He didn't know what the final result of "The Witcher 3", which was still under development at the time, was reborn before it was released. However, he felt that with such a hard work, the game developer who was completely considering the players' extreme. How could he not make a top-level game?

A month was very fast, and Jester kept getting news from Sandy Will that commercial credit companies had gradually shrunk their funds during this period. He gradually felt relieved. During this period, he was constantly paying attention to the increase in Dow Jones Industrial Stocks. The increase of this level was becoming more and more scary.

At this time, Sony's game console was ready to be released.

At this time, more than a month has passed since the release of Dreambox 2. Sony's R&D capabilities are much stronger than Nintendo. With the efforts of Sony's hardware engineers, they finally transformed the nearly completed product they developed with Paradise into a product that they had developed with Nintendo into a product that was not a professional. If they were not professionals, they would never have seen that this was a product of a mother-in-law.

The promotion of PS is very large. You can see sales advertisements of PS game consoles in almost any corner, whether it is TV, radio, newspapers or subway cars.

Moreover, under the threat of Sega's low-price strategy of 200 US dollars, Sony cannot set the game console at a high price. Moreover, they are not like Jester's Mars Entertainment, which can temporarily withstand this wave of impact, so their promotional price, that is, their pre-sale price, is only 200 US dollars.

In the gaming field, Sony is an absolute novices, even though they are a giant in household appliances. Sales channels are spread throughout the world.

Fortunately, Namco, Hudson and third-party developers like New Japan Project have finally won over from various camps. They also have many fans of their own, especially Namco and Hudson, who have a lot of fans in North America.

And this time, Namco even brought out the sequel to their home game "Iron Plateau" for the PPS console, while Hudson brought out the sequel to "The Island of Adventure".

Although it is not as good as the transplantation of arcade games that North American players love when Sega was released, it is good that the games produced by these two companies are very appealing, and the order can be seen from the number of pre-sales in Sony a few days ago.

Moreover, Sony has many fans.

Jester was also very busy during this period. He was responsible for the development of two game development teams and had to take time to deal with other things in the company's division of labor. He also wanted to hold a press conference recently because he discussed the company's slogan at the previous internal discussion meeting. It has not changed for five years since the establishment of the company.

Now that Mars Entertainment has become an industry leader, it seems that it is more appropriate to change to a better slogan.

After someone introduced this, it immediately gained the support of everyone.

It was Jester who thought the company's slogan was good at the beginning. Making the best games was the biggest belief of a game company. However, his subordinates all said that although this was good, it was not grand enough and did not fit the current position of their company.

Seeing everyone insisting, Jester did not hesitate and agreed to the proposal.

But agreeing is agreeing, but you always have to come up with a new promotional slogan, which can also be considered an advertising slogan. Unfortunately, in several consecutive meetings, all the slogans put forward did not satisfy Jester, and none of them could be better than the previous slogan.

Just when everyone wanted to give up, Jester suddenly remembered one.

This was not his own original work, but he remembered a promotional slogan he had seen before his rebirth. In his opinion, this slogan was extremely suitable, so Jester did not hesitate and said it directly, and then after everyone was stunned for a moment.

With everyone agreeing, this promotional slogan was agreed.

Since the new promotional slogan is confirmed, as a company like Mars Entertainment that has an important position in the industry, it will naturally hold a press conference to promote the news. Of course, the more important reason is that when Mars Entertainment makes this decision, it is not far from Sony's time to release PS in North America.

This can also attract the attention of players to a certain extent.

Hirai was very angry when he learned about this, but this was a private matter of Mars Entertainment, and their relationship with Mars Entertainment was not very good. Although Mr. Ken Kutaraki had agreed to meet with Jester, because Nakayama Hayao came to the United States recently because he had trouble coming to the United States, the matter had to be delayed for a month.

Kazuo Hirai did not call to scold Jester for being unethical because he knew that this was not used at all. What he did was to adjust the publicity and logistics as much as possible. On the day of release, there must be no problems.

Just three days before Sony's Ps console officially landed in North America, the Anaheim Convention and Exhibition Center, where Mars Entertainment often hosts large-scale events, was also being announced. Of course, this kind of thing alone cannot attract the attention of many people. Jester also promised that after this press conference, he would ask the members of the game development team to accept interviews from the media and allow some content of the game they are developing.

Everyone knows that Jester is developing two games at the same time, one is the srpg game he has announced the name "Fantasy Simulation War", while the other is just a mysterious work called by Jester as the RTS game, and no one knows.

Almost all gamers are interested in these two games because they are Jester's works after all. If these reporters can dig out a little bit of content from Jester or Jester's subordinates, readers can flock to buy their newspapers or magazines or watch their programs.

In addition to inviting some media, this press conference also invited about 200 of the most loyal players of Mars Entertainment, because there are several new games for Mars Entertainment to be released and some people need to be found to test them.

Wherever, under the rostrum, in addition to reporters holding various cameras and cameras, there are also many players with excitement on their faces.

Jester stepped onto the rostrum.

There was a cheer like thunder. These players really didn't expect that Jester would personally go to the rostrum to introduce them to them.

Behind him was a big screen, which was blocked by a large curtain. No one could see the back of the curtain and what was displayed on the screen. Jester stood in front of this blocked large screen.

"When I walked onto the rostrum, I was almost pushed directly by your voice."

First, Jester made a few humorous jokes, and a burst of laughter broke out in the venue. Jester and others' laughter weakened slightly. He continued, "When I felt your unrestrained and almost unstoppable enthusiasm, and when I was pious about your faces, I suddenly realized that the slogans we discussed at several meetings were so consistent with your behavior at this time."

This time, the voices of the players present fell silent, and they all wanted to know what Jester would say next.

But unfortunately, Jester did not make them do what they wanted. Jester suddenly changed his voice: "Actually, I think that no matter how much nonsense you say, it is useless. If you say too much, it is too hypocritical. I personally have never been hypocritical - so there is nothing to hide..."

As he said that, Jester pulled a rope beside him.

The curtain blocked on the large screen behind him fell down in the next moment.
Chapter completed!
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