Chapter 334 How can it be pinched?(1/2)
The box office of "Museum Wonderful Night 2" is still continuing, the Spring Festival is getting closer, and the promotion of the films released during the Spring Festival is getting stronger and stronger.
Among them, the one that has attracted much attention is undoubtedly the animated film "Kung Fu Panda" produced by Thirteen Film and Television!
This film, written by Zhang Shisan and directed by Yang Jiao, has become the biggest hit in the Spring Festival this year, and it seems nothing surprising.
After all, the two previously collaborated on "Nezha: The Devil Child Comes into the World" to create a box office miracle of animated movies.
And the difference this time is nothing more than that Zhang Yu has no name for the director anymore.
But who would underestimate this video?
After the box office hit "Nezha: The Devil Child Comes into the World", Zhang Yu said more than once that the film was not considered his director's work.
He gave the credit to Yang Jiao.
It’s just that the movie fans subconsciously believe that Zhang Shisan’s credit for the film’s success.
However, the director's domestic box office statistics are not counted in the film "Nezha: The Devil Child Comes into the World" directed by Zhang Yu.
If it were statistics, how could Zhang Yu’s domestic box office be less than 10 billion?
Of course, there is still controversy on the Internet whether the statistics are counted or not.
"Nezha: The Devil Child Comes into the World" is just a small test, and it is also aimed at the domestic market.
And what about "Kung Fu Panda"?
This video can be seen from the title of the film and is full of Chinese elements.
After all, the national treasure of Kung Fu is a national treasure.
When the two elements are added together, it is difficult not to associate them with China.
But this video is not only targeting the domestic film market, but also the international film market.
Not to mention anything else, in terms of investment, this film is much higher than "Nezha".
Judging from the trailer's picture, the picture quality is obviously better, and the action design is more expensive.
This is a movie that is exciting.
"Kung Fu Panda" won 28% of the film schedule, ranking the best of the films released during the Spring Festival," Fang Zheng said with a smile.
There have never been few animated movies during the Spring Festival, but this is undoubtedly the first time that I can get the highest schedule.
However, fans didn't seem surprised by this.
Among the many films during the Spring Festival, this "Kung Fu Panda" is undoubtedly the most popular among the market.
Although there have been many animated movies after "Nezha", the quality is not very good.
Whether it is the plot or the special effects, it is difficult to compare with "Nezha".
Fans have been looking forward to this kind of video for a long time.
What's more, even from the perspective of film investment, other films are probably difficult to compare with "Kung Fu Panda".
Even "Nezha" can't.
"This is a bit unexpected." Zhang Yu said.
It's just some.
Zhang Yu didn't feel that it was too much of an accident.
After all, in addition to Thirteen Film and Television, the investors of this film also include Wansheng Film and Television.
Very strong distribution power.
In addition to market response, the distribution power is also very important.
For the same video, the publisher of different releases, and the initial schedule of the obtained video is different.
The video is popular and may be cooler, and the increase and decrease of the screening will be different.
Of course, although there are many investors in "Kung Fu Panda", Thirteen Film and Television is definitely the largest investor.
The original film had a good box office, but is there no risk in this film?
Obviously, it is impossible to be without risks.
Of course, the most important thing to add other investors is not to consider the risks of the film, but other aspects.
No matter what circle you are in, you can’t walk far if you eat alone.
"Many people say that you have infinitely raised the ceiling of domestic movies to reduce the viewability of movies in other companies." Fang Zhengxian said, "The movies that used to be pretty good now feel that way. The movies that could only be watched before have become unsightly now."
"Is that?" Zhang Yu said disrespectfully, "Movie fans have higher requirements for movies, which may not be a bad thing for domestic filmmakers."
For Chinese-language movies, it may be a good thing.
But for Chinese-speaking filmmakers, it may not be possible.
The higher the requirements of fans, the harder the test for them will be.
"If Chinese-language films want to go to the world, they must improve their quality." Fang Zhengxian said, "If you can't keep up with the pace, you will only be eliminated."
If you still enter the movie circle to make money with the idea of fooling movie fans, you may be bleeding.
Thirteen Film and Television is undoubtedly at the forefront of the country.
Therefore, the company's movies are not bad at box office abroad.
Increase investment and improve the quality of the film, so you can still make money.
Maybe you will make more.
"Where is "Kung Fu Panda" released abroad?" Zhang Yu asked.
This video is being released abroad, and it is Mengzhi Film that is doing it.
Dream Film has good global distribution capabilities.
"The release was later than in China." Fang Zhengxian said, "The number of theaters won by North America is pretty good."
Zhang Yu nodded.
North America is still good, so Europe, Asia and other international and regions will naturally be even better.
"Thirteen Film and Television needs its own foreign distribution channel."
Zhang Yu was silent for a moment, then spoke.
Fang Zhengxian looked at Zhang Yu, nodded, but said nothing about it.
Thirteen Film and Television's distribution capabilities in China are increasing day by day, but those abroad can only rely on Dream Film.
And what about Dream Film?
Obviously, there are some differences in the films of Thirteen Film and Television.
If they participate in the investment, they are very active.
But if you don’t participate in the investment, even if you are very optimistic about the video, it seems a bit negative.
Moreover, for some film investments, Mengzhi Film took this to put pressure on Thirteen Film and Television to increase investment.
For example, "Jurassic Park" and Zhang Yu's new film "Inception".
Zhang Yu was obviously a little dissatisfied with Mengzhi Film because of this.
The actions of Dream Film, Thirteen Film and Television will not feel like it is pinched by the throat, but that feeling may not be very pleasant.
What is Zhang Yu’s temper?
How could he swallow his anger?
Who can control him?
When it is distributed domestically, Thirteen Film and Television is not willing to be controlled by Wansheng Film and Television, so it will naturally be the case abroad.
However, this matter is unhurried.
You have to eat rice bite at a time, and you have to walk step by step.
Although it cannot be done in one step, it is still necessary to deploy in advance.
"This year's Golden Dragon Award should be very interesting." Fang Zheng smiled, changed the subject and said.
"What's the point?" Zhang Yu shook his head.
He didn't know what Fang Zhengxian meant.
This year's Golden Dragon Award is likely to be the battle before his screenwriter's works.
In the eyes of many people, that is his own show by Zhang Shisan.
Are there any other good movies?
have!
But compared to the movies written by Zhang Yu, it is obviously a bit worse.
Of course, the difference refers to the attention and the call for awards.
Whether the video is good or bad depends on how the judges watch it.
Fang Zhengxian found it interesting, but Zhang Yu was the opposite.
Without the films directed by him, there will naturally be a little less sense of participation.
As for the screenwriter?
To be continued...